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CRM October 1, 2006 Lior Arussy |
Beware the Faulty Satisfaction Survey Market research firms must measure complete experiences to help clients differentiate products and services. |
CRM May 3, 2004 Lior Arussy |
Customers Are So Emotional When it comes to building customer relationships, understanding emotions is a profitable thing. |
CRM April 2013 Leonard Klie |
Brands Must Make Emotional Appeals Companies should strive to be less rational with customers. |
American Family Physician October 15, 2006 |
Emotional Health: What You Should Know A patient guide: What is emotional health?... What about anger?... What can I do to avoid problems?... Tips on Dealing with Your Emotions... etc. |
CRM November 1, 2007 Colin Beasty |
Required Reading: Protecting Your Brand at All Costs Great branding doesn't come from gimmicks - it derives from exceptional, innovative customer service. |
CRM February 1, 2006 David Myron |
Experiences Versus Relationships Good relationships, over time, generate more value for customers and, as a result, more revenue for businesses. |
CRM July 1, 2006 Lior Arussy |
Embrace Complexity Avoid paying the price of oversimplified customer interactions. The ability to increase customers' repeat business and achieve corporate profitability is directly linked to the ability to embrace and design your business for complexity. |
CRM September 2005 Barton Goldenberg |
'Information at Your Fingertips' These five business drivers will propel real-time CRM over the next decade: The need to be increasingly customer focused... Increased competition... An increased emphasis on better market segmentation... etc. |
CRM March 13, 2015 Daniel Sarfati |
Measure CRM Usage to Optimize Business Processes Current tools leave insight lacking when it comes to employee interaction. |
Registered Rep. March 1, 2005 Lori Widmer |
The Bird in the Hand Acquiring clients is, of course, an important part of establishing an advisory business. But once that groundwork is laid, advisors are far more likely to profit from expanding relationships with existing customers. |
CRM September 25, 2010 Dan Hill |
The Emotional Path to Success Moving beyond on-message marketing. |
CRM November 2014 Bruce Temkin |
How to Create Meaningful Customer Experiences Tap into the power of purpose, empathy, and memories. |
On Wall Street December 1, 2008 Ray Sclafani |
Finding Opportunities in Crisis Take a personal inventory and move beyond paralysis to strengthen your advisory practice in 2009. |
CRM December 2014 Megan Burns |
What Drives a Profitable Customer Experience? Companies that value customers need to let them know. |
CRM December 26, 2014 Adam Hanft |
The Psychology of Loyalty What every small business owner needs to know. |
CRM August 1, 2003 Lior Arussy |
Efficiency Versus Quality There is no such thing as an efficient customer relationship. |
CRM August 2, 2004 Emmy Favilla |
Required Reading: Getting Back to Relationship Basics Author Pamela Danziger presents evidence that consumers will construct more meaningful relationships with suppliers and retailers. |
CRM March 25, 2011 Jim Davies |
Applying the Eight Building Blocks of CRM to Social Media How to improve the effectiveness and long-term success of social CRM initiatives |
CRM May 9, 2014 James & Montaudo |
CRM + Customer Service = Long-Term Results Here are four steps for improving the front-line retail experience through back-end data. Keep in mind that individuals remember positive interactions far more than they do transactions. |
CRM September 2011 Ray Wang |
The Evolution of Social CRM Early adopters must build trust and community |
American Family Physician October 1, 2002 |
Mental Health: Keeping Your Emotional Health What is good emotional health?... What about anger?... What can I do to avoid problems?... Tips on dealing with your emotions... How does stress affect my emotions?... Can emotional problems be treated?... etc. |
On Wall Street February 1, 2011 Denise Federer |
The Power Of Emotional Intelligence You can identify those emotional competencies you feel will help you excel as a financial advisor or branch manager and create a behavioral plan to allow you to achieve your goals. |
CRM January 2010 Barton Goldenberg |
Assessing Your CRM Situation You can't know where you are unless you look - and look hard. |
CRM January 25, 2013 Benjamin Lederer |
Making Use of Social Media Data A social CRM or contact management system can function as your business command center, supplementing contact, company, and industry information with social data, including profiles and comments. |
CRM July 2015 Maria Minsker |
Great Customer Experience Starts with the Right Corporate Culture Engaged employees make for more satisfied customers |
CRM July 2015 |
Required Reading: To Be Truly Customer-Centric, Companies Must Think Round Emotional connections are key for building long-term customer relationships |
CRM February 1, 2008 Marshall Lager |
