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BusinessWeek March 8, 2004 Capell & Zellner	Richard Branson's Next Big Adventure He has no qualms about jumping into the tough airline market in the U.S.
Fast Company October 2004 Alan Deutschman	Branding the Branson Way Marketing methods from Virgin's founder Richard Branson.
Entrepreneur November 2008 Mike Werling	Branson: A Man of Many Milestones Richard Branson isn't defined by business or personal success. His life is a combination of both.
Fast Company September 2006 Alan Deutschman	The Enlightenment of Richard Branson In a world where companies routinely bedevil customers, the Virgin chief is an angel, because he truly puts customers first.
The Motley Fool January 20, 2005 Tim Beyers	Fly the Friendly... Casino Virgin founder Sir Richard Branson promises to turn the new Airbus A380 into an airborne gaming hall. If global airlines follow suit, gaming technology stocks could offer huge jackpots for investors.
BusinessWeek November 18, 2010	Hard Choices: Richard Branson The British mogul on parting with his beloved Virgin Records to help save Virgin Airlines, and contemplating a merger with another carrier.
Fast Company October 2004 Alan Deutschman	The Gonzo Way of Branding Billionaire Richard Branson has thrived by breaking the rules. Now he's tackling his greatest challenge, setting his sights on the United States and a new airline. He's testing himself and the limits of the Virgin brand.
The Motley Fool September 21, 2006 Todd Wenning	Airline Stocks Are Flying High Frontier Airlines jumped 8.5% yesterday, and it's up 33% since late July. Is the rally just beginning?
InsideFlyer January 2010	Singapore KrisFlyer Award Changes Members of Singapore KrisFlyer can now redeem miles for one-way awards on select Star Alliance partner airlines and Mexicana.
The Motley Fool December 28, 2004 Tim Beyers	Virgin Takes Two Billionaire Sir Richard Branson sets his sights on the stars as work begins on SpaceShipTwo.
The Motley Fool August 9, 2007 Dan Caplinger	Will Virgin Save You Money? Virgin America, the newest part of the British Virgin Group, started flying yesterday, offering discounted promotional fares to raise business. For existing carriers, this is bad news. For transcontinental passengers, it could be good.
BusinessWeek December 29, 2010 Brad Stone	Will Richard Branson's Virgin America Fly? The fun carrier has shown promise, despite byzantine regulations, powerful rivals, and airlines' tendency to hemorrhage money during recessions and spikes in fuel prices. But Virgin is at a turning point, and its future is far from certain.
Entrepreneur November 2008 Sara Wilson	Be Like Branson Is Richard Branson, the man who treats life -- and business -- as an extreme sport more like you than you think?
InsideFlyer July 2009	Alliances Grow Greece's Aegean Airlines is set to become the newest member of the Star Alliance with full membership by 2010.
The Motley Fool September 28, 2004 Tim Beyers	Virgin Starts (70) Mile-High Club Airline entrepreneur Richard Branson aims to take his company to the final frontier. Virgin Galactic will allow tourists to enjoy 4 minutes of weightlessness in space.
InsideFlyer March 2012	Spanair Ceases Operations Spain's number four airline, Spanair, has ceased operations as of the end of January. This is not only a blow for customers of Spanair, but also for members of the Star Alliance.
InsideFlyer June 2004	US Airways Joins Star Alliance Struggling US Airways has officially joined the Star Alliance network, hoping the long-awaited connection will add needed dollars to its bottom line. Now, Dividend Miles members are able to accrue and redeem miles on any of the 15 member airlines.
InsideFlyer December 2009	As the World Turns A close look at three global airline alliances addresses questions regarding the industry, as well as customers.
BusinessWeek October 29, 2007 Kerry Capell	The International Bank of Branson Virgin's rescue bid for Northern Rock could position it as a global player.
Bank Systems & Technology February 13, 2009 Orla O'Sullivan	Virgin Money Debuts as Mortgage Lender in the U.S. Sir Branson's firm announces wholesale funding role, through lender acquisition here.
Fast Company October 2005 Lucas Conley	Profitable Player Runner-up: Virgin Atlantic This airline isn't afraid to spend big on customer amenities, and the business is flying high.
Fast Company David Lumb	Virgin Atlantic Will Equip Its Engineers With Sony Smart Glasses And Smartwatches Virgin Atlantic is equipping its engineers at London's Heathrow Airport with Sony smart glasses and smartwatches so they can stream video tutorials and check for job updates, respectively, according to Engadget.
InsideFlyer January 2010	60 Seconds with Alan Lias, Head of Loyalty & Business Development, Virgin Atlantic Airways Virgin Atlantic is making a strong effort to reach customers in front of a computer.
InsideFlyer May 2009	United Brings Back Star Alliance Upgrades United announces that Star Alliance upgrade awards will again be available for Mileage Plus members.
InsideFlyer January 2010	Virgin Credit British Airways has wowed frequent flyers with its offer of 100,000 miles for obtaining a co-branded credit card.
