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The Motley Fool June 23, 2010 Nathan Alderman |
Coca-Cola Pours Into Your Ears The company takes music product placement to the next level. |
Fast Company October 2010 Rick Tetzeli |
Portrait of the Rapper as a Young Marketer: How K'naan Delivered on Coca-Cola's $300 Million Bet Coca-Cola bet that an unknown Somali rapper could support its biggest marketing campaign ever. The company Was right, And it may have launched a new star. Or not. |
Fast Company October 2010 |
Two Versions of K'naan's "Wavin' Flag" K'naan rewrote the lyrics of his anthemic single for Coca-Cola to reflect the brand's happy image. |
The Motley Fool June 30, 2010 Jim Royal |
Coke Teaches the World Cup to Sing If Coca-Cola knows how to do anything, it's marketing, and as World Cup fever sweeps the world, the company's showing that it knows how to keep everyone cool. |
BusinessWeek December 20, 2004 Dean Foust |
Gone Flat Former Coca-Cola Co. executive E. Neville Isdell returned to the helm at the beleaguered soda giant brimming with confidence. All it took was a tour of Coke's operations in 16 key markets for him to see a different reality: Coca-Cola was a troubled company. |
The Motley Fool December 1, 2011 Rick Aristotle Munarriz |
What Was Coca-Cola Thinking? The only reason the Atlanta icon is actually abandoning the campaign -- is that too many consumers are confusing the new holiday white cans with the silver Diet Coke cans. |
The Motley Fool July 19, 2011 Matt Koppenheffer |
Coca-Cola's Earnings: Enjoy. Coca-Cola's second-quarter earnings topped analysts' estimates on strong global growth. |
The Motley Fool June 8, 2004 Nathan Parmelee |
Coca-Cola C2: the Real Thing? Coca-Cola's new middle-of-the-road carb beverage is also middle of the road in taste. |
The Motley Fool January 5, 2010 Rick Steier |
Is Coke Still Teaching the World to Sing? Or has the venerable brand finally run out of room to grow? |
The Motley Fool August 2, 2006 Alyce Lomax |
Coke Rocks Out Through a new agreement, Coke will offer codes for 70 million free iTunes songs to thirsty European music fans. Although Coke's brand is strong, its growth and stock price over the last several years haven't exactly impressed many investors. |
The Motley Fool February 28, 2007 Tim Beyers |
Fool on the Street: Chilling With Coke Let's hope they like sugar water in Japan. If so, Coke investors could reap big rewards in the long term. |
The Motley Fool August 9, 2011 John Grgurich |
1 Stock Knocking Out the Competition Have a Coke and smile. Because if you're a Coca-Cola investor, there's every reason to. |
BusinessWeek October 28, 2010 Duane Stanford |
Africa: Coke's Last Frontier Sales are flat in developed countries. For Coke to keep growing, Africa is it. |
The Motley Fool November 11, 2004 Bill Mann |
Coke: Looks Like Sody Pop By recognizing that its path to regaining its footing is not in top-line growth but in bottom-line excellence, Coke is starting the transition in self-identification from being a fast grower to being a cash machine. |
Nutrition Action Healthletter June 2001 Michael F. Jacobson |
Harry Potter and the Soft-Drink Sellout If anyone deserves to be called a hero, it is Harry Potter and author J.K. Rowling. That's why it is so distressing that the Coca-Cola Company has bought, for $150 million, sole worldwide marketing rights to the first Harry Potter film... |
The Motley Fool February 14, 2008 Rich Smith |
Coke's Still It Let's take a look at Coca-Cola's full-year results for a more complete picture of how the beverage company is doing. |
The Motley Fool February 9, 2005 Steven Mallas |
Diet Coke's Makeover Will the new Diet Coke help grow case volume? |
CRM August 2014 Maria Minsker |
Digital Marketing Opportunities Grow in Emerging Markets Reaching consumers in Latin America and Asia-Pacific requires local targeting. |
The Motley Fool July 17, 2007 Ryan Fuhrmann |
Concentrated Results at Coca-Cola Coke is close, but still hasn't regained its status as a consistent grower. Investors, take note. |
The Motley Fool August 24, 2006 Rick Aristotle Munarriz |
Dueling Fools: Coca-Cola Bear Investors, the cola company is too big to grow into its share price. |
The Motley Fool May 29, 2008 Rich Smith |
Coca-Cola's Family Feud Coco-Cola gives investors conflicting views of the future in its press conference. |
The Motley Fool May 11, 2006 Rick Aristotle Munarriz |
Dueling Fools: Coke Bear Investors, think you can handle the truth? No matter how you draw it out, Coke's future doesn't look so bright. |
The Motley Fool August 24, 2006 Rick Aristotle Munarriz |
Dueling Fools: Coca-Cola Bear Rebuttal The company's new drinks won't boost growth enough. Investors, take note. |
CRM November 11, 2011 Judith Aquino |
Brands Cannot Pay Their Way to Greatness Anymore Coca-Cola's marketing head shares tips. |
The Motley Fool October 27, 2004 Brian Gorman |
Coke's Misspent Energy The company needs to focus on its core brand rather than launching new products. |
