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Search Engine Watch
November 3, 2000
Danny Sullivan |
GoTo Live At AOL, Enters The UK, To Appear At Lycos & HotBot It's been a busy month for GoTo, with its AOL partnership now live, new in-roads to bring its listings to the United Kingdom, and a deal to provide paid links to Lycos and HotBot just approved...   |
Search Engine Watch
February 3, 2000 |
Go Going Elsewhere, Loses Logo Go is planning to shift from being a general appeal portal to concentrate instead on featuring entertainment content, it was announced last week. |
Search Engine Watch
January 29, 2001
Danny Sullivan |
Going, Going, Go.com-Gone The Go.com site is to close, according to a surprise announcement today from owner Walt Disney Company, marking the likely end of one of the web's oldest major search resources... |
Search Engine Watch
September 4, 2000
Danny Sullivan |
GoTo Redevelops, Reaches Out In addition to rolling out major changes to its site, GoTo has also been establishing new deals to distribute its results through other sites. The moves are designed to take GoTo from being only a paid placement search engine to a source of paid listings that powers other search engines. |
Search Engine Watch
December 4, 2000
Danny Sullivan |
AltaVista Latest To Carry GoTo Paid Listings AltaVista has become the latest in a string of search engines to carry paid listings provided by GoTo.com... |
Search Engine Watch
June 4, 2001
Danny Sullivan |
Can Portals Resist The Dark Side? The battle now raging over profits in the search space may not be as dramatic as Star Wars, but there's definitely an element of the Dark Side as two more search engines -- iWon and Canada.com -- have shifted over to using paid placement listings. Will other search engines follow? |
Search Engine Watch
March 5, 2001
Danny Sullivan |
GoTo Increases Prices, Appears At iWon The days of 1 cent clicks at GoTo's US service are gone, made extinct by a price increase put into place on March 1, which raised the minimum bid to 5 cents. GoTo advertisers learned of the changes in an email sent to them on the day the price changes took effect... |
Search Engine Watch
October 2, 2001
Danny Sullivan |
GoTo Makes Overture To New Name Goodbye GoTo; Hello Overture. That's to be the new name for GoTo, come October 8... |
Search Engine Watch
October 3, 2000
Danny Sullivan |
GoTo Expands To AOL, Netscape Paid listings from GoTo are now appearing at Netscape and will soon appear at AOL Search. |
Search Engine Watch
July 17, 2001
Danny Sullivan |
Consumer Group Asks FTC To Investigate Search Ads Is it deceptive advertising to include paid listings in your search results and not clearly label them as ads? A group backed by consumer advocate Ralph Nader believes so, and it's asking the US Federal Trade Commission to take action against seven major search companies... |
Search Engine Watch
August 2, 2001
Danny Sullivan |
Search Engine Marketing Finally Getting Respect To some degree, search engine marketing has been like the Rodney Dangerfield of online advertising -- it's gotten no respect. The positive financial performance of GoTo is making people take notice, though all the signs have been there for ages... |
Search Engine Watch
August 2, 2001
Danny Sullivan |
NBCi Switches To GoTo Search results at NBCi now come from that favorite of the failing portals, GoTo... |
Search Engine Watch
March 18, 2003
Danny Sullivan |
Disney Would Sell Infoseek Search Tech, Switches Go To Google The Walt Disney Internet Group says that it has been approached by companies looking to acquire the search technology and patents it has left over from the company's purchase of Infoseek, the search engine later transformed into Go. |
Search Engine Watch
September 4, 2001
Danny Sullivan |
GoTo Speaks Out On FTC Complaint At last month's Online Advertising Forum, GoTo's CEO Ted Meisel fired back at the complaint filed with the Federal Trade Commission over paid listings on some search engines. His comments were both right and wrong on many points... |
Search Engine Watch
June 4, 2001
Danny Sullivan |
iWon, Canada.com Go Paid Placement Two more portals -- iWon and Canada.com -- have switched over to using paid placement listings, following a similar move that Go.com made in March... |
Search Engine Watch
June 8, 2000
Danny Sullivan |
Inktomi To Acquire Ultraseek From Go.com Inktomi has announced that it is to acquire Ultraseek Corporation, the subsidiary of Go.com that produces search software used by web sites and companies for site-specific and Intranet searching. The acquisition is expected to close in November, Inktomi says. |
