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Search Engine Watch
November 29, 2010
Paul Burani |
How the Language of Search is Changing the Face of SEM If you don't speak the consumer's language, how will they ever find you?   |
Search Engine Watch
October 4, 2010
Paul Burani |
5 Reasons Google's New Keyword Tool is Better While there are valid complaints, search marketers shouldn't lose sight of all the benefits of using the new Google Keyword Tool. |
Search Engine Watch
September 16, 2008
Carrie Hill |
Making the Most of Search Engine Copywriting Small business owners must be aware of what their ad copy promises, and how they deliver on those promises. |
American Family Physician
May 15, 2001 |
Pain Relief After Surgery How will my pain be managed?...How are pain medicines given after surgery?... What should I do to make sure I receive the best possible pain relief?... |
Search Engine Watch
June 23, 2004
Dana Todd |
Use Caution when Going Broad with Overture and Google Running a pay-per-click (PPC) campaign on Google and Overture can get complicated, especially now that both networks offer different types of keyword matching options when placing bids. Here's how to avoid trouble and maximize your campaign's effectiveness. |
Search Engine Watch
February 15, 2011
Alex Cohen |
PPC vs. SEO: Paid Search as Your Organic Competitor The balance between paid and organic results in the SERPs in shifting. Paid listings may increasingly get more clicks at the expense of organic listings. |
Search Engine Watch
August 5, 2010
Melissa Mackey |
Modified Broad Match -- Broad Match as it Should Be You should be making extensive use of modified broad match in your PPC campaigns. And here's why. |
Search Engine Watch
February 1, 2011
Garrett French |
The New School of Link Prospecting Keyword Research (+4 Tools & 2 Tips) Tools, tips, and resources for keyword research to build a deep, comprehensive list of link prospects. |
Search Engine Watch
June 15, 2009
Ron Jones |
Effective PPC Ad Copy 101, Part 1 One of the most important factors of a successful PPC campaign is writing successful ad copy. You can spend a good deal of time on other aspects of your campaign but skimp on the ad copy and you might not get the results you're looking for. |
Search Engine Watch
January 24, 2006
Patricia Hursh |
Marketing in the Search Tail: Is the Pain Worth the Gain? Popular search terms tend to dominate the headlines, but there are literally millions of unique searches conducted every day, and savvy search marketers are taking advantage of the opportunities in the 'search tail.' |
Search Engine Watch
January 22, 2004
Chris Sherman |
Google Alert Automatically Tracks Your Favorite Topics Google Alert lets you automate the process of running regular queries, sending you an email whenever any new content matching your query is added to the Google database. |
InternetNews
February 23, 2005 |
Yahoo Improves Its Images Enhancements to its image search include an increase in the image index. |
Search Engine Watch
July 5, 2005
Chris Sherman |
Keeping an Eye on Google A new report offers fascinating, in-depth insights on how users interact with Google search results, based on studies using eye-tracking technology. |
Search Engine Watch
February 4, 2010
Jason Tabeling |
Review your PPC Keywords Search engines are always changing, and so are the ways people search for your products and services. So your keyword list should change as frequently. |
American Journal of Nursing
May 2008
Jacobson et al. |
Patients' Perspectives on Total Knee Replacement Patients' perspectives on total knee replacement (TKR) surgery have rarely been the topic of research. This study sought to describe their pre- and postoperative experiences. |
Search Engine Watch
September 17, 2010
John Lee |
Unleash Your Full PPC Potential by Leveraging Google AdWords' Match Types Exact match, phrase match, and broad match working together: build a winning PPC team. |
Search Engine Watch
February 1, 2011
Mike Grehan |
The Google Spam-Jam Google must find an effective, scalable solution to fight spammy web results, rather than just plugging holes in its old PageRank model for organic results. |
Search Engine Watch
April 14, 2010
Alex Cohen |
Google Wants Your Profit Margin, Should You Give It To Them? Google is systematically trying to remove two barriers in paid search to maximize their profit. Here's how it impacts your business, and how you can respond. Part one of two. |
Search Engine Watch
May 26, 2005
Sherman & Price |
Ask Jeeves Serves Up New Features Ask Jeeves is rolling out two new enhancements today that help searchers quickly focus queries and get direct answers to questions without using complex commands or advanced search tools. |
American Family Physician
January 15, 2007 |
Patellofemoral Pain Syndrome A patient guide: What are the symptoms of PFPS?... How is it treated?... Will I need surgery?... Will the pain come back?... |
Search Engine Watch
