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IndustryWeek August 18, 2010 Steve Minter |
First Up -- The Most Important Leadership Quality Coping with change has been prized in executive offices, but an IBM report finds a new leadership characteristic is even more valuable. |
CRM December 2011 Carolyn Baird |
Customer Intimacy Redux in the Digital Ecosystem Fusing CRM and social media is key. |
CRM August 29, 2010 Scott Brave |
The Social Work of Social CRM Collective intelligence can find a needle in a haystack. |
CRM November 2013 Maria Minsker |
Social CRM Takes Center Stage Social CRM should be about people, not technology. Companies should avoid isolating social media as strictly a marketing tool and instead incorporate it more seamlessly into sales and service. |
CRM September 7, 2010 Rob Howard |
Try Being Unsocial with Customers First You don't want social CRM. You want integrated customer intelligence. |
CRM June 2011 Carolyn Heller Baird |
Social Media's Advocacy Paradox Businesses and consumers have different perceptions, according to social CRM study by IBM's Institute for Business Value. |
CRM September 12, 2013 |
IBM Customer Experience Lab Reveals New Products IBM's innovations center on mobile, social, cloud, and big data initiatives. |
CRM June 21, 2012 |
IBM Launches New Class of Analytics Software IBM has released new predictive analytics software that automatically correlates and analyzes big data to help clients embed hyper-intelligence into every business decision. |
CRM July 5, 2013 Paul Jeruchimowitz |
Getting Closer to the Customer by Integrating Business Services Why the shared service model may be on its way out. |
CRM August 20, 2013 Maria Minsker |
At Day Two of CRM Evolution, Social CRM Takes Center Stage Social CRM should be about people, not technology. Companies should avoid isolating social media as strictly a marketing tool and instead incorporate it more seamlessly into sales and service. |
CRM April 20, 2012 Leonard Klie |
HP Helps Organizations Enhance Customer Engagement via Social Networks HP launches Social Enterprise Services to help organizations implement a social CRM program. |
CRM May 16, 2014 Woody Driggs |
Six Takeaways for Marketing Executives Building a differentiated customer experience is a baseline requirement of success. |
CRM August 31, 2012 Patrick Dorsey |
Move from Social Media to Social CRM Five ways to bring your business up to speed. |
CRM September 2, 2011 Duke Chung |
Five Ways to Amplify Your CRM System By opening up a two-way communications channel for customers and your CRM system, it provides an enormous overview of what customers want, accessed, and engaged in during their customer service experience. |
CRM May 2010 David Rich |
The New Behavior of the Social Customer By integrating social CRM and customer strategy, you can improve your market position with better services, lower operating costs, and higher performance. |
CRM June 2015 Michael Vickers |
Is Your CRM System Social Media Friendly? Empower collaboration to create customized experiences |
CRM June 1, 2007 Woody Driggs |
Making the Pivot Businesses today need to be more agile when managing customer relationships, and must be able to turn on a dime to capture new markets and break away from the competition. |
CRM August 23, 2013 Connor Marsden |
The Role of Social CRM These channels present incredible opportunities for companies to add another dimension to understanding customers, key decision-makers, and trends that drive meaningful dialogue. |
CRM October 2015 Paul Greenberg |
Reimagining CRM, Part One CRM has lived through interesting times -- and the changes aren't over |
CRM July 29, 2011 Reza Soudagar |
Is Vanilla Enough for You? Many large companies opt to use a cloud-based CRM point solution. |
CRM September 2012 Hamelin et al. |
How Analytics Makes Us Smarter Turn information into insight. Data is like an uncut diamond. It needs a lot of work to obtain value in the marketplace. |
CRM January 2012 Donna Fluss |
Speech Analytics in the Voice of the Customer Era A valuable application increases its role. |
InternetNews May 11, 2010 |
IBM Updates SPSS for Enterprise Social Media IBM refreshes its SPSS line of predictive analytics software for social media in the enterprise, offering firms the ability to track and analyze Web content for things like changes in customer sentiment. |
CRM January 6, 2016 Matt Keenan |
4 CRM Trends for 2016 User empowerment will be a big theme as CRM users compare their experiences with personal and business technology. |
