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U.S. Banker February 2007 Lee Conrad |
How to Win Fans and Influence Consumers Banks are funneling more marketing dollars away from TV commercials and direct mail into sports sponsorships. But how do they turn fans into customers? |
U.S. Banker December 2010 Robert Barba |
Score! Banks Put Their Names in Neon Buying the naming rights to a major venue has become rare for banks since the economic downturn. But a resurgence in sponsorships is underway. |
U.S. Banker April 2002 |
Happy Trillion, Citi! It has become uncouth to talk about asset size. But we can't ignore a breathtaking milestone: Citigroup's total assets passed the $1 trillion mark at the end of 2001... |
Registered Rep. January 26, 2009 |
Citi In The Sky A fair and balanced look at Citigroup's recent purchase of a $50 million corporate jet. |
The Motley Fool April 19, 2010 Russ Krull |
Citi's $5 Flirt Does Citigroup's bounce to $5 make it more attractive? |
The Motley Fool July 1, 2010 Rich Smith |
Keep Dumping This Bank! The U.S. bides its time when selling Citi shares. |
The Motley Fool December 8, 2010 Rich Smith |
Big Brother Dumps Big Banking But that doesn't mean Citigroup won't go higher. |
The Motley Fool March 29, 2010 Alex Dumortier |
Should You Be a Buyer of Citi Shares? What it means to take the other side of the government. |
U.S. Banker February 2011 Glen Fest |
Thanks Anyway Relationship-based loyalty programs gained little traction as banks focused on debit-card rewards. The outlook remains cloudy despite debit reward's iffy future. |
BusinessWeek November 19, 2007 Mara Der Hovanesian |
Can Citi Regroup? Investors want a Citigroup breakup, but the arguments against that are powerful. |
AskMen.com Ross Bonander |
How To: Get Sponsored You can attract sponsors by maintaining high visibility in your field or community. |
BusinessWeek September 5, 2005 Mara Der Hovanesian |
Chuck Prince's Citi Planning Citigroup's CEO has a strategy for the financial giant. Those who don't like it can quit. |
The Motley Fool May 12, 2008 Morgan Housel |
The Incredible Shrinking Citigroup Citigroup's CEO wants to put the company on a $400 billion diet. |
The Motley Fool December 10, 2009 Alex Dumortier |
Citi Wants Out -- What About Shareholders? Will shareholders get a reprieve from dilution? Citi now urgently wants to repay the government's $20 billion preferred share investment as quickly as possible. |
AFP eWire February 21, 2005 |
Nonprofit, Association Sponsorships Expected to Rise in 2005 For-profit corporations and businesses are expected to spend more than $1 billion in sponsoring nonprofit causes in 2005, according to industry forecasts. |
Sports Central October 13, 2008 Diane M. Grassi |
MLB is No Longer Recession-Proof When Wall Street tanks, it not only has profound global ramifications, but impacts the local economies and the financing of MLB teams is entrenched in corporate sponsorships. |
The Motley Fool January 22, 2011 Russ Krull |
Citigroup Flirts With $5 Again Will the share price hold? |
The Motley Fool May 28, 2010 Rich Smith |
Dump This Bank! U.S. government sheds Citi shares by the billions, but in baby steps. |