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Entrepreneur
October 2004
Jerry Fisher
Funny Business No ifs, ands or buts: playful visuals, paired with copy promoting your selling points, add up to a standout advertisement. mark for My Articles similar articles
Entrepreneur
August 2004
Jerry Fisher
Size Matters Does your product jam a lot of benefits into a small package? Here's how to sell it. mark for My Articles similar articles
Entrepreneur
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Kim T. Gordon
Simply Irresistible Follow these advertising dos and don'ts to draw customers in. mark for My Articles similar articles
Entrepreneur
December 2004
Jerry Fisher
Twin Picks Dare your audience to compare, and your product is sure to get a lot of attention. Here's how to pull off a great side-by-side comparison ad. mark for My Articles similar articles
Real Travel Adventures
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Paris: Don't Drink the Water (or Anything Else Either!)... Parisian water is excellent in quality, but restrooms can be very scarce. mark for My Articles similar articles
Search Engine Watch
June 15, 2009
Ron Jones
Effective PPC Ad Copy 101, Part 1 One of the most important factors of a successful PPC campaign is writing successful ad copy. You can spend a good deal of time on other aspects of your campaign but skimp on the ad copy and you might not get the results you're looking for. mark for My Articles similar articles