CRM June 2013 Kelly Liyakasa |
Executive Demand for Data Analysis Grows CEOs re-evaluate enterprise roles, strategies to tie analytics to business values. |
CRM December 9, 2011 Patrick Dorsey |
Social CRM Changes More Than Your Data With social media boosted by social CRM, companies engage and develop relationships with customers. |
CRM November 2011 Paul Greenberg |
Social Everything Comes of Age Enterprise 2.0 and social CRM form the core of social business |
CRM July 2014 Barton Goldenberg |
Forging the Next CRM Frontier Integrated technologies hold great promise for the future of CRM. |
CRM February 28, 2014 Rob Begg |
Integrating Social Media with Sales Strategy Three tips for building strong relationships. |
CRM August 12, 2010 Glen Manchester |
Multichannel Is Not Enough: 6 Steps to Engaging Customer Communications Context and relevance are critical elements to maximize customer engagement and loyalty. |
Pharmaceutical Executive October 1, 2010 |
Knowledge-Based Outsourcing: Driving Deeper Insights Outsourcing is fairly commonplace in the world of pharma. Tracking, monitoring, and trend evaluation is not enough. Companies must now do more than assess what happened and why. |
CRM December 2009 Lauren McKay |
Information Overload As consumers deal with an increasing amount of information - and as they embrace more mechanisms to engage with that information - there comes a need to search out what's important, or filter out some of the noise. Through this tidal wave of information, how can businesses manage to connect? |
CRM August 2011 Barton Goldenberg |
Overcoming Skepticism to Exploit Social CRM Many executives fear a healthy two-way conversation with customers. |
Search Engine Watch March 24, 2011 Nathan Linnell |
Social Media and Search Synergy in the Purchase Decision Process Are your search and social media efforts integrated? Results of a recent study offer insights that could alter your current search and social media strategies. |
CRM July 25, 2013 |
IBM Releases Digital Experience Software The app makes it easier to create and track digital marketing materials. |
CRM September 2010 David Rich |
Marketing on a Leash Tight budgets and heightened expectations combine to pose a challenge. |
CRM April 2015 Barton Goldenberg |
Social CRM in Action Businesses discover the value of social communities. |
CRM October 2013 Barton Goldenberg |
Software Advances Are Propelling CRM to New Heights Seven trends businesses cannot afford to ignore. |
CRM July 12, 2013 Jessica Valenzuela |
Make Big Data Equal Big Sales Mobility is the modern-day pocketknife for sales reps. |
CRM April 23, 2015 |
AnswerDash Launches New Web Analytics Features AnswerDash Analytics provide instant insight into Web users' behavior. |
CRM September 12, 2012 |
IBM Brings Analytics to Social Business Processes Companies can use the new IBM Connections software to apply analytics to social business initiatives. |
CRM October 21, 2013 Maria Minsker |
Microsoft Dynamics CRM Forms Strategic Alliance with InsideView The new partnership will bring Social Insights to the cloud-based Microsoft Dynamics CRM Online service. |
CRM April 8, 2011 Mike Morgan |
CRM Is Only Half of the Story Ensuring your sales team is on your side |
CRM February 29, 2012 Tom Scontras |
Power Up Your CRM Platform Layering sales apps boosts productivity. |
CRM April 2013 Barton Goldenberg |
The Future Is Now for Data Analytics Turn data insights into customer excellence. |
CRM October 15, 2014 Leonard Klie |
At Dreamforce 2014, Salesforce.com Delivers Wave Analytics Cloud Salesforce.com enters the $38 billion analytics market with the launch of its sixth cloud in the Salesforce Customer Success platform. |
CRM August 27, 2013 James Paterson |
Social CRM and the Legal Industry The payoff can be high for firms that embrace new technologies. |
Information Today April 15, 2010 |
SAS Social Media Analytics Tool Extracts Marketing Data from Social Networks Its new enterprise solution product, SAS Social Media Analytics, will tap into online conversation data to help medium and large companies understand, predict, and act on social media data. |
CRM August 6, 2013 |
Engagor Launches in the U.S., Secures $2.6 Million in Funding The provider of a real-time customer engagement, social media monitoring, and analytics platform opens a San Francisco office. |
CRM March 21, 2014 Kostojohn & Ghalayini |
Build a Solid CRM Foundation Master the basics before taking on the latest innovations. |