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Sports Illustrated
September 19, 2001
Rick Reilly |
Four of a Kind The huge rugby player, the former high school football star and the onetime college baseball player were in first class, the former national judo champ was in coach. On the morning of Sept. 11, at 32,000 feet, those four men teamed up to sacrifice their lives for those of perhaps thousands...   |
PC World
September 13, 2001
Harry McCracken & Frank Thorsberg |
PR Pro Dies a Probable Hero More accustomed to battling for high-tech clients, Mark Bingham apparently helped ease damage on hijacked jet... |
Reason
November 2002
Nick Gillespie |
Logocentrism You can trademark words but not meaning. "Let's roll!" may well go down as Florida State's great rallying cry, or a mantra mumbled by especially motivated Wal-Mart sales associates. That won't be so bad, assuming that we remember the heroes on Flight 93 for what they did, not what they said. |
Reason
May 2002
Charles Paul Freund |
Valuable Heroism Can you trademark a common phrase such as let's roll? The Todd M. Beamer Foundation has been attempting to do just that, so as to prevent anyone from exploiting the words commercially without its approval... |
Salon.com
October 16, 2001
Dennis Riches |
Get rid of first class! Putting an end to preferential treatment for the jet set will help thwart hijackers and save the environment... |
Sports Illustrated
August 12, 2002
Phil Taylor |
Honor roll The Seminoles must protect their new motto. |
Reason
April 2002
Nick Gillespie |
Back to Bedrock George W. Bush vs. Fred Flintstone... |
Salon.com
August 9, 2002
Keith Olbermann |
Bobby Bowden's sick humor Defenders say the FSU coach borrowed Todd Beamer's phrase "Let's Roll" with the greatest respect. So then why did he make a joke about it with reporters? |
