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CIO
November 15, 2012
Kristin Burnham |
Social Networks Drive IT Purchasing Process A study by Forrester Research and LinkedIn finds that IT decision makers are turning to social networks for information during all phases of the purchasing process.   |
CRM
December 23, 2013
Maria Minsker |
Forrester Releases Wave Report on Social Media Marketing Seven companies are named as top providers of social media marketing management. |
CRM
January 2010
Lauren McKay |
This Year's 'Swell Set The 2009 Groundswell Awards congratulate cutting-edge companies mastering social media. |
CRM
April 9, 2014
Maria Minsker |
B2B Marketers Must Stop Relying on Customer Data Found In-House, Forrester Research Finds Marketers should embrace external, non obvious sources to determine how buyers make purchasing decisions. |
CRM
August 17, 2012
Joe Cordo |
How to Get Value from Big Data Five ways to embrace the information you have. |
Bank Technology News
February 2009
Jesse Torres |
It's About the Social Not The Network Consumers turn to peer-to-peer websites for advice on where to store their money. |
Search Engine Watch
April 27, 2009
Liana Evans |
Do You Know Where Your Audience Is? Social media is about starting conversations that lead to building relationships. To successfully start building those conversations, you actually have to know where to find your core audience. |
Search Engine Watch
December 6, 2010
Kaila Strong |
B2B Social Media Marketing -- Does It Work? Whether you work at a small business or big brand, here are some helpful B2B social media marketing techniques and strategies. |
CRM
November 21, 2013
Sarah Sluis |
B2B Selling Is Taking Cues from B2C Interactions Mobile and social technologies are making business buyers act like consumers. |
Information Today
August 7, 2008 |
Forrester Research Acquires JupiterResearch, LLC This strategic purchase complements Forrester's syndicated business model, as JupiterResearch joins Forrester's Marketing & Strategy Client Group. |
CRM
September 2010
Fluss & Rogers |
The Growth of Social Media in Customer Service While most of what's happening in social media is personal in nature, organizations are finding that it's important to listen carefully when they become the subject of discussion. |
The Motley Fool
October 10, 2005
Alyce Lomax |
Yahoo! Joins the Pod People The Internet giant announces yet another initiative to lure Web surfers. Whether podcasts really catch on or turn out to be an electronic fad, Yahoo!'s foray into podcasting may be fairly futile if Apple continues to dominate the market with iTunes and its currently ubiquitous iPod music player. |
Entrepreneur
July 2008
John Jantsch |
Social Butterfly Work the social networking scene to get the most out of your online presence for your small business. |
The Motley Fool
January 11, 2012
Kara Chambers |
What LinkedIn -- Facebook's Boring Uncle -- Has Going in Its Favor Can the social networking company keep its buzz into 2012? |
Search Engine Watch
September 7, 2009
Erik Qualman |
Social Media for B2B Many executives incorrectly believe that social media isn't applicable for their B2B company, but they're wrong. Many of the same social media principles we preach for B2C companies can be adjusted to also apply to B2B. |
Entrepreneur
September 2009 |
The Twittering Class How social media can elevate your company's online cred. |
CIO
August 13, 2008
Steff Gelston |
SOA Aids Vets Transition to Civilian Life; The Shortcomings of Corporate Blogs; Tough Times for PC Makers and More Trends about the latest technology news including the IT behind the upcoming Republican and Democrat National Conventions and new reports on how corporate blogs engage customers and how the economy is affecting PC manufacturers. |
Job Journal
February 10, 2013 |
Social Media Savvy -- The New Job Search Skill Job-seeking methods have evolved along with technology, and employers are embracing social media websites to identify, research and hire candidates. If you don't have a social media presence, it's time to create one. |
InternetNews
October 20, 2009 |
Reports Find IT Poised to Adopt Windows 7 Soon New surveys show pent up demand for Windows' latest incarnation. |
CFO
December 1, 2010 |
What Generation Gap? A survey of U.S. consumers finds that PC ownership is now the norm across all age groups. |
CRM
February 23, 2015
Maria Minsker |
Brands Still Think About Digital Marketing Tactically, not Strategically New Forrester report reveals marketers are guilty of 'check-the-box' digital planning. |
CRM
June 3, 2013
Maria Minsker |
B2B Marketers Embrace Expanding Roles A new study suggests CRM vendors should take notice. Business-to-business marketing leaders are taking on responsiblities they have never had to before, including managing social media on a regular basis. |
InternetNews
November 3, 2010 |
Windows 7 Gains Favor Among Businesses Windows 7 for business use is about to take off, according to a new survey from Forrester. |
Financial Advisor
March 2010
Joel P. Bruckenstein |
Beware The Pitfalls The advantages of social media for advisors are being trumpeted loudly, but the risks are heard less. |
BusinessWeek
December 12, 2005
Timothy J. Mullaney |
E-Tailers Try New Holiday Tricks Online retailers are tapping blogs, social-networking sites, and GPS technology to lure shoppers. |
T.H.E. Journal
October 20, 2009
Kurt Mackie |
Report: IT Should Plan for Windows 7 Now Microsoft will hatch Windows 7 as a full-fledged commercial operating system this week, and IT professionals should be making plans for it. |
CIO
June 15, 2001
Christopher Lindquist |
B2B Markets - Predictions The true cost of integrating with e-marketplaces, including projections from Forrester. |
InternetNews
March 8, 2006
David Miller |
LinkedIn to Offer New Free Services Business networking service LinkedIn is making it easier for users to connect with everyone they ever knew. They are expected to reach profitability this month, thanks to a set of new premium services. |
CRM
November 14, 2014
Samantha Stallard |
5 Tips for Effective B2B Content Marketing Have a strategy that supports your goal. |
Search Engine Watch
January 7, 2011
Derek Edmond |
B2B Search Engine Marketing: Goals for 2011 New challenges will bring new opportunities this year. Use these strategies to help you attain your B2B search marketing goals. |
InternetNews
April 29, 2004
Dan Muse |
SMBs Go on an IT Spending Spree Small and mid-size businesses are either spending more or will soon be spending more on technology, according Forrester Research's report, 'The State of IT in the SMB Market.' |
