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Mass Appeal A local buying program could be the key to getting your product on the shelves of major merchandisers. |
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In the Mood Warm retailers up to your new product, even if it's in a category all its own. |
Entrepreneur May 2004 Don Debelak |
Make Your Mark Want to break into a market overrun with competitors? No matter how crowded the field, you can still come out in front. |
HBS Working Knowledge October 10, 2011 Lal & Alvarez |
Retailing Revolution: Category Killers on the Brink Big-box retailers that are slow to see the tsunami wave of online competition on the horizon stand to be swept away. |
American Family Physician December 15, 2000 |
Nasal Sprays: How to Use Them Correctly Nasal sprays come in two different kinds of containers: pressurized canisters and pump bottles... |
Fast Company December 2000 Ron Lieber |
Gold Standard The Mitchell Gold Co. is bringing overdue change to an out-of-touch industry: home furniture. But unlike so many other mavericks, its primary competitive weapon isn't the Internet. Instead, the company is deploying a smart sense of design. |
Entrepreneur August 2003 Don Debelak |
Less Is More Believe it or not, setting your sights a little lower could be the key to marketing your new product. |
Entrepreneur May 2005 Don Debelak |
Pet Project This former veterinarian wowed major pet-product retailers -- and got her invention on their shelves. Follow her steps to success. |
Entrepreneur November 2005 Gwen Moran |
Listen and Learn Wonder what your retail customers really want? Just ask them. |