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InternetNews April 26, 2006 Sean Michael Kerner |
Are Google Results More Relevant? New third party evidence adds fuel to the fire as to whether Google, MSN or Yahoo! actually provides searchers what they want. |
Search Engine Watch March 8, 2005 Chris Sherman |
A New F-Word for Google Search Results A new study has added tangible evidence to the widely held view that top-ranking search results get the most attention from users, and that lower-ranking results are all but invisible to most people. |
Search Engine Watch July 5, 2005 Chris Sherman |
Keeping an Eye on Google A new report offers fascinating, in-depth insights on how users interact with Google search results, based on studies using eye-tracking technology. |
Search Engine Watch September 14, 2004 Heather Lloyd-Martin |
Delving Deep Inside the Searcher's Mind Industry experts from Enquiro, Vividence, iProspect and Google asked searchers, "What are you thinking?" Their research unearthed some surprising results that will help site owners better understand their customers. |
Search Engine Watch May 5, 2005 Anne Kennedy |
What Clicks with Web Searchers How do searchers find what they want online? Not the way most people might think, studies show. For example, more than 92 percent of searchers never use brand names as search terms. |
Search Engine Watch May 26, 2004 Gord Hotchkiss |
Inside the Searcher's Mind: It's a Jungle in Here! What goes on in the mind of searchers? A research group set out to find the answers -- and came up with some interesting and surprising answers. |
Search Engine Watch May 25, 2004 Sullivan & Sherman |
Search Engine User Attitudes With so much interest in search, it's amazing how relatively little research has been done into how people interact with search engines, especially from a search marketing perspective. That's finally changing. |
Search Engine Watch November 9, 2006 Brian Smith |
A Closer Look at Google OneBox Results A Q & A with Google Product Marketing Director Debbie Jaffe wraps up our four-part series on the special information sections creeping into general search results. |
InternetNews August 2, 2005 Susan Kuchinskas |
Dogpile: Search Engines Don't Have Much in Common Users of the meta-search service can now see results from MSN Search in addition to results from Google, Yahoo, Ask Jeeves and MSN Search. As part of its announcement, Dogpile demonstrated the diversity of results across the engines. |
Search Engine Watch February 15, 2011 Alex Cohen |
PPC vs. SEO: Paid Search as Your Organic Competitor The balance between paid and organic results in the SERPs in shifting. Paid listings may increasingly get more clicks at the expense of organic listings. |
Search Engine Watch August 2, 2005 Chris Sherman |
Search Engine Results Continuing to Diverge A new study suggests that the overlap between search engine results is less than it was even a few months ago, and that the voices of each engine are growing even more unique. |
Search Engine Watch December 8, 2008 William Flaiz |
Universal Search Should Be a Plus Variety in the search results gives online marketers multiple opportunities to rank and gain new listing visibility. But how does the user feel? As new listing types begin appearing in results, we often lose sight of whether these listings are really helpful to the user. |
InternetNews April 30, 2004 Robyn Greenspan |
Searching for Balance Not all search campaigns are created equal, as Internet users reveal which engines provide the most relevant organic and paid results. |
Search Engine Watch January 19, 2006 Chris Sherman |
Survey: Google, Yahoo Still Favorites in North America For the second year running, a Keynote Systems study says Google provides the most satisfying search experience among North American users, despite competitive maneuvering from all of the other major search services. |
Search Engine Watch October 21, 2003 Danny Sullivan |
Local Search Part 2: Google & Mobilemaps Bring Back Geosearching How Google and Mobilemaps are making it possible to search the web yet filter results to a local level |
Search Engine Watch November 11, 2008 Mark Jackson |
Google AdWords Quality Score -- That's Old-School for SEO By optimizing your Web site for organic search, and building out a bunch of pages for each keyword that you're honestly interested in targeting, you'll likely end up improving your Quality Scores as well. |
Search Engine Watch October 6, 2004 Danny Sullivan |
Google Print Opens Widely To Publishers Google's nearly year-old Google Print program is set for a huge expansion of content through the launch of a new program today allowing publishers to more easily submit material for inclusion. |
Search Engine Watch July 12, 2005 Chris Sherman |
How Americans Search A recent study shows that over 50% of online users use a search service every time they go online. Common search goals include health and medical information, directions and maps, and news. |
Search Engine Watch March 7, 2011 Adam Audette |
Maximizing Your CTR for SEO in Organic Results Be mindful of the way your organic listings appear in the search results. Listings designed to maximize CTR will have a ranking advantage. |
Search Engine Watch December 7, 2003 Danny Sullivan |
What Happened To My Site On Google? The outcry from webmasters about Google's recent ranking algorithm change has been unprecedented. This article takes a Q&A-style approach to examine many of the issues and questions that have arisen from the change. |
InternetNews June 28, 2005 Susan Kuchinskas |
Google to Earth Google Earth is a new mapping product that lets users do virtual flyovers, then find local businesses. |
PC Magazine October 28, 2003 |
20 Great Google Secrets You already love searching with google. These tips can make finding what you need even easier. |
Search Engine Watch December 7, 2003 Danny Sullivan |
What Happened To My Searches On Google? Many webmasters have found that recent changes at Google have hurt them. But does all the hue and cry over Google's recent algorithm change have any impact on searchers? There are some developments worth noting, and this article takes a Q&A approach to examine them. |
Search Engine Watch June 18, 2004 Danny Sullivan |
New Google WebSearch Program Pays Publishers For Searches Google has released two new services allowing site owners to install web search capabilities on their own sites, including one that pays. |