The Motley Fool October 19, 2011 Matt Koppenheffer |
Did Coca-Cola Just Disappoint? Coca-Cola's stock slumped on third-quarter earnings, but is that reason for shareholders to jump ship? |
The Motley Fool March 15, 2006 Alyce Lomax |
Will You Take Your Coke Blak? Coke's coffee/cola fusion beverage is due to launch in the U.S. in one month. Are you ready? Coke investors have their fingers crossed for a hit. |
The Motley Fool March 21, 2005 Seth Jayson |
Don't Call It Diet Coke Does Coca-Cola really need another diet drink? Luckily, Coke is pretty good even when it is bad, with thick margins, good balance sheets, and strong free cash flow. |
The Motley Fool February 10, 2011 Matt Koppenheffer |
How Can You Not Love Coca-Cola? The beverage giant announced solid fourth-quarter earnings. |
BusinessWeek May 2, 2005 Jonathan Wheatley |
Coke Pops The Top Off An Emerging Market As Coca-Cola Co. struggles to put the fizz back into its German business, it can at least count on emerging markets such as Brazil, to deliver a pop in sales. |
The Motley Fool October 20, 2010 Matt Koppenheffer |
Coke Is Still King of the World Coca-Cola's third quarter results were fizzier than analysts were expecting. |
BusinessWeek March 1, 2004 Foust & Grow |
Coke: Wooing The TiVo Generation The cola giant's quest for brand loyalty is leading it away from 30-second TV spots. Coke is luring young buyers with lounge areas promoting their products. |
The Motley Fool February 11, 2004 Alyce Lomax |
Is Coke Capped? Are the flagship brands in refreshment getting stale here at home? |
The Motley Fool August 11, 2010 Ron Gross |
The Power of Earnings: Coca-Cola Let's see how Coca-Cola stacks up against three other companies playing in the beverage industry. |
BusinessWeek May 17, 2004 Dean Foust |
Things Go Better With...Juice The Coca-Cola Co. has made "great strides" with soda extensions such as Vanilla Coke and Diet Coke with Lemon, but they could do with more innovation on the noncarbonated juice and water side. |
The Motley Fool February 2, 2009 Rich Smith |
The Day the Brand Name Died When killing off tainted brand names, better late than never. |
The Motley Fool April 21, 2006 Steven Mallas |
Coca-Cola's Cash Challenge Coke may have experienced a decline in cash flow, but it's still a great business. But is it still a great investment? |
Salon.com June 27, 2002 Allen Barra |
If the U.S. won the World Cup An apocalyptic scenario involving Howard Cosell. |
The Motley Fool July 22, 2005 Tom Taulli |
Coke Pauses to Refresh Five years of restructuring may finally show results for Coca-Cola. The company holds many enticements for value investors. |
The Motley Fool December 11, 2006 Jack Uldrich |
Coke Looks to Get Healthy Diet Coke Plus could keep the company's stock on the upswing. |
Food Processing December 2011 Diane Toops |
Toops' Scoops: The Real Thing Turns 125 Two American icons, Coca-Cola and Lady Liberty, celebrate their anniversaries. Back in May, the Coca-Cola Foundation donated $1 million to support the Statue of Liberty-Ellis Island Foundation's Peopling of America Center. |
BusinessWeek August 16, 2004 Dean Foust |
Things Aren't Going Better At Coke New CEO E. Neville Isdell entered to good news. But with the bottling company no longer calling the shots, he is finding that there's no quick or easy way to get the fizz back into Coke. And investors are fretting. |
The Motley Fool March 30, 2005 Slaughter & Smith |
Stock Madness 2005: UPS vs. Coca-Cola Brown fizzy liquid does battle with brown delivery trucks in "Stock Madness 2005," a contest based loosely on the annual NCAA College Basketball Tournament, a.k.a. March Madness. |
The Motley Fool April 27, 2011 Matt Koppenheffer |
What You Really Need to Know About Coke's Quarter Coca-Cola announced first-quarter results. What should long-term investors take away from this report? |
The Motley Fool November 7, 2005 Alyce Lomax |
No More Plain Vanilla for Coke In the soda wars, it appears that novelty is going to be the name of the game. Spinning new flavors or formulas into the mix is not always successful, however. |
BusinessWeek May 2, 2005 Jack Ewing |
A Cold Shoulder For Coca-Cola in Germany Can the company revive its faltering German business? |
Fast Company November 2004 Maxine Clayton |
How to Fix Coca-Cola Three experts discuss how they'd put the fizz back into Coke's flat sales. |
The Motley Fool February 18, 2011 Jim Royal |
Who's Got Coke's Secret Formula? Coke's still the real thing. If someone discovered Coke's secret formula, would it really matter? |
The Motley Fool October 20, 2005 W.D. Crotty |
Coca-Cola Bubbles Up Volume The company turns in a strong third-quarter earnings report. Given the improved balance sheet, I'd say this stock warrants consideration. |
The Motley Fool February 13, 2007 Anders Bylund |
Foolish Forecast: Is Coke Still The Real Thing? The beverage company is set to report its fourth-quarter earnings shortly. Investors, here is what you can expect to see. |