September 7, 2010
Kristi Hines |
How to Find the Best Internal Site Pages Based on PageRank and Backlinks With this simple process, and two free tools, you can find the best pages on a website to get great links. |
Search Engine Watch
September 25, 2006
Catherine Seda |
Compare & Contrast: Search Ad Program Strategies Google, Microsoft and Yahoo's pay-per-click (PPC) programs are similar, but each have unique features that require different campaign tactics to use effectively. How do you get the maximum advantage from each program? |
InternetNews
August 19, 2008
David Needle |
Can Semantic Search Change Our Lives? Does making search a more natural process and getting relevant results quicker sound life changing? |
Science News
February 26, 2000 |
Surgery Guide Web site on surgical procedures. |
ONLINE
May/Jun 2008
Greg R. Notess |
Multilingual Searching: Search Engine Language Tools For savvy searchers, the multiple languages and content from distant countries create new opportunities for finding previously buried information resources. |
Information Today
April 4, 2011 |
LexisNexis Announces New IP Research Technology With Semantic Search "Brain" The next-generation semantic search technology identifies the meaning of multiple concepts within a single search query to help users zero in on core concepts faster and make fewer revisions to their search queries. |
Managed Care
May 2005 |
Microcircuit Devices Deliver Considerable Relief From Chronic Pain Recent advances in pain relief revolve around longer-lasting implantable devices. Can managed care afford not to have a pain management strategy? |
D-Lib
February 2008 |
Interoperability for Searching Learning Object Repositories: The ProLearn Query Language A crucial problem faced by the learning community is how to produce and deliver quality content for online learning experiences. |
Search Engine Watch
October 13, 2009
Carrie Hill |
Saturating Your Message in Search Marketing Tips to ensure your business controls as many spaces as possible on a search results page. |
Search Engine Watch
August 6, 2010
Rob Chant |
Small Business and Search: Where's the Return? Keywords can make or break any search marketing campaign. Here are some important questions you need to answer about your niche before diving in. |
Search Engine Watch
September 21, 2010
Eric Enge |
Google Instant, SEO, and the Future of Search Eight ways Google Instant could impact search, search engine optimization, and PPC. |
Search Engine Watch
July 31, 2008
Sage Lewis |
Link Building: Understand Where You Are To Know Where You're Going In link building, if you don't know where you're going, you'll probably end up someplace else. |
InternetNews
November 19, 2008
Sean Michael Kerner |
Sun Expands MySQL With Closed Source MySQL Enterprise gets new Query Tool - but it'll cost you if you want it. |
The Motley Fool
September 11, 2010
Wade Roush |
Google Instant Is Anything but a Time-Saver Search engine optimizers have some interesting thoughts about the probable repercussions of Google Instant. |
Search Engine Watch
August 9, 2010
Paul Burani |
How to Cut Through the Clutter in Branded Search Introducing a methodology to measure true branded search volume - one that is scalable and broadly applicable to virtually any brand. |
Search Engine Watch
January 5, 2009
Ron Jones |
Search Ad Quality Score 101, Part 1 Increasing your quality score for paid search campaigns will help you save money on your bid and increase your rank position. |
Search Engine Watch
October 11, 2010
Kaila Strong |
Social Search Commands for Everyday Use Whether you're looking for link building opportunities, business prospects, videos, or just want to know what's being said in your industry, about your brand, or a product, these social search engines can help you easily find what you're looking for. |
Managed Care
October 2003
Martin Sipkoff |
Pain Management: Health Plans Need to Take Control Insurers have not focused much on chronic pain. They should. It presents a humanitarian and business opportunity. |
Search Engine Watch
October 28, 2010
Jon Schepke |
Google Place Search: Location Information Just Became More Critical Google's new Place Search makes it more important than ever for business to implement a local search, online review, and SEO strategy to achieve prominent visibility in Google's results. |
Search Engine Watch
February 23, 2011
John Lynch |
Mapping Search Strategy to the Buy Cycle A breakdown of the four major stages of a buy cycle, and opportunities in which search marketing, SEO, and PPC can be incorporated. |
Search Engine Watch
October 29, 2010
Ryan Woolley |
Secrets to Paid Search Success Revealed, Part 1 Ads designed to be more attractive to a searcher and more relevant to the search query can yield wildly profitable paid search campaigns. |
Salon.com
October 2, 2000
Lynn O'Dell |
Pain in the brain The good news? The hurt is all in your mind. The bad news? The hurt is all in your mind... |
