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AFP eWire September 18, 2012 |
Finding the Right Date for Year-End and Holiday Appeals An AFP member asked on the open forums about when it might be too late to send a year-end, holiday direct mail appeal. Here are some of the responses and insights provided by members. |
AFP eWire August 26, 2013 |
Snail Mail Isn't Dead -- Direct Mail is a Hot Topic on AFP's LinkedIn Group-On Fundraising With year-end appeals right around the corner you might be wondering the best way to make your last appeal of 2013. |
AFP eWire December 8, 2014 Paul Nazareth |
Three Free Tools to Help You Increase Donations This Holiday Season Here are three simple and free tools from the team at CanadaHelps that will help your charity amplify its voice, attract new donors, and raise more this Holiday season. |
AFP eWire December 1, 2009 |
Top 10 Ways to Boost Online Giving at Year-End Use these tactics to zoom past your year-end goals. |
AFP eWire July 21, 2014 |
Fundraising Professional Hail New York Case Settlement, Encourage Donors to Take Wise Giving Steps The Association of Fundraising Professionals applauds the recent investigation by the New York State Attorney's General Office into the Disabled Veterans National Foundation, calling it a victory for ethical charities and fundraisers. |
AFP eWire October 19, 2010 |
Study Shows Direct Mail is a More Important Driver to Online Giving than Online Communications More than twice as many online donors say they were prompted to give an online gift in response to a direct mail appeal compared to when they received an e-appeal. |
AFP eWire September 19, 2005 Geoff Peters |
Best Practices in Direct Mail Fundraising Direct response is both art and science for charities, and as such, trends and hot ideas tend to flood the marketplace suddenly and then recede just as quickly. |
AFP eWire July 13, 2010 |
Tackling the Problem of Asking Too Often Don't ask your donors to give more when they're not yet sure their previous donations have done any good. |
AFP eWire April 3, 2012 |
New Survey Looks at How Charities Are (And Are Not) Connecting With Donors in Canada Donors may surprise charities in some of the priorities they emphasize in their interactions with charities, according to What Canadian Donors Want, a new survey conducted by AFP of more than 1,000 donors across the country. |
AFP eWire October 26, 2010 |
Essential Elements of a Fundraising Letter Five tips for crafting a successful fundraising letter. |
AFP eWire January 28, 2014 |
AFP's Official LinkedIn Page OnFundraising Reaches 20,000 Members and Earns Top Social Media Benefit for Young Professionals Voted as the top social media benefit for AFP's young professional members, the AFP official LinkedIn page -- OnFundraising -- also serves as a sounding board for more than 20,000 members. |
AFP eWire January 17, 2006 Geoff Peters |
Best Practices in Direct Mail Fundraising, Part II Direct response is both art and science, and as such, trends and hot ideas tend to flood the marketplace suddenly, and then recede just as quickly. |
AFP eWire November 30, 2010 |
High Hopes for Holiday Giving Convio estimates that U.S. giving during the 2010 holiday season to nonprofit organizations will be more than $48 billion across all giving channels |
AFP eWire October 16, 2013 |
Top Ten Things: Shutdown Brings Combined Federal Campaign to a Standstill (Oct. 16, 2013) Donors: Wealthy Donors Don't Get Giving Advice They Want... Government Relations: Shutdown brings Combined Federal Campaign to a standstill... Year-end Appeals: 6 Ways to Raise More Money with your Annual Fundraising Appeal... |
AFP eWire July 13, 2011 |
AFP Responds to Canada's MoneySense Charity Rankings MoneySense, a personal finance magazine in Canada, has released its second annual Charity 100, a ranking of 100 charities based mostly on fundraising costs, along with governance and transparency. |
AFP eWire January 17, 2006 |
Covering the Basics: A Direct Mail Primer Here are tips that can help you maximize your return when fundraising and marketing. |
AFP eWire August 6, 2007 |
Success with "Nonevent" Events Factors that contribute to a successful virtual event... Using the AFP discussion lists... More than 3,200 reference works and periodicals on fundraising and development... |
AFP eWire November 6, 2013 |
