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The Motley Fool June 12, 2007 Mac Greer	Fool Video: Apple: Should Macs Get the Axe? The iPod and iTunes have been huge winners for Apple. Should Apple listen to the music and get out of the computer business?
The Motley Fool January 6, 2004 Tim Beyers	The Apple of My iPod CEO Steve Jobs lays out a digital strategy at the annual Mac fest -- Hollywood style.
BusinessWeek October 27, 2003 Peter Burrows	Everybody Wants A Piece Of The iPod Apple's e-music dominance will be sorely tested as cheaper players hit the market.
Fast Company December 1, 2007 Adam L. Penenberg	All Eyes On Apple Will the gray light of January cool the world's hottest company?
The Motley Fool August 23, 2007 Tim Beyers	This Apple Isn't Rotten iTunes isn't what matters. The iPod was a hit long before the iTunes store arrived. As long as the iPod remains the best-designed gadget of its kind, more content should lead to ever-greater iPod sales.
The Motley Fool July 13, 2004 Tim Beyers	Apple: 100 Million Served Apple Computer celebrates a digital music downloading milestone.
BusinessWeek September 19, 2005 Peter Burrows	Apple's Phone Isn't Ringing Any Chimes Did Apple's designers suffer a rare brain cramp? Not likely. Rather, it looks like Jobs is making a careful gamble.
BusinessWeek February 2, 2004 Peter Burrows	Show Time! Just as the Mac revolutionized computing, Apple is changing the world of online music. If Steve Jobs plays his cards right this time, Apple could end up with a big chunk of the digital-entertainment market
The Motley Fool October 15, 2004 Tim Beyers	Microsoft's Strategy: Be Apple Mr. Softy wants to make your PC into a digital entertainment hub. Sound familiar?
Knowledge@Wharton	One Author's Path to Profitability: Repackaging Earlier Insights In writing The Art of Profitability, Adrian Slywotzky is practicing what he preaches. He is seeking greater profits.
The Motley Fool January 26, 2006 Alyce Lomax	2006: Year of the Apple? Are Apple investors' high-growth days over, or are they just getting started?
InternetNews September 10, 2008 Andy Patrizio	Enough Love for Latest iPods? Analysis: Tuesday's latest iPod launch is being met with a few yawns. What can Apple do to keep an eight-year-old music player fresh?
The Motley Fool June 12, 2007 Rick Aristotle Munarriz	Apple's Blockbuster Move If Apple enters the online video rental market, it may not change the landscape.
BusinessWeek November 8, 2004 Peter Burrows	Can The iPod Keep Leading The Band? Apple has to continue to out-innovate a growing crowd of contenders.
The Motley Fool July 20, 2006 Anders Bylund	Great Quarter, but What's Next for Apple? The decision to power MacBooks and iMacs with Intel chips is paying off, and the iPod/iTunes phenomenon is still going strong as well. How long will the gravy train last? Investors, take note.
The Motley Fool January 16, 2008 Rick Aristotle Munarriz	Death to Netflix? The iTunes movie rental service is no Netflix killer.
The Motley Fool October 1, 2007 Rick Aristotle Munarriz	Apple 1, Rick 0 Apple will always deserve a premium based on its stylish design and its innovative features, but it's dangerous to assume that the platform will rule forever once free-flowing MP3s dominate the market.
The Motley Fool April 29, 2005 Rick Munarriz	Is Apple a Rule Breaker? Apple is leading the way again, a generation later. Can it last?
Fast Company January 2004	If He's So Smart: Steve Jobs, Apple, and the Limits of Innovation The battle over digital music is just another verse in Apple's sad song: This astonishingly imaginative company keeps getting muscled out of markets it creates. So what does Apple have to tell us about innovation?
The Motley Fool July 19, 2004 Alyce Lomax	Apple Introduces Its Newest Generation Is the new version of the iPod overkill or a necessary survival tactic for Apple?
The Motley Fool December 17, 2004 Steven Mallas	Apple's Melodious Achievement iPod sales are strong and Apple's iTunes store experiences its 200 millionth download. The stock has been on a pretty bullish run as of late; there's no denying that. But will it continue, and will Apple's fundamentals catch up with its momentum?
HBS Working Knowledge February 2, 2004 Sean Silverthorne	Where Does Apple Go from Here? Macintosh market share continues to decline, but the iPod and iTunes are hit products. Where does Apple Computer's future lie? An interview with Harvard professor David Yoffie.
BusinessWeek October 24, 2005 Peter Burrows	Hollywood Holds Its Breath The iPod - and Disney's blessing - could create a mass audience for video on the go.
BusinessWeek April 2, 2007 Stephen H. Wildstrom	Apple TV's Blurry Future For now, there's too little content available to make the box worthwhile.
The Motley Fool October 12, 2005 Nathan Parmelee	Apple's Shares Get Pared Growth continues, and iPod demand remains hot. Even so, the market took a bite out of Apple. Investors, take note.
