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CRM
November 16, 2011
Judith Aquino
Hearsay Social Unveils Corporate-to-Local Management Tools for Google+ Pages Brands can now publish, manage, and monitor campaigns on the new social network. mark for My Articles similar articles
CRM
October 9, 2015
Hearsay Social Releases Hearsay Mail Predictive Email Solution Hearsay Mail combines marketing automation with a personal human touch to help advisors build and deepen client relationships. mark for My Articles similar articles
CRM
September 19, 2014
Doug Winter
In Dating and Sales, Content Is King Five steps to help you seal the deal. mark for My Articles similar articles
CRM
May 2013
Kelly Liyakasa
Marketing and Sales Need Social Alignment Teams should unify their social media strategies. mark for My Articles similar articles
Fast Company
Ekaterina Walter
Why Marketers Love Instagram And Pinterest Marketers value social media marketing -- especially visual marketing -- more highly than ever before. mark for My Articles similar articles
CRM
December 14, 2011
Judith Aquino
ClickSquared Joins Forces with Offerpop Alliance gives marketers integrated social campaigns mark for My Articles similar articles
CRM
August 17, 2012
Joe Cordo
How to Get Value from Big Data Five ways to embrace the information you have. mark for My Articles similar articles
InternetNews
February 3, 2011
Hearsay Unveils New Facebook Management System The new Hearsay Social management service is designed to help companies manage their presence on Facebook with compliance features and analytics. mark for My Articles similar articles
Registered Rep.
May 13, 2013
Matt Oechsli
Ahead of the Curve on Social Media Some advisors got a head-start in figuring out this social media thing. Here's how they did it. mark for My Articles similar articles
CRM
August 2012
The 2012 CRM Rising Stars This year's Rising Stars represent a mix of promising young companies and seasoned veterans that are entering new markets. While their ages and sizes vary widely, they have one thing in common - their innovations are motivating people to act. mark for My Articles similar articles
CRM
January 13, 2012
Rich Flek
Harnessing the Power of Social Media Are you prepared to meet the challenge? mark for My Articles similar articles
CRM
July 1, 2010
Aaron Strout
4 Keys to Online-Community Success What many marketers overlook -- and why. The big question many marketers are facing today is, can they have their cake (a branded online community) and eat it too (tap into the critical mass of mega social network, Facebook). mark for My Articles similar articles
CRM
July 11, 2014
Scott Vaughan
Finding the ROI in Media Spending Marketers need to connect investments and processes to gain measurable results. mark for My Articles similar articles
Search Engine Watch
April 18, 2011
Bas van den Beld
Social Media Marketing Basics: Think First Don't treat social media marketing as if it's a completely new ballgame. While there are new elements to social, you'll find many "old" marketing techniques still apply. mark for My Articles similar articles
CRM
July 5, 2013
Mitch Rose
Leveraging Every Transaction to Connect with Customers Look at empowered customers as opportunities to build your brand. mark for My Articles similar articles
Financial Planning
June 1, 2011
John Comer
Linking In When you talk about social media, Facebook and Twitter tend to get most of the buzz. But many financial advisors might not realize that another network may generate better results: LinkedIn. mark for My Articles similar articles
CRM
November 2014
Maria Minsker
How to Create the Right Content for the Right Social Channel Marketers should understand and leverage the unique qualities of each network to drive conversations and conversion. mark for My Articles similar articles
CRM
September 2011
Geoffrey Hamelin
Consumers Power Transformational Marketing Engaging customers in personalized dialogue replaces pushing messages through mass media. Better access to data is empowering consumers, who share that information over social media. mark for My Articles similar articles
InternetNews
August 4, 2009
Twitter Rules for Now, But What's Next? In this third generation of "onlineness," many new social media models will emerge. mark for My Articles similar articles
Search Engine Watch
August 16, 2010
Kaila Strong
Targeting Your Facebook Messaging For the Greatest Impact Understanding your audience and interacting with them appropriately is the key to unlocking your success on Facebook. Get to know them, figure out what makes them want to engage with your brand, rinse, and repeat. mark for My Articles similar articles
CRM
November 18, 2015
Oracle Updates Its Marketing Cloud The upgrades to Oracle Marketing Cloud help companies enhance sales enablement, improve cross-channel orchestration, and demonstrate marketing's impact on business results. mark for My Articles similar articles
CRM
August 31, 2012
Adam Blitzer
Nine Essential Skills for B2B Marketers In an industry that's constantly moving ahead, don't get left behind. mark for My Articles similar articles
CRM
September 2011
Brittany Farb
Marketing to Communities Why old-school advertising delivers the wrong message mark for My Articles similar articles
CRM
April 4, 2014
Kane Russell
Meeting the Mobile Marketing Data Integration Challenge Switch from a channel-centered to a customer-centered approach. mark for My Articles similar articles
Search Engine Watch
June 1, 2009
Erik Qualman
15 Social Media Maxims for Marketers With social media moving so quickly, how can companies and marketers stand a chance at keeping up with it all? First, admit that you can't keep up. Then, consider these fundamental principles to help you keep your sanity and reap a healthy return. mark for My Articles similar articles
CRM
October 2014
Maria Minsker
How Mature Is Content Marketing? Eighty-five percent of B2B marketers can't attribute business value to content activity. mark for My Articles similar articles
CRM
September 2013
Maria Minsker
Marketers Struggle with Big Data Nearly half of marketing executives don't use big data to understand customers. mark for My Articles similar articles
Pharmaceutical Executive
February 1, 2006
Jere Doyle
Alternative Media: How to Capture Your Target Consumers' Profile Data Online To better target and keep track of consumers, some pharmaceutical companies have developed online customer-acquisition programs, a marketing approach that identifies consumers who are interested in learning about drug treatments for their specific ailments. mark for My Articles similar articles
CRM
April 2012
Judith Aquino
Banks Are Rethinking Their Outreach Strategies The need for better communication is leading bank marketers to up their game. mark for My Articles similar articles
Search Engine Watch
February 11, 2011
Roger Barnette
The New Attribution: Smart Marketers and User-Based Media Optimization By understanding the purchase cycle, you can deliver a more qualified audience to your website and get potential customers to convert more often. mark for My Articles similar articles
Search Engine Watch
February 10, 2011
Guillaume Bouchard
Intentional Targeting: Search vs. Facebook Facebook marketing offers a very different value proposition from search marketing. Results driven marketers can still get a much better return out of search than social. mark for My Articles similar articles
CRM
February 23, 2015
Maria Minsker
Brands Still Think About Digital Marketing Tactically, not Strategically New Forrester report reveals marketers are guilty of 'check-the-box' digital planning. mark for My Articles similar articles
CRM
August 2011
The 2011 CRM Influential Leaders These influential leaders come from a multitude of backgrounds, but they bring a common show-stopping passion to the CRM industry. mark for My Articles similar articles