Top Ten: The Best of Year-end Fundraising! (November 6, 2013) Stand apart from the crowd with your year-end fundraising campaign... 3 Keys to Year-End Giving ... 3 ways to wake up your donors... |
AFP eWire November 18, 2015 Elizabeth Chung |
Five Trends to Jazz Up Your Holiday Fundraising As donors get bombarded with year-end asks, you need to stand out from the crowd. |
AFP eWire May 10, 2011 |
More People Donating Online, Say Fundraising Costs a Key Concern A new study shows that more donors from every age group are going online to make a donation, and they are increasingly sensitive to over-solicitation and fundraising costs. |
AFP eWire September 11, 2013 |
Year-end Appeal Checklist Maya Gasuk is a senior consultant at West Wind Consulting Strategies in Fund Raising LLC, a firm dedicated to helping nonprofits. She still uses a checklist for every mail project she is involved in. |
AFP eWire December 18, 2013 |
Top Ten: 7 Tips for Nonprofits to Avoid Social Media Burnout in 2014 Donors: What `No' Means for Fundraisers... Donors: 7 Things You Need to Know About 2013 Online Donors... Fundraising Strategy/Approach: Oxfam Canada's `Threads of Change' Campaign... |
AFP eWire October 12, 2004 |
New Giving Strategy Allows Donors to Control Fund Management The Internal Revenue Service (IRS) has approved a new way for donors to give to charity but manage the contributed funds for up to a decade, according to a recent article in The Wall Street Journal. |
AFP eWire January 12, 2009 |
Written Appeals: Imaginative Ways to Ask Donors to Give More Caught in a rut with how you make the "ask" in your appeal letters? Want to encourage annual fund donors to give more? Here are some effective strategies. |
AFP eWire September 2, 2008 |
Why You're Fundraising: The Case for Support With thousands of charities to choose from in any community, why should a donor give to your cause? It all comes down to the case for support. |
AFP eWire July 14, 2008 |
AFP Responds to L.A. Times Report on Fundraising Inefficiencies A response to a recent article stating that only a small percentage of money reaches California nonprofits when they use a for-profit fundraising company to raise funds. |
AFP eWire August 15, 2005 |
What's Working: Tips From AFP Members Practical tips, advice and guidance from fellow practitioners often can spell the difference between success and failure. |
AFP eWire November 27, 2012 |
Ten Things You Might Have Missed (November 27, 2012) Donor Stewardship:10 More Ways to Show Donors Your Gratitude... Young Supporters: 5 Things Charities Do That Turn Off Young Donors Like Me... Donor Cultivation: Isn't it Better to Give and Receive?... |
AFP eWire November 13, 2013 |
Top Ten: How Nonprofits Are Blowing It With Their Future Source of Revenue (November 13, 2013) Email: How to Craft Donation Appeal Emails That Always Convert... Donors: 6 Ways to Raise More Money without New Donors!... Year-end Fundraising: Who's Asking During Your Year-end Appeal?... |
AFP eWire June 5, 2006 |
Attending Other Nonprofit Events If one of your most generous donors was being recognized by another organization at a special event, should you or your charity attend? |
AFP eWire June 23, 2008 |
Best of Both Worlds: Tips for Online-Offline Marketing Integration -- breaking down the silos between fundraising channels and leveraging the strengths of each -- is the key to future success, according to the new book People to People Fundraising: Social Networking and Web 2.0 for Charities. |
AFP eWire |
Charities Raising More Money, But Still Losing Donors For the first time in five years, charity respondents to the annual Fundraising Effectiveness Project survey saw positive gains in giving, but still continued to lose donors faster than they gained them. |
AFP eWire February 2, 2011 |
Use of Donated Funds Most Common Ethical Challenge for Fundraisers Ensuring that charities use funds in a manner consistent with their mission and the intention of their donors is the most common ethical challenge that fundraisers face, according to a new website poll by the Association of Fundraising Professionals. |
The Motley Fool October 31, 2007 Dan Caplinger |
It's Time to Give Charitable organizations make a big push for donations at the end of each year, wanting to capitalize on the time left for donors to make tax-deductible gifts. Here are a few pointers on managing your charitable giving. |
AFP eWire February 2, 2004 |
