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BusinessWeek
February 20, 2006
Tom Lowry
Can MTV Stay Cool? How the network's CEO Judy McGrath must remake her TV empire for a digital world. mark for My Articles similar articles
Fast Company
November 2008
Robert Levine
MTV's Digital Makeover MTV famously missed its chance to buy MySpace. Now the network's president, Van Toffler, is investing in dozens of digital media projects -- and one might soon be a billion-dollar business. mark for My Articles similar articles
InternetNews
December 12, 2007
Kenneth Corbin
New MTV Unit Seeks More Online Ad Dollars Viacom's property looks to consolidate digital advertising campaigns across its sprawling global properties. mark for My Articles similar articles
BusinessWeek
February 20, 2006
Tom Lowry
MTV for Life Snagging and holding on to the 35- to 50-year-old crowd is John Sykes's job at MTV Networks. Here's what he does to snag and hold this segment. mark for My Articles similar articles
The Motley Fool
September 11, 2007
Steven Mallas
Britney Spears Can't Save MTV Viacom's flagship channels MTV and Nickelodeon need attention. Viewership is down; management has a slate full of new and returning shows it hopes will fill in the "soft spots." mark for My Articles similar articles
The Motley Fool
June 2, 2005
Steven Mallas
MTV Discovers the Caribbean Viacom's MTV Networks unit targets the Caribbean lifestyle with a new channel. Viacom investors should welcome a new asset such as this. mark for My Articles similar articles
The Motley Fool
July 25, 2006
Steven Mallas
MTV Wants Its Own Space In order to grow, MTV needs to continue creating channels in an economically sound manner. Flux is definitely something up their alley, and it should work out for Viacom as a whole -- so long as the fad of social networking turns into a long-term trend. mark for My Articles similar articles
Wall Street & Technology
August 22, 2006
Greg MacSweeney
Changing the Game Financial services continues to hope that its number of online users will grow. Online still is the cheapest and, sometimes, the most efficient service channel. mark for My Articles similar articles
The Motley Fool
January 7, 2005
Steven Mallas
MTV Gets Real MTV renews its contract for "The Real World" franchise. With media conglomerates like Disney and Time Warner starting to cycle back to life, one has to wonder whether Viacom's depressed shares are attractive to long-term owners. mark for My Articles similar articles
InternetNews
October 14, 2005
Clint Boulton
MTV to Stream IFILM Into Its Broad Network The Viacom unit pads its array of Web-centric assets by purchasing the streaming video provider. mark for My Articles similar articles
Pharmaceutical Executive
September 1, 2014
Julian Upton
OTC Drug Advertising: Alfred Hitchcock Style The legendary director's on-screen attitude to his TV show's sponsor, Bristol-Myers, caused some consternation until the drugmaker saw the results. mark for My Articles similar articles
InternetNews
December 5, 2005
Tim Gray
AOL's Video Search Continues With MTV AOL announced today it has expanded its video search engine capabilities with an agreement to feature RSS feeds from MTV Networks' programming services. mark for My Articles similar articles