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Search Engine Watch November 3, 2009 Eric Enge	Getting Started with a New SEO Project Beginning search engine optimization efforts during the initial stages of a Web site project can save you time, effort, and money.
Search Engine Watch December 1, 2003 Danny Sullivan	Google Dance Syndrome Strikes Again There's been a new outbreak of Google Dance Syndrome, causing some web sites last month to lose top positions for some search terms. However, unlike previous outbreaks, a cure exists that makes it easy to compare results from old to new Google.
InternetNews March 5, 2004 Alexander Wolfe	Why Your Site Wasn't Indexed Want your site to get search engine traffic? Simplify.
Technology Research News October 22, 2003 Kimberly Patch	Queries guide Web crawlers Search engines approach the problem of sorting out the vast amount of information on the Internet by casting their nets as widely as they can, then sifting through the catch. An algorithm that analyzes what people are looking for could point search engines toward more relevant pages.
InternetNews August 2, 2005 Susan Kuchinskas	Dogpile: Search Engines Don't Have Much in Common Users of the meta-search service can now see results from MSN Search in addition to results from Google, Yahoo, Ask Jeeves and MSN Search. As part of its announcement, Dogpile demonstrated the diversity of results across the engines.
Search Engine Watch April 12, 2010 Bas van den Beld	How to Gain Traffic Using Twitter, YouTube Recent developments on Twitter, YouTube will change the lives of search marketers, and show us a new way to look at (non-Google) traffic sources.
InternetNews November 4, 2005 Brian Livingston	'Googlewashing' Makes Your Site Invisible A growing number of content-based businesses face a serious new threat to their publishing rights and search rankings.
Entrepreneur March 2004 Catherine Seda	Clicking Away Pay-per-click fraud may be taking the bang out of your advertising buck.
Search Engine Watch November 11, 2008 Carrie Hill	Six Things You Might Be Doing Wrong (And How to Fix Them)! When you look at what is and isn't working for a small business Web site, you'll find that the most frequent issues fall within six categories. Some are flaws in site architecture, while others are the result of poor planning or marketing discipline. All are fixable, if you know what to look for.
Search Engine Watch February 24, 2009 Aaron Shear	Spending in a Tough Market Many large organizations are looking to engage an SEO agency as an alternative to hard-to-track media buys. The SEO should make sure that goals included in a response to an RFP are related to revenue and traffic, with a stipulation around the source of the traffic.
Search Engine Watch July 5, 2000	Google Announces Largest Index Another milestone in the search engine size wars was hit when Google went live with a full-text index of 560 million URLs in June, making it the largest search engine on the web....
Search Engine Watch September 3, 2002 Danny Sullivan	Google: Can The Marcia Brady Of Search Stay Sweet? Does search dominance by Google mean that the company is destined to be hated, in the way that Microsoft endures a poor reputation due to its dominance of operating systems, office software and browsers? Such a fate is not preordained.
Search Engine Watch December 7, 2003 Danny Sullivan	What Happened To My Site On Google? The outcry from webmasters about Google's recent ranking algorithm change has been unprecedented. This article takes a Q&A-style approach to examine many of the issues and questions that have arisen from the change.
Search Engine Watch November 11, 2008 Mark Jackson	Google AdWords Quality Score -- That's Old-School for SEO By optimizing your Web site for organic search, and building out a bunch of pages for each keyword that you're honestly interested in targeting, you'll likely end up improving your Quality Scores as well.
The Motley Fool February 12, 2010 Anders Bylund	How the iPhone Feeds Google and Akamai AT&T's network gets pushed to its limits -- and Big Goo benefits.
Search Engine Watch November 17, 2008 Frank Watson	Creating Simple, Yet Impressive Charts A graph can illustrate the results of your SEO efforts in ways that numbers just can't.
Search Engine Watch October 14, 2008 Mark Jackson	Are You Measuring SEO Success Correctly? Ranking reports are flawed because they depend on everyone seeing the same search results, which just doesn't happen anymore. SEO success should be measured by the lift in organic search engine traffic. And to do that, you need to make sure your analytics are set up correctly.
Search Engine Watch April 27, 2004 Danny Sullivan	Spam Rules Require Effective Spam Police How effective rule enforcement by the search engines regarding spam would help matters, and the impact better spam disclosure would have for searchers and marketers alike.
Search Engine Watch December 30, 2008 Aaron Shear	Taking a Small Business to the Big Time Through Search Whether you are selling products or services to your customers online, search can drive an incredible amount of traffic to your site.
InternetNews February 28, 2005 Rob McGann	Majority of Searchers Use Multiple Search Engines What are the most popular search engines?
Search Engine Watch May 6, 2002 Danny Sullivan	The Mixed Message Of Paid Inclusion Pages pitching webmasters on the advantages of paid inclusion end up hurting search engines that run these programs, because they imply that the search engines have out-of-date, incomplete listings of the web...
Search Engine Watch January 9, 2011 Eric Enge	6 Ways to Sculpt Your Site's Link Equity Want to see a significant impact on rankings and traffic? Here are a few ways you can use link equity to help pages rank for particular search queries.
InternetNews November 20, 2007 Kenneth Corbin	Google's Search Lead Still Growing A new survey finds the search giant gaining market share as rivals Microsoft and Yahoo slip, despite efforts to revamp their offerings.
InternetNews May 6, 2005 Sean Michael Kerner	Tips From the Search Crowd You want to make sure the search engines find your site and rank it well? Follow some basic rules of the information highway, search experts say.
Search Engine Watch September 4, 2000 Danny Sullivan	Monetizing The Search Monetizing the search means making money in some way off the search results you present. More than ever, monetizing the search is a concern for the search engines.
