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AFP eWire
May 10, 2011 |
More People Donating Online, Say Fundraising Costs a Key Concern A new study shows that more donors from every age group are going online to make a donation, and they are increasingly sensitive to over-solicitation and fundraising costs.   |
AFP eWire
November 13, 2011 |
Study Shows Online Giving Has Become Popular Among Donors 60 or Older Online giving has become a viable option for donors who are 60 years of age or older, according to a recent online study. |
AFP eWire
October 19, 2010 |
Study Shows Direct Mail is a More Important Driver to Online Giving than Online Communications More than twice as many online donors say they were prompted to give an online gift in response to a direct mail appeal compared to when they received an e-appeal. |
AFP eWire
September 14, 2010 |
In Canada, Online Giving Reigns Online giving has surpassed traditional modes of transacting gifts among all Canadian donors under the age of 65, reports fundraising consultant Penelope Burk from her recent survey |
AFP eWire
August 10, 2010 |
The New Proactive Donor The days when donors would give unconditionally to every charity that knocked on their door are gone for good, says fundraising veteran Penelope Burk. |
AFP eWire
June 27, 2005 |
Donors Increasingly Going Online Before Giving A vast majority of U.S. donors are going online to study causes they care about before making a giving decision, according to a new study. |
AFP eWire
July 13, 2010 |
Tackling the Problem of Asking Too Often Don't ask your donors to give more when they're not yet sure their previous donations have done any good. |
AFP eWire
January 14, 2008 |
Direct-Mail Donors Still Dwindling The number of donors responding to direct mail has continued to dwindle, even as overall revenue growth has increased slightly. |
AFP eWire
July 21, 2014 |
Fundraising Professional Hail New York Case Settlement, Encourage Donors to Take Wise Giving Steps The Association of Fundraising Professionals applauds the recent investigation by the New York State Attorney's General Office into the Disabled Veterans National Foundation, calling it a victory for ethical charities and fundraisers. |
AFP eWire
September 3, 2013 |
Top Ten Things: Top 5 Fundraising Ideas from The Next Generation of American Giving (Sept. 3, 2013) Donors: Focusing on Donors, Not the Charity, in Your Appeals... Direct Mail: Read This Before You Mail Another Postcard... Younger Donors/Gen Y/Millennials: Top 5 Fundraising Ideas from The Next Generation... |
AFP eWire
June 29, 2010 |
Wise Giving? Most Donors Spend Little Time Researching Charities Only about one third of donors surveyed recently said that they did any research before donating to a charity, and those that did looked at overhead ratios above all else. |
AFP eWire
November 30, 2010 |
High Hopes for Holiday Giving Convio estimates that U.S. giving during the 2010 holiday season to nonprofit organizations will be more than $48 billion across all giving channels |
AFP eWire
November 13, 2013 |
Top Ten: How Nonprofits Are Blowing It With Their Future Source of Revenue (November 13, 2013) Email: How to Craft Donation Appeal Emails That Always Convert... Donors: 6 Ways to Raise More Money without New Donors!... Year-end Fundraising: Who's Asking During Your Year-end Appeal?... |
AFP eWire
May 26, 2008 |
Big Gift Donors: Crafting the Right Online Experience A recent study of online giving preferences among wealthy donors reveals wide differences in the type and amount of contact donors wish to have with nonprofits after donating. |
AFP eWire
October 16, 2013 |
Top Ten Things: Shutdown Brings Combined Federal Campaign to a Standstill (Oct. 16, 2013) Donors: Wealthy Donors Don't Get Giving Advice They Want... Government Relations: Shutdown brings Combined Federal Campaign to a standstill... Year-end Appeals: 6 Ways to Raise More Money with your Annual Fundraising Appeal... |
AFP eWire
January 26, 2010 |
A Peek at the Philanthropist's Playbook More and more, high net worth donors are not looking for a cause to support (they have that already), they are looking for an organization that does great work. |
AFP eWire
September 23, 2015 |
