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Ikea Ikea is the quintessential global cult brand. Here's how the Swedish retailer became to be so. |
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Swedish Modern Comes To Town As if furnishing our postcollegiate homes wasn't enough, Ikea is bringing its austere aesthetic to urban planning. Ikea hopes its new towns will help boost sales of its BoKlok prefab houses. |
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Need A Home To Go With That Sofa Aimed largely at first-time buyers, BoKlok is proving a big hit, with more than 2,500 prefab units sold in Sweden, Finland, Norway, and Denmark since the program was launched in 1997. |
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CIO
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