| Similar Articles |
|---|
 |
Search Engine Watch
August 10, 2009
Ron Jones |
Developing a Social Media Strategy 101, Part 1 Using social media correctly helps companies engage audiences in new ways, be more personable, develop new connections, and maintain the ones they have.   |
Entrepreneur
December 2008
John Jantsch |
Look Good Online The only way to control what people say about your company is to be part of the conversation. |
Search Engine Watch
June 29, 2009
Ron Jones |
Blogs and Blogging 101, Part 1 Search engines will reward a site that has quality content with good rankings. For many sites, one of the easiest ways to add that quality content on a consistent basis is by starting a blog. |
Search Engine Watch
August 31, 2009
Ron Jones |
Google Analytics 101, Part 2 Besides tracking visitors to your site from other web sites, Google Analytics can also help you measure social media traffic, phone conversions, and AdWords traffic. |
Search Engine Watch
May 20, 2008
Aaron Shear |
Social Media Marketing in an Enterprise Environment Social media sites like MySpace or Facebook, and even long-standing social media tools like blogs remain a mystery to many large organizations. But that's all beginning to change, as more big businesses find ways to incorporate these elements into their overall marketing strategy. |
Search Engine Watch
July 26, 2010
Nathan Linnell |
6 Key Metrics for a Social Media Measurement Dashboard Creating your own social media dashboard gives you the ability to show the impact of your social media efforts, and it will put you in great position to bide time until a truly robust social media measurement tool is available. |
Search Engine Watch
November 30, 2009
Ron Jones |
Measuring Success 101, Part 2 Don't disregard fundamentals such as defining goals, incorporating benchmarks, and using tools when setting up success metrics. |
Search Engine Watch
April 5, 2010
Nathan Linnell |
Measuring Social Media with Web Analytics, Part 2 Measuring social media is possible and Web analytics should be a key part of your measurement strategy. Part two of a two part series. |
ONLINE
Nov/Dec 2009
David Stuart |
Social Media Metrics Social media has been adopted by every type of library in recent years, from small special libraries to large national ones. |
Search Engine Watch
January 18, 2010
Ron Jones |
Content Syndication and RSS 101 Content syndication and RSS are powerful tools help you get out there and be heard on the social Web. Here's a primer of top techniques to start getting your content syndicated. |
Entrepreneur
June 2009
Francine Kizner |
Syndicate Yourself Use RSS feeds to build website traffic and keep your web presence up to date. |
CRM
September 3, 2015
Jessica Hawthorne-Castro |
With Campaign Metrics, You Need to Go Beyond the Basics Here are four metrics to make your decision making more data-driven -- and enhance profits. |
PC Magazine
April 19, 2006
Matthew D. Sarrel |
Your Site's Stats Now that you have a Web site, it's time to learn how to analyze the traffic that your visitors generate. |
Search Engine Watch
March 1, 2010
Nathan Linnell |
Measuring Social Media with Web Analytics, Part 1 Measuring social media is possible and Web analytics should be a key part of your measurement strategy. Part one of a two part series. |
Search Engine Watch
February 16, 2009
Ron Jones |
Social Media Marketing (SMO) 101, Part 1 Before you begin any kind of social media marketing, I highly recommend setting up an account and jumping into a conversation or community. It's one thing to talk about social media, and another to experience it firsthand. |
Search Engine Watch
January 13, 2011
Kaila Strong |
Are You Losing Out On Targeted Social Media Traffic? An overview of the top social media referrer sites, and a few best practices to help you in your social media marketing efforts. |
Entrepreneur
October 2009
Mikal E. Belicove |
Analyzing the Analytics How to make sense of your website's performance data. |
Search Engine Watch
November 23, 2009
Ron Jones |
Measuring Success 101, Part 1 Defining a goals and objectives, identifying the right tools and data to analyze, and defining the staff and time needed to track the success metrics are crucial elements for measuring success. |
Search Engine Watch
January 19, 2009
Ron Jones |
Web Analytics 101, Part 1 Without looking to see how your Web site is performing, and learning more about the people visiting your site, you're throwing away a huge opportunity. |
Search Engine Watch
June 23, 2009
Carrie Hill |
Taking the Fear Out of Web Analytics for Your Small Business Do you have Web analytics installed on your small business Web site? If not, you should. How will you know how your Web site is performing if you aren't measuring the right data? |
Search Engine Watch
August 31, 2005
Chris Sherman |
RSS Search Engines A look at the specialized search tools that help you locate content in blogs, feeds and other sources of information. |
Search Engine Watch
July 20, 2010
Garry Przyklenk |
SMART Social Media ROI: Show me the Money! Sorry to break everyone's Utopian social media bubble, but measuring ROI for social media efforts isn't terribly difficult. And despite what anyone says, it's all about the money. |
Search Engine Watch
February 21, 2011
Andrew Girdwood |
14 Tips for Making the Most of Feeds Seven tips for using feeds from other sites to ensure you're among the first writing about a topic, and seven tips for using your own site's feeds to grow and keep your audience. |
