| Similar Articles |
|---|
 |
Wall Street & Technology
October 27, 2005
Leslie Kramer |
CIO Challenge - Measuring IT's Value To ensure that IT dollars are spent wisely, business executives often require CIOs to quantify the return on technology investments. But ROI isn't always the best measure of an IT project's value. To prove IT's worth, many CIOs are employing new metrics.   |
Information Today
March 11, 2014 |
SIIA Releases Marketing Survey Results Results include the continued high use of social media in corporate marketing (92%), the increased use of mobile marketing (37%, up from 25% last year), and the increased ability to measure online marketing efforts' ROI (64%, up from 55% last year). |
Wall Street & Technology
October 21, 2004 |
Dear CIO... Upper management views technology as strictly operational support, rather than as a sustainable competitive advantage. How do you put an ROI analysis on something as slippery as competitive advantage? |
CRM
August 2004
Jason Compton |
How to...choose the right metrics for determining ROI Four keys to evaluating the success of your CRM investment. |
Insurance & Technology
October 16, 2005
Maria Woehr |
Connolly Broadens Vision This CTO and deputy CIO for Aetna has been promoted and assumed additional responsibilities. Currently, he is focused on managing the complexity of a multiproject program to drive efficiency and create technology investments with positive ROI. |
Search Engine Watch
July 1, 2009
Jason Tabeling |
Balancing Efficiency and Volume in Paid Search On a daily basis, paid search managers must balance efficiency and volume in an effort to meet the goals of the campaign. |
The Motley Fool
July 16, 2011 |
Select Comfort Earnings Preview Select Comfort will unveil its latest earnings on Wednesday, July 20. |
Job Journal
July 21, 2013
Brian Bartes |
Career Pros: The Power of Written Goals Setting goals is easy. Achieving them is another matter. Writing them down can be your roadmap to success. |
Search Engine Watch
February 24, 2011
Nathan Linnell |
The Social Media ROI Conundrum Don't be shortsighted -- look at these four essential components to see how social media can impact the long-term health of your brand. This is where you'll find the true value of social media. |
Bank Technology News
January 2005
Bugnitz & Benson |
Business Strategy: Technology and the Bottom Line Assessing the business value of existing technology and new investments has always been a thorny issue. But it must be done. After all, that which cannot be measured cannot be controlled. |
The Motley Fool
October 21, 2010
Travis Hoium |
A Rocket Stock for a Good Night's Sleep Select Comfort reported earnings that beat Wall Street estimates. |
InternetNews
May 21, 2010 |
Undoing IT Staffing and ROI Myths Many firms and managers believe that employees don't provide a hard return on investment. They couldn't be more wrong. |
InternetNews
February 15, 2008
Judy Mottl |
Costs Drop, But Business' Storage Strategies Still Fail Despite ever-cheaper storage pricing, enterprises often miss out on efficiency - and even waste money. |
