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Technology Research News July 27, 2005 |
Internet Structure Search engines find content via spiders that go through the pages on a Web site by following the links among pages. Here is an overview of how search engines handle queries on the Internet. |
Search Engine Watch June 18, 2001 Danny Sullivan |
Search Research From The WWW10 Conference A number of technical papers relating to indexing the web and searching were presented at the recent 10th International World Wide Web Conference, which was held from May 1 to 5 in Hong Kong... |
InternetNews February 28, 2005 Rob McGann |
Majority of Searchers Use Multiple Search Engines What are the most popular search engines? |
Search Engine Watch April 15, 2011 Rob Chant |
Introduction to Google PageRank: Myths & Facts Clearing up the confusion about what Google's PageRank algorithm is, how it works, how important it is, and how we can use data based on it. |
Search Engine Watch March 29, 2005 Eric Ward |
Looking for Links In All The Wrong Places? In their frenzy to build links to curry favor with the major search engines, web site owners miss a far more important audience that's increasingly turning to topical search sites. |
Technology Research News October 22, 2003 Kimberly Patch |
Queries guide Web crawlers Search engines approach the problem of sorting out the vast amount of information on the Internet by casting their nets as widely as they can, then sifting through the catch. An algorithm that analyzes what people are looking for could point search engines toward more relevant pages. |
Search Engine Watch February 2, 2009 Ron Jones |
Link Building 101, Part 1 The concept of getting backlinks to a page internally is sometimes overshadowed by trying to acquire backlinks from external pages. Why not use the same concept and apply it to your internal linking structure and reap the rewards? |
Search Engine Watch December 7, 2003 Danny Sullivan |
What Happened To My Site On Google? The outcry from webmasters about Google's recent ranking algorithm change has been unprecedented. This article takes a Q&A-style approach to examine many of the issues and questions that have arisen from the change. |
Search Engine Watch October 29, 2010 Rob Chant |
Preparing Your Small Business Site For SEO A starter guide for small business owners who are launching a brand new site and approaching search engine optimization for the first time. |
InternetNews July 16, 2010 |
Can Search Engines Be Regulated? New York Times editorial adds fuel to the fire over search neutrality, which Google argues would be a death knell for innovation in search engines. |
Search Engine Watch August 2, 2005 Chris Sherman |
Search Engine Results Continuing to Diverge A new study suggests that the overlap between search engine results is less than it was even a few months ago, and that the voices of each engine are growing even more unique. |
InternetNews August 2, 2005 Susan Kuchinskas |
Dogpile: Search Engines Don't Have Much in Common Users of the meta-search service can now see results from MSN Search in addition to results from Google, Yahoo, Ask Jeeves and MSN Search. As part of its announcement, Dogpile demonstrated the diversity of results across the engines. |
Search Engine Watch June 1, 2010 Eric Enge |
Search Engine Optimization is Unfair To avoid injustices in the world of SEO, you must consistently invest in arming yourself with knowledge about SEO. Here's how to get the traffic and deserve it, too. |
Search Engine Watch April 4, 2000 |
Search Satisfaction And Behavior Results Released Every three months, some users at the major search engines are selected randomly by NPD and asked about their visits. The results are fascinating, but they've not been available to the general public until now.
The survey is funded and conducted on behalf of the major search engines, and the results have been used for their own internal purposes.... |
Search Engine Watch September 3, 2002 Danny Sullivan |
Google: Can The Marcia Brady Of Search Stay Sweet? Does search dominance by Google mean that the company is destined to be hated, in the way that Microsoft endures a poor reputation due to its dominance of operating systems, office software and browsers? Such a fate is not preordained. |
InternetNews August 17, 2005 Susan Kuchinskas |
Sizing Up the Search Competition In the Google-Yahoo rivalry, does the bigger index do a better job? |
Search Engine Watch August 19, 2010 Jason Tabeling |
The Growing Importance of Search Networks and Partnerships Understand traffic sources and how the search engines are set up. Out-optimize your competition. Maximize your accounts. |
T.H.E. Journal September 2005 DeWitt Clinton |
The Art of Effective Web Searching There are specific things that we can do to unlock the secrets buried beneath the search command line. Here are six advanced search techniques that will help you find the best results faster. |
Search Engine Watch December 5, 2002 Danny Sullivan |
In Search Of The Relevancy Figure Where are the relevancy figures? While relevancy is the most important "feature" a search engine can offer, there sadly remains no widely-accepted measure of how relevant the different search engines are. Turning relevancy into an easily digested figure is a huge, but necessary, challenge. |
AskMen.com January 31, 2001 Justin Becker |
How To: Use Search Engines Well, no need to feel lost anymore -- here is a map of which search engines I highly recommend, and which ones to use for specific searches. And since information is power, you'll feel like king of the world in no time... |
Search Engine Watch October 16, 2009 Marc Poirier |
Evaluating Second Tier PPC Search Engines So-called second tier search engines can sometimes help expand campaigns beyond traditional search engines. |
Search Engine Watch September 21, 2006 Shari Thurow |
Do Patents Point to SEO Gold? Do patents, white papers, and other publications authored by search engine employees provide clear guidance to how to optimize Web pages? A panel of experts debated the issue at a recent Search Engine Strategies conference. |
Search Engine Watch February 7, 2007 Eric Enge |
Think Like a Search Engineer Knowing when you are taking risks, or making the decision to avoid them, can help scale your search engine marketing strategy to new heights. |
PC World September 1, 2000 Kim Zetter & Harry McCracken |
How to Stop Searching and Start Finding Tired of wading through useless search-engine results? We test 20 engines to pinpoint the ones that really deliver the goods.... |