Search Engine Watch March 29, 2004 Danny Sullivan |
Google Loses Tabs In New Look, Gains Web Alerts & Personalized Search Results Google has rolled a new look that involves dropping its famed search tabs, along with debuting a web alerts service and a personalized search results option. |
The Motley Fool October 10, 2005 Tom Taulli |
Google Maps' New Direction Investors may wonder how Google will make money from maps. Two words: local advertising. |
Search Engine Watch January 19, 2009 William Flaiz |
Are Rankings Still Relevant? Are we heading toward an age where site ranking doesn't matter? By incorporating searcher behavior into their algorithms, search engines are no longer serving the same results to everyone. |
Search Engine Watch October 13, 2009 Carrie Hill |
Saturating Your Message in Search Marketing Tips to ensure your business controls as many spaces as possible on a search results page. |
Search Engine Watch February 4, 2002 Danny Sullivan |
Google Ousts Overture At Earthlink, Begins Ad Distribution Google has begun serving up search results to users of the Earthlink web site, taking over a partnership previously held by Overture and marking the first move to distribute its paid AdWords listings outside the Google web site... |
Search Engine Watch December 15, 2003 Chris Sherman |
Google Enhances Froogle, Offers New Ad and Search Features Google has beefed up its Froogle shopping search engine, introduced two new 'quick links' for searchers, and has added new features to its AdWords program. |
InternetNews June 29, 2005 Susan Kuchinskas |
With Google, It's Personal Google introduced Personalized Search, a search enhancement that gives users more of what they want by paying attention to what they wanted before. |
InternetNews August 15, 2006 Nicholas Carlson |
Get Your Coupons on Google Maps Google today announced it will soon be displaying printable coupons for local businesses in its Google Maps search results and business listing pages. |
Search Engine Watch February 6, 2001 Danny Sullivan |
Google Does PDF & Other Changes Google now includes listings of Adobe PDF files from across the web, a first for any major search engine and a feature long overdue for them to offer. By including PDF content in its listings, Google makes its service even more useful for those trying to get into the nooks and crannies of the web... |
Search Engine Watch June 2, 2000 |
Google Gets Kid Safe, Suggests Maps Google has added a new feature to filter adult content out of its listings, and the search engine now also provides links to online maps in response to relevant queries. |
Search Engine Watch October 24, 2008 William Flaiz |
The Organic and Paid Balancing Act As SERP listings and functionality changes, there are still two types of listings that have weathered the storm and are still attainable for marketers: traditional organic listings and paid search listings. |
Search Engine Watch March 3, 2003 Danny Sullivan |
Google Throws Hat Into The Contextual Advertising Ring Last week, Google unveiled a new method of distributing its paid listings, placing them on web pages, as opposed to the traditional means of inserting them into search results. |
InternetNews December 23, 2005 Susan Kuchinskas |
Google Base: Froogle Local + Google itself may not know what its online database, Google Base, is good for. |
Entrepreneur April 2006 Steve Cooper |
All Work, No Play? Google engineers spend some of their workweek doing anything but work. Could you profit from letting your employees do the same? |
InternetNews July 17, 2007 Clint Boulton |
Google Lights Search Path For SMBs Google unveiled Google Custom Search Business Edition, a hosted service that lets small businesses quickly and easily add Google search to their Web sites. |
The Motley Fool September 1, 2004 David Meier |
Google: Ultimate Demand Generator Is Google a portal or a sales channel? |
Information Today May 29, 2007 Greg R. Notess |
Google Universal and Its New Navigation At Google's Searchology event, Google announced several major changes at the search engine, all of which have now begun to appear in Google results. |
InternetNews November 16, 2005 Susan Kuchinskas |
Google Base: Toward a Walled Garden Google launched a beta version of Google Base on Wednesday. The tool, in testing since October, lets users upload all kinds of content to Google's servers. |
Search Engine Watch July 5, 2000 |
Google Announces Largest Index Another milestone in the search engine size wars was hit when Google went live with a full-text index of 560 million URLs in June, making it the largest search engine on the web.... |
Search Engine Watch October 24, 2003 Danny Sullivan |
Google Launches Local Search Targeting & Search Forum Spotlight Google has rolled out a new Regional Targeting feature that lets advertisers have their AdWords ads appear in front of those searching from specific local areas in the United States. Also, a roundup of topics discussed at various search forums this week. |
Search Engine Watch October 23, 2003 Anne Kennedy |
Balancing Paid and Organic Search Listings Do you really need both 'organic' or 'natural' listings, generated by search engine optimization (SEO), and paid placement, aka pay-per-click advertising (PPC), to be successful on search engines? |
InternetNews April 20, 2005 Susan Kuchinskas |
Search and My History Shall Find My Search History, which went live on Wednesday, lets users access and manage their Google search history from any computer. |
InternetNews April 12, 2007 Nicholas Carlson |
Another Month And More Google Growth Google accounted for 64 percent of all U.S. searches. Yahoo hangs on to second place, but it has a Panama trick up its sleeve that it's hoping to boost its share. |
InternetNews May 6, 2005 Sean Michael Kerner |
Tips From the Search Crowd You want to make sure the search engines find your site and rank it well? Follow some basic rules of the information highway, search experts say. |
Search Engine Watch October 14, 2003 Danny Sullivan |
New Developments In Local Search: Part 1, Moves By Overture Local searching on web-wide search engines can be disappointing. New moves by some major players may improve this. This first of a three-part series looks at local search listings that Overture is testing. |
The Motley Fool November 19, 2004 Rich Duprey |
Google Graduates to Vertical Search New Scholar service allows searching of peer-reviewed papers, books, abstracts, technical reports, etc. that would normally be inaccessible. |