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July 18, 2010
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Oracle, CDC Enter the Marketing Automation Market This week Oracle and CDC made questionable out-of-the-box moves. |
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February 25, 2013
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Eloqua Sets Its Sights on B2C Market Marketers will receive more e-commerce capabilities and continued support for Salesforce.com products. |
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July 12, 2012
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Eloqua Melds Salesforce.com Chatter with Marketing Automation Unified social layer connects sales and marketing for stronger collaboration. |
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December 20, 2012
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Oracle to Acquire Eloqua for $871 Million This move foreshadows Oracle's burgeoning Customer Experience Cloud. |
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November 7, 2012
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Eloqua Adds Display Ad Capabilities to Platform AdFocus helps marketers create, manage, and measure paid media, in addition to owned and earned channels. |
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April 2, 2015 |
Janrain Integrates with Oracle Marketing Cloud Janrain ties into Oracle Eloqua and Oracle Responsys Marketing Suite to provide marketers with actionable data. |
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October 2012
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SMBs Leap into Marketing Automation CMOs are on pace to spent more on IT than CIOs. |
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November 1, 2005
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Learning to Share: Marketing and Sales Eloqua's Marketing Conversion suite provided both email management and Web analytics and integrated with Salesforce.com, helping both sales and marketing divisions. |
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August 2004
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Targeted E-mails Win Forex a 100 Percent Response Rate Forex now identifies and tracks visitor behavior on its Web sites, and automates a short cycle of weekly emails. |
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June 14, 2010
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Vertafore to be Acquired by TPG Capital Pending regulatory approval, TPG will purchase Vertafore from Hellman & Friedman and its co-investor JMI Equity for $1.4 billion by the third quarter of 2010. |
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August 23, 2011
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Eloqua Releases the Grande Guide to Social Advertising E-book aids marketers with social media campaigns. |