Search Engine Watch
April 2, 2001
Danny Sullivan |
Excite Gets Search Refinement Feature, Paid Listings Coming Excite's new "Zoom In" search refinement feature debuted on the site last month, and the service will be gaining paid listings later this month... |
Search Engine Watch
May 23, 2001
Danny Sullivan |
Meta Search Or Meta Ads? A review of meta search services shows that some are providing results where more than half of their listings are paid links. A guide to what's paid, what's not and how to get the most from your meta search service... |
Search Engine Watch
February 2, 2001
Danny Sullivan |
Yahoo Gets Paid Listings If the appearance of paid placement listings on search engines has been a revolution over the past few months, then the war is over, because they've now come to that most conservative of search engines, Yahoo... |
Search Engine Watch
December 3, 2001
Danny Sullivan |
Yahoo Expands Paid Placement Listings Yahoo is now carrying paid placement listings on its search results pages, rather than just within its category pages, through a deal cut with Overture (the former GoTo) last month... |
Entrepreneur
November 2001
Melissa Campanelli |
Guaranteed Results Entrepreneurs are buying prime locations in search-engine results. Should you? |
ONLINE
May 2001
Greg R. Notess |
Search Engine Update With the crash of the dot com economy, it is perhaps no surprise to see some search engines disappearing from the scene as well. This month's update notes the death of both the Infoseek Web search engine and the Deja.com Usenet search engine... |
Search Engine Watch
April 2, 2001
Danny Sullivan |
Time For The Search Dividend? We may be seeing the beginning of a search dividend coming to searchers, now that several of the major search engines are maturing their new business models... |
Search Engine Watch
September 4, 2000
Danny Sullivan |
Monetizing The Search Monetizing the search means making money in some way off the search results you present. More than ever, monetizing the search is a concern for the search engines. |
Search Engine Watch
April 2, 2001
Danny Sullivan |
Yahoo, GoTo Top Ways For Paid Traffic Yahoo and GoTo offer the most popular programs for site owners to obtain traffic from search engines, a survey of 94 marketers has found. Respondents to the I-Search mailing list survey also sound off about what they hate, what they like and what they wish to see... |
Search Engine Watch
February 6, 2001
Danny Sullivan |
The End For Search Engines? The impending closure of Go only underscores the dramatic changes that have been taking place among the major search engines. Money is tight; new revenue is being sought anywhere, and no one seems guaranteed a future. Will your favorite search engine be around tomorrow? |
Search Engine Watch
June 29, 2002
Danny Sullivan |
FTC Recommends Disclosure To Search Engines The US Federal Trade Commission has made an important recommendation to major search engines suggesting that they better disclose their paid content. This came in response to a complaint made last year by the watchdog group Commercial Alert. |
The Motley Fool
January 3, 2007
Rick Aristotle Munarriz |
Disney.com's Extreme Makeover The time has come for Disney to stake its online claim -- with a much-needed and long-awaited revamp of its flagship website. Investors, take note. |
Search Engine Watch
May 3, 2000 |
AltaVista Launches New Search Site AltaVista has launched a search-only site today which follows on improvements the company made to its core database of web pages about a week ago. Called Raging Search, the new site delivers fast and uncluttered listings. |
Search Engine Watch
October 2, 2001
Danny Sullivan |
Excite@Home Goes Bankrupt; AltaVista Cuts Staff Two of the web's oldest search engines had more bad financial news, with Excite@Home filing for bankruptcy last Friday and AltaVista also announcing a new round of layoffs last month... |
Search Engine Watch
October 14, 2003
Danny Sullivan |
New Developments In Local Search: Part 1, Moves By Overture Local searching on web-wide search engines can be disappointing. New moves by some major players may improve this. This first of a three-part series looks at local search listings that Overture is testing. |
Search Engine Watch
November 5, 2001
Danny Sullivan |
Lycos Redeems Itself With Relaunch Today's relaunch of Lycos is a surprising reversal of the service's decline. If you gave up on Lycos in the past, it is well worth revisiting the improved service... |
