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AFP eWire October 2, 2012 Britt Brouse |
The Obama Effect: 20 Takeaways for Multichannel Fundraisers As much as fortuitous circumstances abetted its efforts, the Obama for America campaign put to use every best practice of online marketing and brought the power of online fundraising to the forefront of everyone's mind. |
AFP eWire July 21, 2008 |
'Isn't Email Just Like Regular Direct Mail--But on Steroids?' A cool $10 billion or so is now being raised annually online. But what is the truth about email? |
AFP eWire April 30, 2014 |
Top Ten (Week of April 30, 2014): Has the Word 'Impact' Lost Its Impact? How to Predict the Success of a Nonprofit Program Before It Starts... How to Get People Excited About Your Nonprofit's Next Fundraising Campaign... Has the Word `Impact' Lost Its Impact?... |
CRM April 11, 2014 Craig Fitzgerald |
The 3 Levels of Follow-Up Email remains the top engagement channel, but using it correctly is key. |
AFP eWire July 31, 2013 Mike Snusz |
Three Pieces to an Engaging Email Campaign Nonprofit email campaigns can learn from what the corporate world is doing. Corporate email programs have focused on delivering value -- they test offers, messaging and more. |
AFP eWire July 22, 2015 |
AFP Top Ten (Week of July 22, 2015): Three Keys to Donor Retention Case Studies: I Wish I Had Thought of That... Seven Critical Types of Donor Data... Five Lessons for New Philanthropists... |
AFP eWire September 16, 2015 |
AFP Top Ten (Week of September 16, 2015): Fundraising Ideas, Stories & Perspectives You May Have Missed! Fundraising Tools to Help You Prepare for End-of-the-Year Campaigns... How to raise less money than you did last year... Two Ways You Can Put Your Donors at the Center of Your Fundraising Program... |
AFP eWire November 20, 2013 |
Top Ten: A Playbook To Kickstart Your Nonprofit's #GivingTuesday Campaign (November 20, 2013) Fundraising Research: Why Women Thrive in Political Fundraising... Volunteer Management: Narrow the Focus... Donors: Why Asking and Thanking Donors is All Wrong... |
AFP eWire August 25, 2014 |
Top Ten (Week of August 25, 2014): 6 Signs of a Well-run Nonprofit Organization Turning Tragedy into Action!... Using #GivingTuesday to Experiment with New Fundraising Strategies... 6 Signs of A Well-run Nonprofit Organization... |
AFP eWire January 10, 2012 |
Key Trends for the Nonprofit Sector in 2012 The biggest impact on the nonprofit sector in 2012 will be the maturation of social media and mobile giving, a greater role for peer-to-peer engagement, and a move toward donors dictating the terms of interactions. |
AFP eWire October 5, 2010 |
Fundraising 101: Growing Donor Passion Harnessing a donor's passion is key to ensuring a lasting and fruitful relationship. Here are some good tips on cultivating major donors for your annual campaign from fundraising veteran Erik J. Daubert |
AFP eWire January 12, 2015 |
Top Ten (Week of January 12, 2015): Making--and Keeping--Major Gifts and New Year's Resolutions Fundraising Research: Study: Corporate Giving Improves Employee Performance... NPQ's 11 Biggest Nonprofit Stories of 2014 and Their Implications for Our Future... Top 10 Major Donor Fundraising Trends... etc. |
AFP eWire April 16, 2014 |
Top Ten (Week of April 16, 2014): 5 Unusual Direct Mail Techniques to Try A Little Networking Can Go a Long Way... If You Can't Support the Cause, Don't Take the Job... Three Ways to Deepen Donor Engagement... |
AFP eWire June 16, 2009 |
Writing Effective Newsletters, Online and Off Here, some of the most common questions about how nonprofit newsletters are sent and what makes people want to read them in the first place are answered. |
AFP eWire October 2, 2013 |
Top Ten Things: The Great Philanthropy Disruption (Oct. 2, 2013) Fundraising Research: The Great Philanthropy Disruption... Fundraising Strategy/Approach: 10 Messengers Who Are More Effective Than You... Younger Donors/Gen Y/Millennials: 2 nd Generation Giving... |
AFP eWire August 4, 2014 |
Top Ten (Week of August 4, 2014): And the Best Subject Line Is... How to Turn Audience Emotion into Action... What to Look for When Hiring a New Fundraising Staff Replacement... One Hand Washes the Other: Making Connections for a Fee... |
