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The Motley Fool April 16, 2004 Alyce Lomax	ETrade's Got It Made Investors don't blink an eye over online brokerage ETrade's quadrupled profits.
The Motley Fool June 7, 2004 Steven Mallas	ETrade's Trade ETrade's plan to sell off most of its ATM unit makes good business sense.
The Motley Fool January 10, 2006	Compare Brokerages and Find the Best for You Here are some things you should consider when comparing brokerages and choosing one.
The Motley Fool August 12, 2004 Selena Maranjian	How Brokerages Stack Up Several brokerages earned high marks. How did yours do? Ameritrade... BrownCo, a unit of JPMorgan Chase... HARRISdirect... Power E*TRADE... etc.
The Motley Fool August 11, 2006 Selena Maranjian	Going for Brokers Switching brokers can be an easy (and thrifty) move.
The Motley Fool January 24, 2006 Mike Cianciolo	E*Trade's Compound Growth The online brokerage puts customer cash to good use. Even though the stock has doubled over the past year, it still looks reasonably valued.
The Motley Fool July 20, 2006 Rick Aristotle Munarriz	Fair E*Trade This is the fifth consecutive quarter in which the broker has clocked in ahead of Wall Street's profit targets, and the scary thing is that it just may be warming up for something better down the road.
The Motley Fool May 25, 2004 Alyce Lomax	Schwabbing the Decks Is a commission war on tap between the discount brokers? Charles Schwab said today it plans to lower its commission fees in a bid to "appeal to the broadest range of investors possible."
The Motley Fool October 9, 2007 Selena Maranjian	Invest Virtually -- via Your Brokerage Some brokerages now offer you the ability to invest virtually, essentially managing a mock portfolio. This can be a great way to try out various strategies, or just to get used to your brokerage's trading platform and formats.
The Motley Fool December 8, 2005 Selena Maranjian	Commissions Falling: Are Yours? You can pay $5 per trade, or even less, if you shop around for a broker tailored to meet your needs.
The Motley Fool January 30, 2008 Rick Aristotle Munarriz	ETrade Wants to Be Super on Sunday ETrade is back on the ad warpath, paying as much as $6 million for a pair of ads that will appear in the Super Bowl.
The Motley Fool September 14, 2010 Rick Aristotle Munarriz	Long Live the ETRADE Baby The investing infant makes a comeback in new ETRADE ads.
The Motley Fool August 8, 2006 Selena Maranjian	Business Booming for Brokerages There's another way to make money off brokerages -- by investing in them. In recent months, business has been brisk at many brokerages, judging by quarterly reports.
The Motley Fool February 28, 2006 Selena Maranjian	Brokerages Misbehaving The SEC has gotten an earful about brokerages upsetting customers. Investors, the more you know about the stock market and how brokerages and brokers work, the better off you'll likely be.
The Motley Fool February 7, 2008 Rick Aristotle Munarriz	Baby Steps at ETrade ETrade's Superbowl talking baby ads may be the best investment the brokerage company has ever made.
The Motley Fool August 25, 2005 Selena Maranjian	Should Brokers Get Overtime Pay? Commissions. That's an important word to consider when you think about how your broker may be serving you. For most investors, a solid online brokerage with low fees and a broad range of services is all one needs.
The Motley Fool November 11, 2005 Rick Aristotle Munarriz	Buy Your Broker There are no guarantees in the market, but if a friendly market lures even more investors to the stock market -- and those with active accounts get even more active -- all of this momentum could lead to great results over the next quarter for discount brokerage firms.
The Motley Fool September 2, 2010 Rick Aristotle Munarriz	Who Killed the ETRADE Baby? The mouthy ETRADE Baby who has anchored the discount broker's ads over the past couple of years is nowhere to be found.
The Motley Fool January 19, 2007 Rick Aristotle Munarriz	E*Trade Buys a Vowel The discount broker keeps growing. Investors, take note.
The Motley Fool July 29, 2010 Matt Koppenheffer	Buy, Sell, or Hold ETRADE Financial? What should investors be doing with ETRADE's stock right now?
The Motley Fool January 11, 2010 Selena Maranjian	A Brokerage Price War? Any discount brokerage that slashes its rates will likely see lower revenue and profits. If you invest in any of these companies, keep that impending hit in mind.
The Motley Fool November 12, 2007 Rick Aristotle Munarriz	How Safe Is Your Broker? Shares of the online discount broker E*Trade take a 50% tumble after an analyst's bearish warning on the company.
The Motley Fool February 6, 2004 Alyce Lomax	Ameritrade's Ticker-Tape Parade The online brokerage breaks its own trading record.
