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Inc.
June 2006
How Spot Runner Works Spot Runner has automated the entire TV-advertising process. Here's how it works. mark for My Articles similar articles
Search Engine Watch
January 14, 2004
Christine Churchill
Day of Reckoning in Search Engine Advertising Overture's announcement that it plans to separate contextual advertising from regular keyword-based search results and ads has garnered kudos from the search engine marketing community. Will Google follow suit? mark for My Articles similar articles
InternetNews
December 29, 2003
Janis Mara
Display Ads Back From the Dead Perceptions of a decline in online display ads may be misleading. mark for My Articles similar articles
PC Magazine
June 20, 2007
John C. Dvorak
Relevance Ad Fad Today's advertisers try to trick us into buying when we might not want to buy. This is acceptable up to a point, and we've passed that point. mark for My Articles similar articles
Entrepreneur
December 2007
Kim T. Gordon
Simply Irresistible Follow these advertising dos and don'ts to draw customers in. mark for My Articles similar articles
InternetNews
November 22, 2004
Susan Kuchinskas
Ads Making Overtures in RSS Amid intense discussion over whether advertising has a place in RSS, online ad powerhouse Overture Systems has quietly entered the game. mark for My Articles similar articles
Information Today
May 23, 2011
Print Isn't Dead, Says Bowker's Annual Book Production Report Based on preliminary figures from U.S. publishers, Bowker is projecting that despite the popularity of ebooks, traditional U.S. print title output in 2010 increased 5%. mark for My Articles similar articles
Entrepreneur
April 2008
Cool Tool There's an alternative for entrepreneurs who don't want to make their own video or pay an outside firm to do so. mark for My Articles similar articles
PC World
March 2002
Brad Grimes
Yet Another Word From Our Sponsor The new, annoying, unavoidable world of online ads... mark for My Articles similar articles
Information Today
February 12, 2007
Macmillan Launches Ebook Sites Macmillan has launched more than 30 ebook titles from its Macmillan New Writing and Macmillan Science imprints. These are now available to search and purchase online. mark for My Articles similar articles
Information Today
June 18, 2012
ebrary Releases Extended Access Extended Access reduces up-front costs to the library, eliminates speculative purchases of multiple copies, and prevents turn-aways when titles are in use. mark for My Articles similar articles
PC Magazine
November 14, 2007
John C. Dvorak
In-Your-Face Advertising One thing is certain: Web users don't want to pay for anything, ever. Sadly, the only way that equation works is with advertising. mark for My Articles similar articles
Entrepreneur
April 2009
Amanda C. Kooser
Beyond Display Ads Display ads are so yesterday, but what are the alternatives? We've got 'em. mark for My Articles similar articles
InternetNews
June 5, 2009
Michelle Megna
Digg to Debut Ads Based on Your Vote Digg announces new advertising based on community votes. mark for My Articles similar articles
Fast Company
Neal Ungerleider
Instagram Just Stepped Up Its Advertising Game Instagram officially debuted its advertising API this week as part of a major push to turn the app into a major mobile advertising platform. mark for My Articles similar articles
BusinessWeek
March 7, 2005
Amy Barrett
Will Drugmakers Back Off The Hard Sell? Drug ads need to return to more balanced communication of risks and benefits and not depend so much on catchy phrases and images. The question is whether the industry is ready to take that lesson to heart. mark for My Articles similar articles
Fast Company
Pavithra Mohan
AdBlock Plus Defers To External Review Board To Choose "Acceptable Ads" Allowing an independent board to review and choose acceptable ads should make the playing field fairer for advertisers. mark for My Articles similar articles
CRM
November 26, 2012
Judith Aquino
Social Media Ad Revenue to Reach $9.2 Billion by 2016 Ads on social networks are going native, reports BIA/Kelsey. mark for My Articles similar articles
The Motley Fool
March 12, 2011
Daniel Bailey
Google Upgrades Chrome URL Bar Recalling recent browsing destinations is the big feature. mark for My Articles similar articles