Donors Increasingly Give Online Donors are using the Internet to give online, and at the same time, many nonprofits are planning to increase online fundraising this year, according to two new surveys from Kintera Inc. |
AFP eWire October 25, 2011 |
New Web Portals Turn Birthdays, Anniversaries or Holidays into Fundraising Events In the era of social networking, there are many new online tools that supporters can use to spread the word about your organization and creatively turn well wishes and gifts into donations for worthy charitable causes. |
AFP eWire June 14, 2004 |
Letters Needed on New Postal Service Regs---Write Now! The proposed USPS rule would change the guidelines for sending charitable solicitations and would no longer permit charities to distribute letters with dual purposes (education and fundraising). Deadline for letters to refute the exclusive purpose regulations is June 18, 2004. |
The Motley Fool December 14, 2006 Dan Caplinger |
12 Ways of Giving Once you've decided on the charities to which you'd like to make gifts, the next step is figuring out how you want to follow through with your giving. Here are a dozen ways you can provide much-needed assistance to the charities of your choice. |
AFP eWire January 12, 2009 |
Direct Response: Ways to Cut Costs, Not Returns Looking to tune up your direct mail campaign and trim some excess costs? Before you start loosening screws and removing parts, read this advice from a veteran direct response expert. |
AFP eWire April 23, 2007 |
Focus on Donor Retention, Not Acquisition A new study shows that while charities are effective in attracting new donors, improvements in donor retention could affect their fundraising revenue dramatically. |
AFP eWire December 5, 2005 |
Finance Canada Recommends Withdrawal of "Due Diligence" Requirements In response to comments from philanthropic organizations, Finance Canada has recommended to the Minister of Finance that the proposed "due diligence" requirements, Section 248(40) of the recent tax technical bill, be withdrawn. |
AFP eWire March 20, 2012 |
Canadians Agree That Charities are Important to Society Canadians may be internationally known for our pleasant demeanour, but don't get us started on our national pastime of hockey or on how our nonprofits should be run; we have strong opinions about both. |
AFP eWire February 14, 2012 Tom Ahern |
Following in the Footsteps of Your Promise Core values run deep and seldom change. Adrian Sargeant discovered that donor loyalty depended on just seven things. One of that handful: "Your donors share your beliefs." |
AFP eWire November 14, 2005 |
Eight Articles Added to AFP Website for Senior Practitioners The AFP Research Council has selected eight "classic" articles from the quarterly publication New Directions for Philanthropic Fund-raising, published by John Wiley & Sons, and made them available on the AFP website. |
AFP eWire October 30, 2012 |
Mark Climie-Elliott: Born to Be a Fundraiser Climie-Elliott's involvement in AFP encompasses all aspects of the association, including the international board. But he's been especially active in Canada. |
AFP eWire December 15, 2009 |
Despite Economy More Consumers Plan to Give Online in '09 than '08 Convio Inc. estimates that U.S. online giving to nonprofit organization will be more than $4 billion during the holiday season of 2009 as increasing numbers of people donate to charities via the web. |
AFP eWire December 19, 2008 |
Charity Fundraising Efforts Lagging Significantly This Holiday Season More than half of charities across North America are raising less money during the 2008 holiday giving season (October through December) than they did last year, according to a survey conducted by AFP. |
AFP eWire June 23, 2008 |
Direct Mail Alive and Well--For Now Whether future generations will respond equally well to direct mail as they get older is yet to be determined. |
AFP eWire October 16, 2012 |
Charities' Fundraising Improves Slightly, But Still Not Retaining Donors While fundraising levels are improving slightly, charities continue to lose more donors than they gain and have a long way to go to recover from the impact of the 2007-9 recession. |
AFP eWire June 12, 2013 |
Alumni and Friends Do It Again on May 10 at Saint Peter's University Angeline Boyer, Media Relations Officer, Saint Peter's University, walks us through the successful campaign. |