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Inc. May 2005 Stephanie Clifford |
The Next Great Retail Idea: PR? A North Carolina entrepreneur sets his sights on creating the H&R Block of public relations. PR Store is a storefront marketing and PR firm for small businesses. |
The Motley Fool November 10, 2005 Tim Beyers |
Interpublic: My Dumb Investment In reporting Q3 earnings, the P.R. firm said that year-over-year sales were down more than 5% while its net loss lightened by nearly $1.00 per stub. (That wasn't enough to meet Street expectations, however.) |
Search Engine Watch July 9, 2009 Justilien Gaspard |
Community Outreach for Public Relations and Links Reaching out to help the local community is a great way to create a positive public relations campaign in the media. Besides being a good thing to do, this will also create some much-desired links, including those from government sites. |
Search Engine Watch October 30, 2006 Greg Jarboe |
The 100th Birthday of the Press Release The press release turned 100-years-old over the weekend. As search marketers debate over the future of the online press release, we can learn some important lessons from the early history of public relations. |
Search Engine Watch February 15, 2011 Nichola Stott |
9 Ways to Work with Your Client's PR Agency It's the job of SEO and public relations agencies to deliver content and grow a relevant audience. While objectives and success metrics may differ, there is often (and more increasingly) a great deal of overlap in method. |
Inc. March 2004 Adam Hanft |
How I Did It With Howard Rubenstein Howard Rubenstein is PR's top dog, a man who represents the corporate and the celebrated, a neat combination of blue chips and black eyes. |
Entrepreneur July 2005 Karen E. Spaeder |
Cause to Celebrate Some PR firms strive to make a difference by promoting causes as well as products. |
Inc. April 2007 |
Conflict is Key A PR person explains why conflict is key in a letter to her clients. |
Search Engine Watch November 18, 2010 Justilien Gaspard |
Create a Newsworthy Event for Links and Brand Building Want to create a newsworthy event that could give your company an edge on the competition? Here are some things to consider. |
Inc. January 2007 Mark Lacter |
How I Did It: Michael Sitrick, Chairman and CEO, Sitrick and Co. You're getting buried in the press? You can't get your side of the story out? For business leaders and celebrities alike, Michael Sitrick is the PR man who makes things right. |
Inc. October 2006 Stephanie Clifford |
Goodbye, Retainers Pay as you go with results-based PR. |
Entrepreneur October 2007 Robert Kiyosaki |
Media Master Seeking publicity? Learn the art of proper PR, and the press will come looking for you. |
BusinessWeek December 12, 2005 Nandini Lakshman |
The Buying Of The Indian Ad Industry Global giants own the local ad companies in India and are prowling for PR and marketing firms. |
AskMen.com Ash Karbasfrooshan |
Create Buzz With The Right PR Learn the eight golden rules of public relations. |
Search Engine Watch September 10, 2010 Nichola Stott |
PR Tools for Link Builders Many tools designed for public relations professionals also work well for link builders. Here are four ways you can build links using PR. |
Search Engine Watch April 11, 2011 Nichola Stott |
PR Is Not A White Hat SEO Technique Doing public relations with a purely SEO objective could leave your organization open to reputation damage. A PR campaign with substance, content, story, and depth isn't necessarily legal or ethical. |