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Read All About It Newsflash! Here's how to reach newspaper readers in print, online or both. |
InternetNews July 26, 2010 |
Websites Running JavaScript at Risk: Report A new report concludes that the majority of websites are running third-party JavaScript somewhere on their sites, which could be putting them at risk. |
Information Today June 23, 2008 |
FictionDB Offers Free Access to Book Database Readers want a site that instantly provides them with the ability to search for an author, find the complete book list, discover books in a series, and read synopses or reviews. |
Entrepreneur November 2005 Kim T. Gordon |
Take a Stand Make magazines part of your marketing mix with these five money-saving ideas for advertising in print. |
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InternetNews February 8, 2011 |
Social Sign-in Rates High in Survey According to a new study commissioned by Janrain, three out of four consumers who use social networking sites say they would rather leave a site that requires that they register in order to access that site than comply. |
Entrepreneur December 2006 Catherine Seda |
The Genuine Article Draw in new business by writing a helpful, well-researched web article. |
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The News Hole Time to step up, info pros! You serve your community through library websites. Those websites should include a news service that keeps people informed on activities in and around the community. |
The Motley Fool April 22, 2004 Selena Maranjian |
Magazines: Booming or Faltering? Within the magazine industry, opinions appear divided on whether the business is thriving or just surviving. |
AFP eWire October 4, 2004 |
Nonprofits Continue Love/Hate Relationship with Internet While web usage is prevalent in the nonprofit sector, a majority of charities aren't satisfied with their web design and many still aren't seeing much traffic, according to a recent survey. |
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Google Introduces Google One Pass for Purchasing Digital Content With Google One Pass, publishers can maintain direct relationships with their customers and give readers access to digital content across websites and mobile apps. |
Search Engine Watch March 30, 2010 Jeremy Hull |
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Search Engine Watch January 4, 2011 Ryan Woolley |
How to Structure an AdWords Account -- A Practical Guide A walk-through of some of the core components in setting up your Google AdWords account, plus tips on particular AdWords features that can help improve your program's performance. |
Search Engine Watch September 8, 2008 David Szetela |
Killer PPC Ads: The Final Word These simple guidelines will pave the way to pay-per-click nirvana: double-digit click-through-rates. |
Inc. February 2008 Buchanan, Chafkin & McCarthy |
The New Basics of Marketing What you need to know about: websites, email, mobile phones, social networks, viral video, blogging. |
BusinessWeek June 11, 2009 Robert D. Hof |
Google's Grab for the Display Ad Market Google aims to unseat Yahoo and Microsoft with new, ultratargeted banner ads. Will Web publishers and online ad agencies bite? |
Entrepreneur February 2004 Jerry Fisher |
Getting Physical An ad inviting prospects to interact with the publication in which it appears can really grab attention. |
AFP eWire March 14, 2005 |
Website Back to Basics: Core Content Think a solid, interactive and even innovative website is just for the bigger charities? Think again. Here begins a five-part series on how smaller and mid-size organizations can get back to website basics and develop sites that resonate with donors. |
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A New Ad Service For Google: Report Google will introduce a new service that Web publishers can use to manage their online ad sales and serve up ads each time a consumer pulls up a Web page |
InternetNews September 30, 2010 |
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Search Engine Watch May 10, 2011 Alex Cohen |
Slim Down Your CPCs With 3 Compound Metrics Paid search is a lot like nutrition: there's an excess of data, but a big shortage in optimization. Here's how to reduce PPC data complexity and make profitable decisions. |