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Inc. March 2006 Athena Schindelheim |
Downhill All the Way How Jake Burton went from teen snowboarder to snowboarding mogul. |
Inc. March 2006 Josh Dean |
It Only Looks Easy He's the cool boss, the take-a-year-off-to-snowboard guy, the company owner who leads by doing only what he loves. But he's also an intense and talented businessman-which is the real story of why Jake Burton of Burton Snowboards utterly dominates a $400 million industry. |
AskMen.com January 6, 2014 Amy Parlapiano |
The Man Who Could Have Been The Champ A documentary film, The Crash Reel, about injured snowboarder, Kevin Pearce, gives insight and hope to those with traumatic brain injuries. |
Sports Illustrated February 26, 2002 Josh Elliott |
All Aboard You might be surprised at who's hopped on the Olympic snowboarding bandwagon... |
AskMen.com Ken Galloway |
Fitness Interview: Shaun White No snowboarder is as decorated. No redhead is as nimble. |
Inc. December 2005 John Fried |
Things I Can't Live Without: Josh Reid Here are items Josh Reid, co-founder of Rome Snowboard Design Syndicate, an up-and-coming snowboard maker cannot live without. |
Fast Company February 2009 Mark Borden |
Shaun White's Business is Red Hot His creativity and authenticity kill in the $150 billion youth market. |
Fast Company September 2006 Jennifer Reingold |
Burton Snowboards Burton Snowboards has an estimated market share of 30% to 35%, up 10 percentage points in five years. Burton has done that with overzealous attention to its customers. |
Sports Illustrated February 12, 2002 Richard Hoffer |
Snowboarding's crowning achievement Snowboarding is still not really mainstream at the Olympics. |
Outside August 2006 Charles Bethea |
Hit Play Ten iconic athletes name their favorite sports films of all time, from the touching and zany to the truly awe-inspiring. Clear out your Netflix queue. |