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CRM
August 1, 2007
Colin Beasty
Tech Solution: Internet Marketing Solutions Internet marketing solutions from marketing automation vendors are now measuring key performance indicators from business intelligence solutions, Web analytics tools, and cross-channel campaigns to allow companies to optimize online advertising and campaign tracking. mark for My Articles similar articles
CRM
May 10, 2012
Analytics and Data Visualization Converge in Cardinal Path-Klipfolio Partnership This is a new partnership centered on delivering online marketing metrics using web and mobile accessible BI dashboards. mark for My Articles similar articles
IndustryWeek
February 1, 2009
Nick Zubko
Who's Keeping Score? Collaborative development and meaningful metrics can unlock the potential of supplier scorecards. mark for My Articles similar articles
InternetNews
February 23, 2004
Kevin Newcomb
WebSideStory Bows HBX The next-generation data collection and mining service has a straightforward goal -- to be simple, relevant and real-time. mark for My Articles similar articles
CRM
August 1, 2009
Donna Fluss
Doing More of What You Already Do Performance management is a contact center requirement. mark for My Articles similar articles
CRM
November 2007
Coreen Bailor
Checking the Pulse of the Contact Center Contact center performance management provides a holistic view of agent performance; use that data to spur desirable behaviors that will help reps beat center and corporate goals. mark for My Articles similar articles
IndustryWeek
July 21, 2010
Seven Characteristics of KPIs Companies are failing to link metrics to critical success factors. mark for My Articles similar articles
Search Engine Watch
May 9, 2008
William Flaiz
Optimization by Numbers The automotive and online marketing industries share a common thread. Both reflect the growing complexity of modern culture. mark for My Articles similar articles
Insurance & Technology
August 14, 2006
Peggy Bresnick Kendler
Measuring Success Experts comment on what metrics are best for determining the success of technology investments, and which key performance indicators are the most valuable for insurance IT initiatives? mark for My Articles similar articles
Search Engine Watch
January 19, 2009
Ron Jones
Web Analytics 101, Part 1 Without looking to see how your Web site is performing, and learning more about the people visiting your site, you're throwing away a huge opportunity. mark for My Articles similar articles
Search Engine Watch
May 5, 2010
Gareth Owen
Search Doesn't Only Happen on Search Engines Search will still be focused on optimization of keywords for maximum ROI, but companies and agencies must put those searches in context and measure individual campaigns with a range of different metrics. mark for My Articles similar articles
Search Engine Watch
March 17, 2010
Alex Cohen
Paid Search Freakonomics: Finding and Ostracizing Losers Effective optimization is about picking on freaks and losers -- segments in your account that deviate from the norm. Here are six useful tools for setting context and hunting down paid search losers. mark for My Articles similar articles
CRM
November 12, 2015
TAS Group Releases Sales Performance Manager Sales Performance Manager offers built-in sales management expertise, insights, and best practices with complete visibility into pipeline and performance. mark for My Articles similar articles
Search Engine Watch
June 2, 2010
Kevin Gibbons
How Is Your SEO Strategy Really Performing? Rankings, traffic, and CTR can be misleading. Here's how to avoid placing too much confidence in the wrong measurements. mark for My Articles similar articles
CRM
December 13, 2004
Jason Compton
Revitalizing a CRM Strategy True change to customer-centric thinking can only come about when businesses structure their KPIs (key performance indicator) around customer lifecycles. mark for My Articles similar articles
CRM
August 22, 2014
Sean Gordon
5 Ways Small Data Can Be More Valuable than Big Data Real-time information lets your business act more quickly. mark for My Articles similar articles
IndustryWeek
April 15, 2009
David Blanchard
Measure What You're Managing Supply chain performance is all about improving efficiency of the entire operation. mark for My Articles similar articles
CRM
November 4, 2015
Zoho Launches Motivator, a Gamification Tool for Sales Teams Zoho Motivator helps companies increase sales team engagement. mark for My Articles similar articles
CRM
December 2013
Leonard Klie
Overcome Multichannel Customer Service Challenges Effective strategies start with talking to customers. mark for My Articles similar articles
CRM
June 13, 2014
Kyle Shepherd
4 Steps to Realizing the Promise of Customer-Centric Marketing Focus on your customers' lifetime value. mark for My Articles similar articles
Search Engine Watch
July 20, 2010
Garry Przyklenk
SMART Social Media ROI: Show me the Money! Sorry to break everyone's Utopian social media bubble, but measuring ROI for social media efforts isn't terribly difficult. And despite what anyone says, it's all about the money. mark for My Articles similar articles