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IndustryWeek
July 1, 2008
Jill Jusko
Counterfeiters Be Gone Strategies to stymie IP thieves include well-placed technologies. mark for My Articles similar articles
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Supply Chain Management: Foiling Fakes Counterfeit products are depriving manufacturers of revenue, harming brand integrity and in some cases, compromising safety. Manufacturers are fighting to keep phony goods out of their supply chains. mark for My Articles similar articles
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Marketers Struggle with Big Data Nearly half of marketing executives don't use big data to understand customers. mark for My Articles similar articles
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Improve security through packaging Emerging technologies can help create a package that safeguards products from tampering and protects your brand from counterfeiting. mark for My Articles similar articles
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February 23, 2015
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Brands Still Think About Digital Marketing Tactically, not Strategically New Forrester report reveals marketers are guilty of 'check-the-box' digital planning. mark for My Articles similar articles