The Motley Fool February 3, 2004 Tim Beyers	Apple Defends Its iLife Apple Computer may have finally found a market niche it can dominate. But can it become the newest consumer electronics giant? While the long-term outlook may be uncertain, the short term at least is looking pretty healthy.
The Motley Fool August 31, 2005 Jeremy MacNealy	Apple's Other Trojan Horses Apple's iPod gets the most attention, but it has more than one trick up its sleeve. iLife's inclusion on new Mac systems is Apple's way to get consumers accustomed to using its editing software.
Popular Mechanics July 10, 2008 Joel Johnson	How the "Apple Tax" Boosts Prices on iPod & iPhone Accessories Blockbuster sales of iPods and iPhones give Apple the muscle to impose restrictions and extra fees on technology partners. Inside the company's secretive "Made for iPod" and authentication chip programs.
The Motley Fool April 15, 2004 Seth Jayson	Apple Profits Off Pod People Can you say iPod? Apple's must-have music player drives big increases in revenue and earnings.
The Motley Fool March 17, 2005 Mann & Smith	Stock Madness 2005: Apple vs. Microsoft Two computer powerhouses fight for victory in this contest based loosely on the annual NCAA College Basketball Tournament, a.k.a. March Madness.
The Motley Fool August 10, 2005 Tim Beyers	Apple's iTunes Rocks Japan The iTunes Music Store sets another new record. Impressive though that is, Apple's stock remains expensive.
The Motley Fool January 20, 2009 Rick Aristotle Munarriz	Apple in 2012 Let's travel three years into the future and take a look at how Apple is doing in 2012.
The Motley Fool August 22, 2007 Rick Aristotle Munarriz	Before You Bite Into That Apple ... Investors, no one is building a better mousetrap than Apple, but a DRM-free world will be loaded with cheaper knock-off mousetraps. With the world's largest retailer and the country's most popular e-tailer nibbling on the cheese, something's going to snap.
The Motley Fool August 1, 2005 Tim Beyers	HP Spits Apple Out Hewlett-Packard's decision to no longer resell the iPod sent Apple's shares teetering lower by more than 2%.
The Motley Fool September 21, 2006 Tim Beyers	Dueling Fools: Mac Rebuttal Cupertino is still a far cry from Hollywood. Apple isn't about entertainment. The company is aiming to make the digital life accessible for everyone. And they do that job better than anyone else. Investors, take note.
BusinessWeek November 7, 2005 Stephen H. Wildstrom	Video iPod, I Love You Apple's deal with Disney could mark a new era for digital media.
The Motley Fool September 21, 2006 Rick Aristotle Munarriz	Dueling Fools: iPod Does anyone think the company would have been able to grow its PC business to its present stature -- chewing on its thickest slice of the PC market on this side of the millennium -- if the iPod hadn't reinvigorated the Apple brand to mainstream prominence? Investors, take note.
The Motley Fool July 20, 2005 Alyce Lomax	Apple of Your Eye? More rumors of video iPods get people buzzing about Apple. Even if Apple unveils such a device, investors need to question whether it will positively affect the iPod's runaway popularity -- or translate into more sales.
The Motley Fool February 10, 2004 Alyce Lomax	Apple's Juice Problems Is trouble ahead for Apple? The iPod may be infinitely cool, but lawsuits imply some customers thought Apple exceedingly uncool about the gadget's lithium battery
The Motley Fool March 1, 2005 Alyce Lomax	Crushed in the Apple Press Whether the bona fide iPod craze -- and its possibilities for sales and earnings growth from here, as well as elevating other Apple products -- is already priced into the stock is a definite concern for those looking at buying shares of Apple now.
InternetNews January 13, 2006 David Needle	A Funny Path to Today's Apple? Here are a few of the key moments in the 30-year history of Apple that stand out.
InternetNews September 7, 2005 David Needle	Apple's Big Announcement is Nano Apple announced new shapes and sizes for its wildly successful iPod music player.
BusinessWeek June 19, 2006 Kripalani & Burrows	India: Why Apple Walked Away Plans for Apple's Indian tech support center have been scrapped.
The Motley Fool July 23, 2007 Anders Bylund	Foolish Forecast: Cupertino Appletini Apple is set to report its third-quarter 2007 earnings. Investors, here is what you can expect to see.
The Motley Fool March 4, 2005 Tim Beyers	Will the Hits Ever Stop? Apple's iTunes Music Store tops 300 million downloads. The stock continues to climb.
InternetNews August 12, 2005 Susan Kuchinskas	Microsoft Beats Apple on Patent An Apple iPod graphical interface patent was rejected because Microsoft filed first. Microsoft promises soon to be released products that will compete with the iPod.
BusinessWeek July 9, 2007 Peter Burrows	Welcome To Planet Apple How Steve Jobs became a global trendsetter.
InternetNews July 28, 2006 Andy Patrizio	Should iTunes Split From Its Pod? Apple needs to disconnect iTunes from its lock-in with the iPod, because it has the potential to go far beyond just Apple's portable music player, said a market research firm.