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CRM January 2016 Oren Smilansky |
How to Craft a Clear and Effective CRM Strategy Guidelines for tackling some of the common barriers on the road to CRM nirvana |
CRM June 13, 2014 Kyle Shepherd |
4 Steps to Realizing the Promise of Customer-Centric Marketing Focus on your customers' lifetime value. |
CRM October 11, 2010 Ben Martin |
The 5 Realities of Customer Retention Here are five things you must do to retain customers and maximize the revenue potential they offer your business in today's increasingly collaborative world. |
CRM October 1, 2009 David Rich |
Create Your Own Upturn A shift from managing volume to managing relationships. |
CRM June 29, 2012 Dmitri Novomeiski |
Re-evaluating Your CRM Technology Is resistance to change holding your organization back? |
CRM September 2011 Leonard Klie |
Market Focus: Financial Services--Retail Banks Need an Overhaul Changing consumers' habits requires financial institutions to sharpen their focus on service, according to report |
CRM November 2011 Flodin & Norton |
Customer Experience Blueprint Drives B2B Determine the needs of customers and their value to the organization |
CRM January 1, 2008 Woody Driggs |
Setting the Pace, Winning the Race In the contest for customers, providing a high-quality experience is how you cross the finish line first. |
CRM December 16, 2011 Alan Trefler |
Dragging the Conversation Back to the Customer Companies need to apply customer centricity to business and technological innovation. |
CRM September 7, 2012 Debbie Braunert |
Optimize Your Mobile Marketing Database Four best practices to set the foundation for huge benefits. |
CRM August 12, 2010 Glen Manchester |
Multichannel Is Not Enough: 6 Steps to Engaging Customer Communications Context and relevance are critical elements to maximize customer engagement and loyalty. |
CRM July 1, 2009 Dave Rich |
New Routes to New Customers A customer-centric approach for emerging markets. |
CRM December 2009 Bruce Temkin |
7 Keys to Customer Experience Big-picture advice for how to improve the customer experience over the next year. |
CRM May 2015 Robert Wollan |
Tapping the Switching Economy Three tips for keeping customers from straying. |
CRM November 2009 Clara Shih |
Facebook Is the Future of CRM Only social media can put the customer back into CRM. |
Insurance & Technology April 6, 2006 Cynthia Saccocia |
Know Your Customers It is vital that insurance companies understand the importance of developing products and services better suited to the evolving needs of the growing customer segment of retirees. |
CRM December 13, 2004 Jason Compton |
Revitalizing a CRM Strategy True change to customer-centric thinking can only come about when businesses structure their KPIs (key performance indicator) around customer lifecycles. |
CRM August 1, 2003 Lior Arussy |
Efficiency Versus Quality There is no such thing as an efficient customer relationship. |