Fast Company September 2006 Susan Stellin	A First-Class Production Business class is the new first, as startup airlines and old stalwarts try to woo you with fresh seats and services.
The Motley Fool January 18, 2006 Stephen D. Simpson	Southwest Airlines Still Soaring Southwest's passengers don't fly in luxury, but shareholders get first-class treatment.
BusinessWeek August 14, 2006 Kerry Capell	Green is Virgin Territory Sir Richard Branson is a billionaire with a conscience, and he's turning his Virgin Group into a green empire while talking up conservation
InsideFlyer October 2010	LATAM Coming Soon (Maybe) South American carriers LAN and TAM have proposed a possible merger between the two airlines, which would result in the LATAM Airlines Group.
InsideFlyer January 2009	Zagat Reveals Top Airlines Zagat recently released the names of top-rated domestic and international airlines and airports, based on a survey of 9,950 frequent flyers and travel professionals.
BusinessWeek June 14, 2004 Woellert & Zellner	Out From Under United's Wing Independence Air, formerly Atlantic Coast Airways, goes head-to-head with its former partner United Airlines Inc.
Entrepreneur December 2006 Robert Kiyosaki	Back to Your Roots Do your problems stem from a lost company mission?
BusinessWeek October 27, 2003 Michael Arndt	Flat-Out Winners Airlines are luring business-class travelers with seats that convert to real beds.
InsideFlyer March 2014	Calendar 3/22/2014 is the last day American Express Platinum and Centurion cardholders will have free access to American Airlines and US Airways airport lounges.
BusinessWeek April 23, 2007 Ronald Grover	The Battle Of Britain For Richard Branson and James Murdoch, it's a war of attrition in telly programming.
BusinessWeek July 15, 2010 Sue Ling Chan	Discount Airlines Take Flight in Asia New Asian discount airlines hope links to large existing carriers will help them succeed in long-haul markets that have long defied upstarts.
Salon.com July 10, 2000 Katharine Mieszkowski & Kaitlin Quistgaard	Cell hell What is Virgin Atlantic thinking, inviting cellphones to invade the last vestige of chatter-free space?
Wired January 2005 Spencer Reiss	Rocket Man Richard Branson conquered the world with the Virgin brand. Now, through a deal being negotiated with SpaceShipOne's owners, he wants to fly you to space with Virgin Galactic, the world's first off-the-planet private airline.
BusinessWeek December 22, 2003 Gerry Khermouch	Richard Branson: Winning Virgin Territory If anyone can make a prepaid phone plan seem cool, it's Richard Branson. As part of his assault on the fastest-growing segment of the wireless business, the brash chief executive of Virgin Group Ltd. is employing the same full-frontal sales tactics he brought to music, air travel, and vacation resorts.
InsideFlyer November 2009	Virgin Atlantic Fall Promotion Virgin Atlantic Flying Club members residing in the U.S. can earn an American Express-branded reward card on qualifying flights to London from any Virgin Atlantic gateway city in the U.S.
Fast Company October 19, 2011 Rachel Z. Arndt	Virgin's Project Magazine Editor Anthony Noguera Takes Content Users On A Journey Media companies aren't the only ones in the content-providing business these days. Meet Anthony Noguera, editorial director of Virgin's tablet magazine, Project.
The Motley Fool June 26, 2006 Stephen D. Simpson	Have Major Airlines Been Naughty? Allegations of price-fixing could open up a new can of worms. There are a few airliners here and there worth a look, but wise investors may want to do extra-careful due diligence before buying into this sector.
InsideFlyer September 2008	British Airways and Iberia British Airways, the third largest European carrier, and Madrid-based Iberia are discussing a possible merger between the two airlines.
DailyCandy July 9, 2005	Travel: Making the Upgrade Here are a few tricks of the trade for upgrading your airline ticket.
The Motley Fool May 31, 2006 Tim Beyers	Space Adventures Ready for Blast-Off The privately held space tourism outfit buys its own rocketry technology. Are we witnessing the birth of the first space lines?
Fast Company November 1, 2007 Linda Tischler	After the Virgin Birth Fred Reid, CEO of the fledgling carrier Virgin America, talks management strategy and explains his beef with airline food.
Search Engine Watch November 7, 2008 Elisabeth Osmeloski	Travel Brands Walking a Social Media Tight Rope As if major airlines don't have enough trouble these days, two well-known brands are in the midst of a very public online reputation management crisis.
InsideFlyer September 2005	Virgin Blue: FFP Due by Christmas Virgin Blue chief executive Brett Godfrey hopes to release details of the airline's long-awaited frequent flyer plan by the end of the year.
BusinessWeek June 13, 2005 Joseph Weber	A Wing, A Lot Of Loans, And A Prayer The US Airways-America West merger is backed by companies with business at stake.
InsideFlyer January 2010 Gary Leff	Randy Petersen's Opening Remarks A frequent flyer shares his mileage redemption wish list for 2010.