Search Engine Watch April 28, 2004 Chris Sherman |
Exploring Search Engine Overlap A new comparison tool shows that the major search engines have surprisingly little overlap, even for popular search terms. |
Search Engine Watch June 16, 2009 Eric Enge |
Combining Trust and Relevance When search engines measure the level at which they trust Web sites, and that trust is topic-specific. What's that mean for new sections of a trusted Web site? |
Search Engine Watch September 22, 2005 Chris Sherman |
Myriad Search: Meta Search Your Way A new meta search engine lets Internet marketers and others compare results from the four top web search engines, and tweak their relative importance in a cutomized result set. |
Search Engine Watch August 1, 2008 Frank Watson |
Look Out PageRank, There's a New Algorithm in Town Microsoft recently published research on a new algorithm it calls BrowseRank, which is based on user behavior instead of linking patterns. Microsoft thinks this could be the answer to increased relevance in search results. But is it? |
Search Engine Watch June 24, 2010 Mark Drummond |
Social Ranking in Search -- Opportunities and Potential Problems Reinforcing existing preferences and biases is a concern, but truly personalized search will revolutionize the way people interact with the online world. |
Search Engine Watch March 22, 2004 Greg Jarboe |
Yahoo News Upgrades To Take On Google News Yahoo released a new version of its news search engine late last week, a new move in what may be a modern-day version of the great newspaper wars. |
Searcher March 2003 Stephen E. Arnold |
In Search of the Good Search: The Invisible Elephant Search remains a challenging human-computer issue. |
Search Engine Watch August 3, 2005 Marcela De Vivo |
Coping with Search Engine Penalties Search engine penalties are present and pervasive, and are a primary method used by search engines to control webmasters. Unless webmasters understand what they are and what to do about them, their websites could easily trigger a penalty, losing traffic and revenue. |
Search Engine Watch April 11, 2006 Chris Sherman |
Searcher Behavior Research Update Two new studies examining how people search show that internet users are becoming more discriminating, with important implications for search marketers. |
Salon.com August 29, 2002 Farhad Manjoo |
Meet Mr. Anti-Google A crusading webmaster says the popular search engine's page-ranking algorithm is "undemocratic." |
Search Engine Watch December 30, 2008 Aaron Shear |
Taking a Small Business to the Big Time Through Search Whether you are selling products or services to your customers online, search can drive an incredible amount of traffic to your site. |
T.H.E. Journal August 2002 Killmer & Koppel |
So Much Information, So Little Time Evaluating web resources with search engines |
Search Engine Watch September 4, 2000 Danny Sullivan |
Search Engine Optimization Firm Sold For $95 Million Search engine optimization is sometimes labeled a cottage industry, but plenty of companies take an industrial approach to generating traffic for clients. Case in point is Website Results, which was purchased by Internet advertising company 24/7 Media in a $95 million stock deal. |
Search Engine Watch August 2, 2000 Danny Sullivan |
Ask Jeeves Adds Directory, Direct Hit Results Ask Jeeves has redesigned its home page and search results page. From the home page, you'll find category links just below the search box. These lead to the Ask Jeeves version of the Open Directory, where sites are ranked in order of popularity. |
Search Engine Watch August 24, 2010 Eric Enge |
Why You Shouldn't Pursue the Long Tail Don't optimize only for the long tail. Instead, build a site that search engines will view as "trusted" to capitalize and grow traffic over time. |
PC Magazine March 31, 2004 John C. Dvorak |
Search Engine Mania Since Google is making money and is expected to bring in big bucks in a midyear IPO, suddenly search engines are the next big thing. |
Search Engine Watch January 3, 2007 Eric Enge |
Are Vertical Search Engines the Answer to Relevance? Even the most advanced general search algorithm can be scuttled by ambiguous searches, but vertical search engines are increasingly offering a solution to the problem. |
Search Engine Watch May 21, 2008 Kevin Ryan |
Yellow Pages and Search Yellow pages directories and search engines are hopelessly intertwined as directories feed search queries and search queries feed directories. A new spin on the old book might just connect the dots. |
Search Engine Watch May 2, 2001 Danny Sullivan |
Avoiding The Search Gap Are you a victim of the search gap? You could be, if you've focused all your efforts on getting people to your web site via search engines rather considering what happens after they arrive... |
Search Engine Watch February 19, 2002 Danny Sullivan |
Direct Navigation To Sites Rules, But Search Engines Remain Important A new release from StatMarket has found that web users are more likely to find web sites through direct navigation than a year ago, but this gain hasn't been at the expense of search engine usage... |
Search Engine Watch July 27, 2010 Eric Enge |
12 Ways Your SEO Mileage May Vary If you've spent time analyzing search results for a variety of queries, you've likely seen results you can't easily explain. Here's why this happens. |
Search Engine Watch February 26, 2004 Chris Sherman |
ZapMeta: A Promising New Meta Search Engine A new meta search engine offers speedy, relevant results, and some cool visualization features that actually make it easy to check out sponsored listings without leaving your result page. |
PC World February 28, 2002 Tom Spring |
Are Search Results For Sale? Analysis: Search engines walk a tightrope, seeking profit while helping you find what you want... |
InternetNews January 2, 2008 Kenneth Corbin |
November a Cool Month For Search Traffic With the volume of search queries down 5 percent, Google still manages to pull a little farther away from the competition. |
Search Engine Watch June 11, 2009 Kevin Newcomb |
Putting the M Back in SEM If you wait around long enough, anything will come back in style. Now that the link economy has sprung up, flourished, and begun to recede, marketers are once again paying attention to customer needs. |
Search Engine Watch May 11, 2009 Ron Jones |
Search Engine Submission 101, Part 1 This two-part article will look at developing a healthy relationship with search engines so they can become aware of your site and then stay up to date as your site grows. |