Creative and Compelling Fundraising Messages for Digital Solicitations AFP got a chance recently to chat with Derrick Feldmann about digital solicitations, where online fundraising is heading and his upcoming trip to Paris |
AFP eWire
October 2, 2012
Britt Brouse |
The Obama Effect: 20 Takeaways for Multichannel Fundraisers As much as fortuitous circumstances abetted its efforts, the Obama for America campaign put to use every best practice of online marketing and brought the power of online fundraising to the forefront of everyone's mind. |
AFP eWire
December 14, 2010 |
Online Fundraising: More Than a Point and Click Looking at the ways people give online, they found that online giving was most successful when people were brought into a genuine relationship to the nonprofit and its mission. |
AFP eWire
August 28, 2006 |
New Study Examines How Donors Give Online During Disasters A new study examines how donors give online to help support disaster relief efforts and provides guidance for charities seeking to raise funds online. |
AFP eWire
July 26, 2011 |
Reaching Donors - The Integrated Approach You make the most of the many tools you have to reach people. |
AFP eWire
August 11, 2009 |
A Crisis is a Terrible Thing to Waste As a result of the tough economic climate, many organizations are drastically cutting back their fundraising programs. |
AFP eWire
February 26, 2007 |
Family and Friends Best Way to Reach Donors A new survey by Cone Communications provides further evidence that the most effective way for charities to reach potential new donors and influence their giving decisions is through people they know. |
AFP eWire
July 20, 2010 |
Selling Cars and Selling Your Cause Many nonprofits today are still asking for donations as if they were selling a Model T, even as donors have grown far more discerning in the face of a barrage of appeals. |
AFP eWire
December 15, 2009 |
Despite Economy More Consumers Plan to Give Online in '09 than '08 Convio Inc. estimates that U.S. online giving to nonprofit organization will be more than $4 billion during the holiday season of 2009 as increasing numbers of people donate to charities via the web. |
AFP eWire
March 31, 2009 |
Charitable Fundraising Hit New Low in 2008 Less than half of charities raised more money in 2008 than in 2007, and fundraising gains dropped significantly across the board. |
AFP eWire
October 16, 2012 |
Charities' Fundraising Improves Slightly, But Still Not Retaining Donors While fundraising levels are improving slightly, charities continue to lose more donors than they gain and have a long way to go to recover from the impact of the 2007-9 recession. |
AFP eWire
July 21, 2008 |
'Isn't Email Just Like Regular Direct Mail--But on Steroids?' A cool $10 billion or so is now being raised annually online. But what is the truth about email? |
AFP eWire
June 23, 2008 |
Best of Both Worlds: Tips for Online-Offline Marketing Integration -- breaking down the silos between fundraising channels and leveraging the strengths of each -- is the key to future success, according to the new book People to People Fundraising: Social Networking and Web 2.0 for Charities. |
AFP eWire
October 9, 2012 |
How Well Do You Know Your Planned Giving Prospects? One in five planned giving donors had never made any gift at all to the recipient charity before making a planned gift, according to a new study by The Stelter Company. |
AFP eWire
January 12, 2009
Chip Grizzard |
Industry Outlooks: The New Fundraising Paradigm If you want to survive and thrive, budget for innovation to find what motivates this new generation of donor to support your organization. |
AFP eWire
August 25, 2008 |
New Market Research Offers Snapshot of Donors More than half of all donors to human and social service organizations volunteered in 2007, and a third would like to play a more active role in the charities to which they contribute |
AFP eWire
September 19, 2005
Geoff Peters |
Best Practices in Direct Mail Fundraising Direct response is both art and science for charities, and as such, trends and hot ideas tend to flood the marketplace suddenly and then recede just as quickly. |
AFP eWire
August 15, 2005 |