Search Engine Watch
May 6, 2002
Danny Sullivan |
The Bumpy Road To Maximum Monetization Most search engines come nowhere near monetizing all the links displayed on their search results pages. However, the quest for greater profits is likely to change this, especially if the search engines think it can be done without hurting the relevancy of their product... |
Search Engine Watch
March 4, 2003
Danny Sullivan |
Where Are They Now? Search Engines We've Known & Loved Looks at early search engines that have died, those that have been transformed and how the new players that are no longer so young are doing. |
ONLINE
January 2001
Greg R. Notess |
Search Engine Update Recent months have seen a spate of announcements about paid submissions and other commercial endeavors... AlltheWeb has added several multimedia databases from Fast Search and Transfer... AltaVista will add "Sponsored Listings" from GoTo... etc. |
InternetNews
December 18, 2003
Zachary Rodgers |
Ah-ha.com Adopts New Moniker The paid search listings provider changed its name to Enhance Interactive. The name change was motivated foremost by a gradual change in ah-ha.com's business model. |
Search Engine Watch
May 25, 2004
Sullivan & Sherman |
Search Engine User Attitudes With so much interest in search, it's amazing how relatively little research has been done into how people interact with search engines, especially from a search marketing perspective. That's finally changing. |
Search Engine Watch
July 8, 2010
Jeff Beard |
Who's the Best Authority to Own and Manage Business Listings? More consumers are searching on various platforms for local products and services. Here's how you can improve your SERP visibility and guard against inaccurate or inconsistent info on local search sites. |
ONLINE
September 2000
Greg R. Notess |
Search Engine Update The past few months have seen a flurry of announcements of major size increases from several search engines. It seems that the industry as a whole is making renewed efforts to try and keep up with the growth of the Web. |
Entrepreneur
September 2006
Amanda Kooser |
Local Time Discover the benefits of local online advertising. |
Search Engine Watch
June 3, 2003
Danny Sullivan |
Report Shows Confusion Over Paid Listings Expect to see the issue of how well, or poorly, search engine disclose paid content to come up this month. Reason? Consumer WebWatch will be issuing an "anthropological" report later this month showing confusion about disclosure of paid listings based on a study of 17 web surfers. |
InternetNews
January 14, 2004
Zachary Rodgers |
The Graphical Search Divide Graphics in sponsored search listings. Want them? Need them? Marketers are divided. |
The Motley Fool
July 13, 2006
Rick Aristotle Munarriz |
Disney Screens for Greens The media giant may be ready to scale back its live action studio productions. A lighter slate will give Disney the luxury to spend more on fewer flicks, but that also exposes Disney to more risk if it puts out too many flops in a row. |
Search Engine Watch
December 8, 2004
Chris Sherman |
Yahoo Bolsters Local Search Business Listings Yahoo has quietly expanded its local business listings and rolled out a service that gives businesses control over their listings in Yahoo Local through a new content inclusion program. |
Search Engine Watch
December 22, 2010
Jeff Beard |
12 Days of Business Listings For Holidays and the New Year How is your local business identity performing online? Twelve tips to help consumers find you this holiday season and in the New Year. |
Search Engine Watch
March 9, 2011
Frank Watson |
Cooper Tire Hijacked 2300 Listings at Yahoo Local, Yellow Pages More glitches in local search listings hijack other businesses. |
The Motley Fool
February 17, 2004
Jeff Hwang |
Disney Ends Round 1 With its original offer shot down, will Comcast increase its bid? |
InternetNews
November 5, 2004
Susan Kuchinskas |
Jake Winebaum, CEO, Business.com The trajectory of Business.com is a paradigm of the Internet economy and only part of the CEO Jake Winebaum's wild ride. |
Search Engine Watch
November 25, 2003
Catherine Seda |
Dayparts & Other Search Engine Paid Listings Evolutions When it comes to gaining the most bang for the buck from paid search engine listings, micro-managing is a good thing, says our panel of experts. |
The Motley Fool
October 13, 2005
Rick Aristotle Munarriz |
Apple Gets "Desperate" Apple and Disney hook up on a content distribution deal that may be bigger than you think. |
