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Entrepreneur
June 2005
Kim T. Gordon
Stamp of Approval Looking for a marketing campaign that will get your name in front of new customers? Direct mail takes you right to their mailboxes. mark for My Articles similar articles
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A Guide to Effective Mailings Are you getting the most out of your direct-mail campaign? Follow this advice and post record returns on your efforts. mark for My Articles similar articles
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The Motley Fool
October 5, 2007
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Will Credit Card Offers Finally Go Away? The response rate for credit card offers in the mail has been falling. That may mean we can expect to see more mailings, not less. mark for My Articles similar articles
AFP eWire
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Year-end Appeal Checklist Maya Gasuk is a senior consultant at West Wind Consulting Strategies in Fund Raising LLC, a firm dedicated to helping nonprofits. She still uses a checklist for every mail project she is involved in. mark for My Articles similar articles