What's Working: Tips From AFP Members Practical tips, advice and guidance from fellow practitioners often can spell the difference between success and failure. |
AFP eWire
December 18, 2013 |
Top Ten: 7 Tips for Nonprofits to Avoid Social Media Burnout in 2014 Donors: What `No' Means for Fundraisers... Donors: 7 Things You Need to Know About 2013 Online Donors... Fundraising Strategy/Approach: Oxfam Canada's `Threads of Change' Campaign... |
AFP eWire
January 28, 2015 |
Technology: Fundraisers and Donors Not Yet on the Same Page Give Central, a web-based donation platform, reports on the disconnect between the increasing ability and eagerness of nonprofits to take advantage of rapidly evolving technology -- and the reluctance of donors to take advantage of the same |
AFP eWire
June 8, 2010
Jonathon Grapsas |
Direct Mail in a Digital World Despite a drop in income in Canada in 2009, cash income from direct mail still accounts for 60 percent of all onetime cash gifts and 20 percent of all income from individuals. |
| AFP eWire |
Charities Raising More Money, But Still Losing Donors For the first time in five years, charity respondents to the annual Fundraising Effectiveness Project survey saw positive gains in giving, but still continued to lose donors faster than they gained them. |
AFP eWire
May 11, 2010 |
Face Time: How to Reach Young Donors Although we often associate people ages 20 to 40 with texting, Facebook and other high-tech communications, donors in that age group say that when it comes to requests for their time or money, they put high value on face-to-face communication. |
AFP eWire
April 3, 2012 |
New Survey Looks at How Charities Are (And Are Not) Connecting With Donors in Canada Donors may surprise charities in some of the priorities they emphasize in their interactions with charities, according to What Canadian Donors Want, a new survey conducted by AFP of more than 1,000 donors across the country. |
AFP eWire
April 16, 2013 |
Ten Things You Might Have Missed (April 16, 2013) Fundraisers, not just donors, are sick of endless appeals... Five questions every nonprofit donor should ask... 70% of charities forecast rise in donations in 2013... |
AFP eWire
May 5, 2008 |
Don't Make Email Open Rates Your Canary in the Coal Mine Email tracking indicators may be casting a deceivingly dark shadow on your email campaign. |
AFP eWire
June 16, 2014 |
Top Ten (Week of June 16, 2014): How Often Should You Thank Recurring Donors? Marijuana Event Brings Money and Attention to Colo. Symphony ... 4 Ways to Improve Your Fundraising Ask... How Often Should You Thank Recurring Donors?... |
AFP eWire
March 17, 2014 |
Top Ten (Week of March 17, 2014): When Will the Direct Mail Fundraising Era be Over? Donors: When Personalization Goes Too Far... Miscellaneous: The Science of `Paying It Forward'... Donors: How To: Legacies 101... |
AFP eWire
April 14, 2008 |
Online Fundraising In 2008: Can We Blink Yet? While fundraising over the Internet still represents less than 4 percent of total funds raised, the rate has increased 50-fold over the last 10 years. |
AFP eWire
September 14, 2010 |
Taming the Fear of Fundraising Costs When asked about fundraising costs in terms of impact, donors clearly favor spending more to make more. |
AFP eWire
September 8, 2008 |
AFP Funded Research: Why People Leave Bequests New research into bequest giving shows that bequest donors give for different reasons and respond to different forms of cultivation and recognition than other types of donors. |
AFP eWire
January 28, 2008 |
New AFP-Funded Research Compares U.S., Japanese Fundraising A new study examines the extraordinary growth in the Japanese charitable sector, what fundraising methods are most popular in Japan, differing views on giving and how North American fundraisers can approach Japanese donors. |
AFP eWire
June 25, 2013 |
Ten Things You Might Have Missed (June 25, 2013) Major gift bootcamp: paying your dues... 15 Things You Absolutely Must Know About Major Gifts... 3 ways to stand out to your donors... |
AFP eWire
April 27, 2010 |
Many Nonprofits Using Social Media, Few Measuring Value The poll asked nonprofits to rate their level of involvement with social media (whether they use it or not) and to what degree they measure its value. |
