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CRM December 2011 Eric Barkin |
The Monday Morning Numbers on Movie Marketing How international growth, social media, and a decline in DVD sales are changing the film industry's marketing strategies. |
Fast Company November 2008 Clay Dillow |
Movie Ratings: Running the Numbers On November 1, 1968, bowing to howls that movies were corrupting youth, the film industry unveiled a voluntary rating system, which told youth what to see to be corrupted. Here's a look at the system and its stats. |
Salon.com July 27, 2000 Gregg Kilday |
Back in black Will Eddie Murphy continue Hollywood's African-American winning streak? |
Salon.com July 2, 2002 Catherine Getches |
The original pick-up artist At 57, James Toback is clean, sober and married. But the legendary Hollywood womanizer and gambler still bets his life on every new movie (and talks to strangers in Central Park). |
Salon.com July 28, 2000 Andrew O'Hehir |
"Nutty Professor II: The Klumps" Eddie Murphy's mushy sentiment and cheerfully vulgar humor should delight midsummer multiplex-goers by the millions. |
Registered Rep. January 28, 2003 |
Weiss Study: Analyst Community Still a "Sell" Out A study of the ratings systems at 30 brokerage firms showed significant improvement in their identification of companies heading into bankruptcy. On the down side, though, a surprising number continue to recommend companies right up to the day they file for Chapter 11. |
Technology Research News July 2, 2003 Kimberly Patch |
Recommenders can skew results Just how accurate are the recommender systems online media sellers use to allow buyers to pass on their judgments about books, movies and CDs to their fellow consumers? Researchers have shown that the way recommender systems are set up can affect the opinions they evoke. |
Reason May 2008 Greg Beato |
Hollywood's Decency Epidemic An onslaught of wholesome entertainment |