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Fast Company May 2004 Linda Tischler	What's The Buzz? A young Boston-based marketing agency, BzzAgent LLC, has put together a nationwide army of just plain folks who stand ready to give your product great word of mouth.
Inc. December 2006 Kasey Wehrum	The Outsider Want to learn the truth about your business? Hire a blogger.
Inc. April 2006	If You Can't Say Something Nice Are BzzAgents obliged to talk up a product they don't like?
Inc. April 2006 Mike Hofman	Lies, Damn Lies, and Word of Mouth The hottest marketers in the country face their biggest challenge yet: marketing themselves.
Entrepreneur July 2005 Kirsten Osolind	Walk the Talk Wise word-of-mouth marketing works, and word on the street is that this type of marketing is reinventing its image. Here's how to make it work for you.