The Motley Fool December 12, 2003 LouAnn Lofton	Ameritrade Amps Up The discount broker's Q1 will be better than expected.
The Motley Fool March 1, 2005 Selena Maranjian	Save: Unify Brokerage Accounts Some people are paying $160 per year needlessly. Are you?
The Motley Fool March 4, 2005 Steven Mallas	Ameritrade Fires Another Round The brokerage war continues: Ameritrade adds new value propositions.
The Motley Fool September 30, 2005 Selena Maranjian	Get Your Cheap Trades Now Enjoy the low rates of brokerages now. Odds are, they won't last.
InternetNews September 29, 2005 Colin C. Haley	E*Trade Adds Investors With $1.6B Buy The company acquires J.P. Morgan's online trading unit.
The Motley Fool February 21, 2008 Selena Maranjian	Cash In at Your Brokerage Think about what you really need when you're shopping for a new broker. Read on for our list of things you might consider.
The Motley Fool May 23, 2006 Selena Maranjian	Brokerages With Top Analysts All stock analysts are not created equal. Find out where the top ones are.
The Motley Fool August 16, 2004 Steven Mallas	Will Schwab Reward Patience? The company saw an improvement in its trades, but will this market be kind to the brokerages?
The Motley Fool February 17, 2006 Selena Maranjian	Brokerages Circumventing Falling Fees Some SMAs might serve some investors well, but study your options carefully before signing up.
The Motley Fool January 7, 2010 Rick Aristotle Munarriz	Pay Less for Your Stock Trades Schwab slashes its equity commissions.
The Motley Fool April 28, 2004 Selena Maranjian	Better Brokerages Online brokerages have come a long way. More services are offered and trading volumes are up.
The Motley Fool July 19, 2006 Selena Maranjian	Find the Right Broker When it comes to handling your investments, one size doesn't fit all. Shop around.
The Motley Fool August 14, 2009 Rick Aristotle Munarriz	Citadel Retreats From ETRADE ETRADE's biggest investor is cutting back on its appetite for the popular online broker.
The Motley Fool October 21, 2010 Rick Aristotle Munarriz	ETRADE Is No One-Hit Wonder ETRADE surprised investors with its first quarterly profit in three years three months ago. Last night, it delivered an encore performance.
AskMen.com Terence Channon	Online Investment Companies The choice is yours, but which broker is right for you?
The Motley Fool October 19, 2006 Rick Aristotle Munarriz	ETrade on the Spot After five market-thumping quarters, ETrade proves ordinary. The company nailed Wall Street's bottom-line target. It was also comfortably ahead of last year's $0.28-per-share showing.
The Motley Fool October 25, 2007 Dan Caplinger	Brokers for Expert Investors Have you outgrown your brokerage account? When you're just getting started with investing, comparing brokerage firms is pretty easy. But when you go beyond the basics, you need a broker who provides more.
The Motley Fool November 21, 2006	How to Open a Brokerage Account Before you buy stocks, you have to figure out how you'll buy them.
The Motley Fool May 13, 2009 Rick Aristotle Munarriz	Why Is ETrade a $2 Stock? A few more months like April, and maybe ETrade won't be a $2 stock anymore.
The Motley Fool October 19, 2004 Roger Nusbaum	ETrade's Fewer Trades ETrade's quarterly report offers mixed numbers and a positive outlook.
The Motley Fool July 23, 2008 Rick Aristotle Munarriz	Teething Pain at E*Trade The discount brokerage takes baby steps back toward profitability.
The Motley Fool August 9, 2005 Tom Taulli	E*Trade Is Going Long The online brokerage has been trying to do a deal. And, it finally happened. The company announced it will shell out $700 million in cash to purchase Harrisdirect from BMO Financial Group. Investors, take note.
The Motley Fool July 26, 2007 Rick Aristotle Munarriz	ETrade, You're a Star ETrade, the online discount broker, is the third major discounter to report this month and the first to beat Wall Street.
The Motley Fool September 15, 2004 Selena Maranjian	Free Research From Brokerages A little shopping around can yield lots of free stock research.
BusinessWeek January 17, 2005 Joseph Weber	E*Trade Rises From The Ashes The online broker is back in the black thanks to its ultra disciplined CEO Mitchell H. Caplan.
U.S. Banker September 2003 John Engen	The Reality of Perception It's a good thing Mitch Caplan is all work and no play. Caplan took the helm after E*Trade Financial's eclectic and outspoken CEO Christos Cotsakos resigned under pressure from the board. It was Caplan's job to overcome tainted perceptions and an old-hat image.
The Motley Fool July 21, 2004 Steven Mallas	ETrade's Rising Bid? ETrade had a nice second quarter in terms of EPS. But should it be considered for an individual's portfolio?