AFP eWire August 18, 2014 |
Top Ten (Week of August 18, 2014): 7 Favorite Topics of Boring Fundraisers Year-End Fundraising Decisions to Make Now... 7 Favorite Topics of Boring Fundraisers... 8 Nonprofits Lessons Learned from the 2014 FUSE Conference... |
AFP eWire May 5, 2008 |
Don't Make Email Open Rates Your Canary in the Coal Mine Email tracking indicators may be casting a deceivingly dark shadow on your email campaign. |
AFP eWire September 28, 2010 |
The Top 10 Mistakes in Fundraising Campaigns Is your fundraising campaign fizzling? Whether you are stalled or just moving slower than you would like, there are some common mistakes that you can diagnose now before your campaign sputters to a stop. |
AFP eWire September 1, 2014 |
Top Ten (Week of September 1, 2014): 5 Ways Your Nonprofit Can Reach Millennials Do you have a #GivingTuesday Campaign?... Lack of Pay a Growing Challenge for Nonprofit Interns... When It Comes To Reaching Your Target Audience, Personality Goes A Long Way... |
BusinessWeek June 23, 2011 Diane Brady |
Win a Dinner with Obama To balance big-dollar galas, the President's re-election campaign raffles one meal with regular folks. |
AFP eWire May 13, 2014 |
Four Current Annual Giving Trends and How to Incorporate Them into a Fundraising Plan Just as every spring brings with it the promise of renewal and the start of a new fiscal year, it can also inspire renewed annual giving programs. |
AFP eWire October 16, 2013 |
Top Ten Things: Shutdown Brings Combined Federal Campaign to a Standstill (Oct. 16, 2013) Donors: Wealthy Donors Don't Get Giving Advice They Want... Government Relations: Shutdown brings Combined Federal Campaign to a standstill... Year-end Appeals: 6 Ways to Raise More Money with your Annual Fundraising Appeal... |
AFP eWire January 26, 2015 |
Top Ten (Week of January 26, 2015): Helping Volunteers Fall in Love with the Mission Recruiting a board member who has not served on a nonprofit board before... Peer-to-peer fundraising... Global NFP benchmarking survey results... etc. |
AFP eWire July 26, 2011 |
Reaching Donors - The Integrated Approach You make the most of the many tools you have to reach people. |
AFP eWire May 3, 2004 |
FTC Proposal Could Restrict Nonprofit Email Responses to a request for preliminary comments by the Federal Trade Commissions (FTC) regarding a proposal to restrict the distribution of unsolicited commercial emails. |
AFP eWire May 21, 2014 |
Top Ten (Week of May 21, 2014): 7 Ways to Kiss Fundraising Goodbye Surpassing Expectations Deserves a Reward ... 3 Reasons Why Nonprofits Don't Do Storytelling... 4 Tips for Achieving Real Creativity in Your Direct Response Fundraising Program... |
CRM January 20, 2012 Kara Trivunovic |
Email Marketing and Social Data: The Beginning of a Beautiful CRM Friendship Employ an integrated strategy to drive more successful campaigns. |
CRM February 2012 Judith Aquino |
Wyndham Hotels' Targeted Emails Break Records Group's marketing team hones in on members through email messages. |
AFP eWire May 26, 2008 |
Big Gift Donors: Crafting the Right Online Experience A recent study of online giving preferences among wealthy donors reveals wide differences in the type and amount of contact donors wish to have with nonprofits after donating. |
AFP eWire July 9, 2014 |
Top Ten (Week of July 9, 2014): Young People Should be at The Forefront of Charity Campaigns Foundations Reveal What They Look for in Grant Proposals... Three Questions to Help You to Engage Donors with Your Stories... What Makes People Generous: Charity, Empathy, And Storytelling... |
AFP eWire January 28, 2015 |
Technology: Fundraisers and Donors Not Yet on the Same Page Give Central, a web-based donation platform, reports on the disconnect between the increasing ability and eagerness of nonprofits to take advantage of rapidly evolving technology -- and the reluctance of donors to take advantage of the same |
AFP eWire February 18, 2015 |
Top Ten (Week of February 18, 2015): When Your Nonprofit Can and Cannot Send Email When your nonprofit can and cannot send email... Social media is on the rise in every demographic... A thank you letter template... etc. |
AFP eWire December 1, 2009 |
Top 10 Ways to Boost Online Giving at Year-End Use these tactics to zoom past your year-end goals. |