Search Engine Watch
April 2, 2003
Danny Sullivan |
RSS: Your Gateway To News & Blog Content A look at how content from blogs, news sites and other sources is distributed via RSS feeds. These feeds can be a great way for anyone to receive customized news information. |
Search Engine Watch
July 8, 2010
Melissa Mackey |
Facebook PPC: Finally, True Demographic Targeting! (Part 2) How to optimize for the best possible ROI in your Facebook PPC campaign. |
CRM
October 15, 2012
Judith Aquino |
Source Metrics Releases Integrated Social Media Tool Kit Platform offers social publishing, campaign management, monitoring features, and more. |
Search Engine Watch
February 24, 2011
Nathan Linnell |
The Social Media ROI Conundrum Don't be shortsighted -- look at these four essential components to see how social media can impact the long-term health of your brand. This is where you'll find the true value of social media. |
Entrepreneur
March 2007
Melissa Campanelli |
Feed Frenzy More e-tailers are marketing with RSS -- and finding success. |
Search Engine Watch
October 12, 2005
Chris Sherman |
Study: RSS Still Not Widely Adopted New research from Yahoo and Ipsos suggests that although blogs and feeds are trendy among the technorati, awareness of RSS remains quite low among most U.S. based internet users. |
Entrepreneur
June 2010 |
Google Analytics Is it (literally) a priceless tool for tracking and scrutinizing online traffic, or is it too complex for the average entrepreneur? Two readers offer their own analyses. |
Search Engine Watch
May 4, 2006
Mary Ellen Bates |
Do You Kebberfegg? RSS feeds offer a great way to pull in interesting, relevant information -- but finding good feeds can be a challenge. A goofy-sounding tool called Kebberfegg offers an elegant solution to that problem. |
CRM
October 11, 2013 |
LogMyCalls Releases Conversation Analytics Conversation Analytics tracks what happens on the call and extracts marketing and sales data. |
Search Engine Watch
May 19, 2010
Simon Heseltine |
Can Facebook Drive Great Traffic to Websites? Data from April suggests maybe sites don't need to be as beholden to the big three search engines as we may think. |
Information Today
September 2004
Bill Spence |
Feed(ing) Frenzy Providing RSS feeds drives more traffic to our Web sites, but the decision to provide RSS feeds should be ours to make. Being scraped an overzealous technology provider was more painful than the term implies. |
ONLINE
Jul/Aug 2010
Bonson & Flores |
Social Media Metrics and Corporate Transparency The concept of corporate dialogue in a web-dominated world presents information professionals with a new situation regarding corporate information. Social media encourages corporate transparency |
Inc.
November 2005
Jory Des Jardins |
Blog Rules The business blogosphere is a world unto itself, with its own set of rules and regulations. Newcomers break them at their own peril. Here's what you need to know before jumping into the fray. |
Inc.
February 2006
Michael Fitzgerald |
Case Study: Going Up Against Google Experts weigh in on how blog search engine Technorati handled Google's rival entry into its market. |
InternetNews
June 16, 2009
Kenneth Corbin |
Facebook Surges Past MySpace in U.S. On opposite trajectories, Facebook and MySpace switch places on comScore's rankings of most popular domestic social networks. |
CRM
January 20, 2012
Justin Gray |
How Chasing Your Metrics Has You Chasing Your Tail Don't make these mistakes. |
BusinessWeek
September 19, 2005
Jon Fine |
Remapping The Blogosphere Technorati's new searchable blog directory would help readers -- and advertisers. The company's focus on making the blog world bite-sized for a more mainstream audience comes as it takes heat from bloggers complaining about spotty searches and sluggish technology. |
AskMen.com
Jasper Anson |
Business Conversation Etiquette In business, the rules of etiquette don't just cover your office behavior and e-mail content, they also include the way you converse with your colleagues. Here are some fundamentals for conversation etiquette from a business perspective. |
Pharmaceutical Executive
August 1, 2005
Blumberg & Evans |
Alternative Media: RSS Revolution This new technology provides pharma marketers an opportunity to foster a relationship with consumers that leads to strong brand affinity and trust. |
AskMen.com
Ross Bonander |
4 Steps: Start A Conversation Learn how be a more daring person who will approach others and start a conversation that will continue on its own momentum. |
CIO
March 4, 2008
C.G. Lynch |
When a Colleague is a "Friend": Facebook Users Get a Crash Course in Reputation Management Early users of Facebook and other social networking sites now find colleagues, customers and bosses on their profile list. As their Friend lists have expanded to include more professional contacts, they've had to monitor their profiles more carefully. |
Financial Planning
October 1, 2011
John J. Bowen, Jr. |
Listen Deep At the heart of successful client relationships is your ability to understand clients on a meaningful level. |
PC World
September 2003
Eric Dahl |
RSS: Hot Fix for Info-Junkies Growing Web standard makes it easy to get news on the topics you want. |
AskMen.com
Ross Bonander |
4 Steps: End A Conversation Here are four tips to help you excuse yourself from a conversation without appearing rude, blunt or indifferent. |