The Loyalty Riddle Can marketing overcome the customers who talk about you? |
CRM February 2015 Maria Minsker |
Is Your Product 'Well Designed'? Great products require a combination of aesthetics and empathy. In his book Well Designed, Jon Kolko, of Blackboard, an educational software provider, offers his insight on incorporating empathy into product design. |
Financial Planning November 1, 2012 Glenn G. Kautt |
Success Strategy For Financial Advisors: Seek a New Attitude To achieve success for financial advisors; First, seek out big challenges. Then figure out how to overcome them. |
CRM January 1, 2006 Lior Arussy |
Is Your Product Really That Great? Loyalty programs won't work if a company's core product or service is perceived to have little or no value. |
CRM July 1, 2009 Lior Arussy |
The Post-Recession Customer From now on, consumers will be saddled with residual uncertainty. |
Financial Advisor July 2004 Leo Pusateri |
Delivering Your Value How financial advisors can earn the right to the value connection. |
CRM August 2010 |
The 2010 CRM Elite: An Introduction Successful CRM implementations may seem more common these days than they've been in the past, but that's no reason to be any less vocal in applauding excellence. |
On Wall Street April 1, 2011 Denise Federer |
Reaching Your Ultimate Emotional Goal By engaging in small, achievable steps, allowing for accurate feedback and making appropriate adjustments, you will achieve your ultimate goal and reach your highest potential. |
On Wall Street June 5, 2009 Denise Federer |
Understanding and Guiding Client Behavior Financial professionals face the complex challenge of effectively responding to the financial and emotional needs of their clients, while managing their own emotional reactions to the current turbulent markets. |
National Defense December 2014 J. Phillip "Jack" London |
Our Best Defense -- A Culture of Character One good example of ingrained culture is the Marine Corps. Its mottos of MVP -- mission, values, pride and semper fidelis communicate the Marines' culture of mutual trust, collective pride and self-discipline. |
CRM March 1, 2007 Woody Driggs |
Architectural CRM Keeping pace with changing customer needs is critical in this competitive growth economy to establish unique market positions, but how much is enough? Drawing a customer treatment blueprint will help businesses build their front and back strategies. |
CRM December 1, 2005 David Myron |
Straighten Up and Fly Right A bad customer experience is only the beginning of a much bigger problem for sizeable airlines. Successful companies don't just sell products, they sell positive, personal customer experiences. |
Fast Company Courtney Seiter |
How Our Brains Decide What We Share Online Google's Abigail Posner says we can't underestimate the importance of understanding the science of emotion in marketing. |
CRM May 12, 2015 Jeff Foley |
Why It's Time for CRM to Evolve To satisfy today's hyper-connected consumer, you need a holistic approach. |
CIO September 14, 2012 Kim S. Nash |
Tablets for Flight Attendants on American Airlines In an effort to get closer to customers and improve sales, American Airlines is launching a new mobile strategy aimed at boosting customer loyalty by giving flight attendants tablets loaded with customer data. |
AskMen.com Julian Marcus |
Do You Have Emotional Smarts? Simply stated, emotional intelligence is your ability to perceive your emotions, clearly identify them, understand them, control them, and use them to assist thought. |
CRM June 2011 Carolyn Heller Baird |
Social Media's Advocacy Paradox Businesses and consumers have different perceptions, according to social CRM study by IBM's Institute for Business Value. |
CRM September 2015 David Myron |
4 Ways to Maximize CRM Data If your organization is not regularly revisiting how it captures, tracks, and manages data, even good data can turn into garbage very quickly |
CRM April 2012 Esteban Kolsky |
The Big Three The big problems in CRM are not solved by deploying software and changing a few processes. They require a lot more than that to be solved. |
CRM June 3, 2015 Danny Kalish |
4 Ways Marketers Can Connect Effectively with Millennials They're plugged in and have plenty of choices. How do you reach them? Personalize. |
National Defense April 2015 Dave Melcher |
Understanding the Value of Ethics Surveys A healthy ethical culture is a critical component of all successful businesses, regardless of size or complexity. |
The Motley Fool February 6, 2007 Dan Caplinger |
Don't Fall in Love Investments aren't the place to express romantic devotion. When it comes to investing, leave the mushy stuff at home. Your portfolio will be glad you did. |
CRM October 19, 2012 Joshua March |
The Changing Nature of Customer Relationships How social media is forcing large companies to rethink CRM. |
Job Journal November 19, 2006 Rich Heintz |
So, You Want to Be in Charge? Today's managers must deal with a diverse array of individuals -- and their problems. These three experiences come quickly to mind. |