Search Engine Watch February 18, 2003 Danny Sullivan	Google Buys Blogging Company - But Why? Why did Google buy Blogger? Most likely for ad distribution and almost certainly not to improve search quality.
Salon.com August 29, 2002 Farhad Manjoo	Meet Mr. Anti-Google A crusading webmaster says the popular search engine's page-ranking algorithm is "undemocratic."
Search Engine Watch August 2, 2005 Chris Sherman	Search Engine Results Continuing to Diverge A new study suggests that the overlap between search engine results is less than it was even a few months ago, and that the voices of each engine are growing even more unique.
Search Engine Watch July 1, 2003 Danny Sullivan	The Search Engine Report - Number 80 Search Engine Watch News... SES San Jose Agenda Now Available... Microsoft's MSN Search To Build Crawler-Based Search Engine... Overture's Content Match Takes On Google's Contextual Ads... Google AdSense Expands Contextual Ad Placement Program To Small Sites... etc.
Search Engine Watch June 15, 2006 Sullivan & Sherman	Getting The New York Times More Search Engine Friendly Online newspapers have often ignored search engines, or viewed them with mistrust, relying on the power of their brands to drive traffic. That attitude is changing dramatically at the New York Times -- and with powerful effect.
Search Engine Watch May 6, 2002 Danny Sullivan	The Bumpy Road To Maximum Monetization Most search engines come nowhere near monetizing all the links displayed on their search results pages. However, the quest for greater profits is likely to change this, especially if the search engines think it can be done without hurting the relevancy of their product...
InternetNews March 26, 2010	Mobile Data Traffic Swells 193% You can thank the iPhone for leading the charge when it comes to a massive deluge of new mobile Internet traffic.
Search Engine Watch September 2, 2003 Danny Sullivan	The Search Engine Report Search Engine Watch News... SES Dates For 2004 Set... Search Engine Size Wars IV & Google's Supplemental Index
Search Engine Watch January 31, 2007 Kevin Newcomb	Search Presents Challenges for Retailers In addition to paid search, retailers should pay attention to search engine optimization and shopping search engines, according to a new study from TrafficLeader.
Search Engine Watch February 24, 2005 Heather Lloyd-Martin	Forecasting Paid Search Traffic Despite the hype, being #1 in paid search results may not provide your company the desired bang for your marketing buck. Intelligently optimizing a paid search budget involves far more than setting random bid prices and guessing at returns.
Inc. May 2009 Mark Spoonauer	Google, Meet GPS TomTom's new navigation device, GO 740 LIVE, is the future of navigation technology.
Inc. June 1, 2003 Robert X. Cringely	What's Next: Do One Thing Right Smart companies are finding ways to make money on the Net.
Search Engine Watch January 30, 2007 Bryan Eisenberg	Make ROI Your New Year's Resolution Blaming Google for your traffic woes is like a brick and mortar store blaming the city for its traffic. Once they walk through the door of your store, it is your responsibility to convert them.
Search Engine Watch June 16, 2009 Eric Enge	Combining Trust and Relevance When search engines measure the level at which they trust Web sites, and that trust is topic-specific. What's that mean for new sections of a trusted Web site?
PC World December 22, 2006 Michael S. Lasky	Real-Time Traffic Info Gets You Past Jams Dash Express combines GPS data with traffic reports to find the fastest routes.
PC Magazine May 20, 2009 Craig Ellison	TomTom GO 740 LIVE The GO 740 LIVE automatically delivers the latest traffic, weather, and fuel price information directly to your dashboard.
Technology Research News January 26, 2005 Kimberly Patch	Adaptive Lights Organize Traffic A researcher in Belgium has devised a way to allow traffic lights to self-organize to improve traffic flow. The method, which taps the self-organizing principles of social insects, does away with central control.
Search Engine Watch February 4, 2002 Danny Sullivan	Google Ousts Overture At Earthlink, Begins Ad Distribution Google has begun serving up search results to users of the Earthlink web site, taking over a partnership previously held by Overture and marking the first move to distribute its paid AdWords listings outside the Google web site...
Search Engine Watch April 2, 2003 Danny Sullivan	Loving Each Other More: Search Engines & Blogs There's a good reason for Google or someone else to create a robust, blog-specific search engine. In addition, there are things bloggers could do to make their content more accessible to ordinary web search engines.
Search Engine Watch August 24, 2010 Eric Enge	Why You Shouldn't Pursue the Long Tail Don't optimize only for the long tail. Instead, build a site that search engines will view as "trusted" to capitalize and grow traffic over time.
Search Engine Watch August 5, 2002 Danny Sullivan	Compare & Contrast: Ad Guidelines At Overture & Google Those new to paid placement listings might assume that it's anything goes. If you pay enough, you can come up tops for the terms you wish to target and with ads that say exactly what you want.
Search Engine Watch May 3, 2011 Jason Tabeling	Understanding AdWords Average Position: Optimize Your PPC Performance A key piece to your bottom line performance is understanding how average position works and impacts your campaigns. Test and optimize this data in context of your total search campaign to see your total results improve.
Search Engine Watch October 22, 2009 Sage Lewis	All Links Are Not Created Equal As link building evolves and changes over time, we need to look at a variety of factors that determine whether a link is useful.
PC World August 2004 Tom Spring	Search Tangles Internet search is big business. But the drive for profits by search firms and the sites they index is taking its toll on the results in your browser.
Search Engine Watch May 21, 2008 Kevin Ryan	Yellow Pages and Search Yellow pages directories and search engines are hopelessly intertwined as directories feed search queries and search queries feed directories. A new spin on the old book might just connect the dots.