AFP eWire June 23, 2008 |
Best of Both Worlds: Tips for Online-Offline Marketing Integration -- breaking down the silos between fundraising channels and leveraging the strengths of each -- is the key to future success, according to the new book People to People Fundraising: Social Networking and Web 2.0 for Charities. |
AFP eWire February 5, 2014 |
Top Ten (Week of February 5, 2014): 10 Must-Have Elements for Nonprofit Websites Volunteer Management: 5 Ways To Get Leadership Engaged In Your Employee Volunteer And Giving Program... Donors: Monthly Donors: Small is beautiful!... Technology: 6 Strategies To Sending Mobile Friendly Emails... |
AFP eWire August 14, 2013 |
Ten Things You Might Have Missed (August 14, 2013) Is your nonprofit resonating with millennials?... How to get donors to give month after month... Helping the Poor Is No Longer a Priority for Today's Nonprofits... |
CRM January 19, 2011 |
Emailvision Acquires Social Marketing Management Firm ObjectiveMarketer Emailvision, a provider of software as a service for email marketing, has acquired ObjectiveMarketer, a provider of social media marketing. This acquisition will enable online marketers to efficiently plan, automate, execute, and measure social marketing campaigns. |
AFP eWire June 8, 2010 Tom Ahern |
Deciding What Goes Into Your Donor Newsletter A good donor newsletter stirs pleasure in its readers. It reassures them that the mission is still urgent and relevant. |
AFP eWire May 28, 2014 |
Top Ten (Week of May 28, 2014): 6 Ways to Get Dumped by Your Donors 64% Of Donations Are Made By Women... Preheader text: another way to get your fundraising emails opened... What I Learned About Innovation From 5 th Graders... |
AFP eWire November 30, 2010 |
High Hopes for Holiday Giving Convio estimates that U.S. giving during the 2010 holiday season to nonprofit organizations will be more than $48 billion across all giving channels |
AFP eWire July 24, 2013 Goldman & Fishman |
Mitzvah Monday: A One-Day Fundraising Initiative UJA-Federation held its second annual Mitzvah Monday campaign, a one-day fundraising initiative. The campaign is part of UJA-Federation's continuing efforts to find innovative and meaningful ways to support our mission and engage new donors. |
CRM April 1, 2004 David Myron |
BPO News & Insight: Email Tuesdays A new report says the most popular day to send an email marketing blast is Tuesday. |
AFP eWire January 8, 2013 |
Ten Things You Might Have Missed (January 8, 2013) 6 Ways Brands Can Leverage Google Plus Communities... Show, Tell and Involve: Fundraising Fundamentals for a New Era of Philanthropy... 7 ways to increase your nonprofit's donations... |
AFP eWire June 12, 2013 |
Alumni and Friends Do It Again on May 10 at Saint Peter's University Angeline Boyer, Media Relations Officer, Saint Peter's University, walks us through the successful campaign. |
The Motley Fool November 20, 2008 Tim Beyers |
Let Obama Be Obama Presidents don't typically email or carry digital devices; security is too big a concern. Does this mean President-elect Obama will have to give up his BlackBerry? |
CRM September 2012 David Myron |
What Email Marketers Can Learn from Social Media By putting the customers' interests first, organizations can create personalized and relevant messages that deliver positive experiences. This will go a long way toward reinforcing trust with the company and its brand. |
AFP eWire November 13, 2013 |
Top Ten: How Nonprofits Are Blowing It With Their Future Source of Revenue (November 13, 2013) Email: How to Craft Donation Appeal Emails That Always Convert... Donors: 6 Ways to Raise More Money without New Donors!... Year-end Fundraising: Who's Asking During Your Year-end Appeal?... |
AFP eWire December 20, 2004 |
Nonprofits Must Comply with CAN-SPAM Regs As expected, nonprofit organizations are not automatically exempt from the final regulations recently published by the Federal Trade Commission (FTC) regarding the CAN-SPAM Act. |
AFP eWire October 13, 2014 |
Top Ten (Week of October 13, 2014): Moving a First-Time Donor to a Major Donor 7 Fundamental Principles of Major Capital Campaigns... Who Would You Rather Ask for a Gift: a Woman or a Man?... Move a First-Time Donor to a Major Donor... |