Entrepreneur
April 2004
Jerry Fisher
Quick Study When you need to capture your prospects' attention in the blink of an eye, remember: less is more. mark for My Articles similar articles
InternetNews
March 12, 2008
David Needle
Google Gets its Big Foot in The Display Ad Door The addition of DoubleClick is one of many weapons Google will need to succeed. mark for My Articles similar articles
InternetNews
August 23, 2007
Stuart J. Johnston
Microsoft to Beta Test Content Ads Microsoft next week will begin beta testing a new advertising offering for its online properties - keyword ads on content pages. mark for My Articles similar articles
Entrepreneur
July 2004
Nancy Michaels
Thumbs Up! Rave reviews could be all the advertising you need. mark for My Articles similar articles
InternetNews
April 11, 2008
Mike Elgan
Why You'll Hate Cell Phone Spam Like lambs to slaughter, the cell phone using community (i.e. everybody) has no idea what's coming. mark for My Articles similar articles
InternetNews
March 11, 2009
David Needle
Google's New Ad Tech Raises Privacy Concerns Behavioral targeting follows consumers around the Web in hopes of presenting relevant ads. mark for My Articles similar articles
Search Engine Watch
October 7, 2004
Catherine Seda
Contextual Ads: Vital to a Search Marketing Campaign? Are you bidding on keywords through Overture's Precision Match, Google's AdWords or another pay-for-placement service? If so, you're eligible to participate in their contextual advertising programs. mark for My Articles similar articles
Information Today
July 19, 2012
Elsevier Health Science Titles Now Available via eBooks on EBSCOhost The new agreement adds 965 health science titles to EBSCO's medical ebook collection with more than 580 of the titles representing coverage from 2010 to the present. mark for My Articles similar articles
Wired
March 24, 2008
Frank Rose
Microsoft's Bid for Yahoo Is All About Big-Budget Brand Advertising If the Yahoo purchase goes through, a company like Microsoft needs more than reach. It also needs the technology to deliver the right ads to the right eyeballs at the right time and come back with a precise measurement of the results. mark for My Articles similar articles
The Motley Fool
March 2, 2011
Travis Hoium
Beware of Ads on the Go AT&T is testing location-based text ads. If it's not careful, this could be a huge flop. mark for My Articles similar articles
Information Today
September 18, 2008
Time, Inc. Subsidiary Launches New Magazine Membership Service On the MAGHOUND website, members can select up to 15 magazines from a broad range of titles represented by dozens of major publishers for one set monthly fee, with the ability to switch titles at any time mark for My Articles similar articles
Information Today
February 2001
Barbara Quint
Blazing Some New Advertising Trails "The money I pay for a commercial online search and you expect me to have to read some stupid ads?" But nowadays everyone sees ads on their search results all the time, mainly because we all use Web sources that depend on ad revenue to support free or low-cost service... mark for My Articles similar articles
Inc.
December 2007
Michael Fitzgerald
Clicks for Cash Earning more from your website. mark for My Articles similar articles
InternetNews
June 22, 2009
Michelle Megna
Yahoo, Google Rev Up New Ad Products Search companies roll out new advertising platforms as the online ad industry malaise continues. mark for My Articles similar articles
Search Engine Watch
May 27, 2008
Carrie Hill
The Big Picture - Well Rounded SEM for SMBs, Part 1 There are many different elements a small business can use to put together a well rounded online marketing campaign. Here are a list of things to think about when putting your search marketing to the test. mark for My Articles similar articles
Fast Company
Pavithra Mohan
Google Will Let Marketers Target Ads Based On Users' Email Activity Customer Match will let marketers -- only those to whom you have already provided your email address -- show you relevant ads if you are signed into your email while browsing Google search, Gmail, or YouTube. mark for My Articles similar articles
Information Today
November 17, 2011
Alexander Street Press Introduces Academic Video Store Alexander Street Press announced the launch of the Academic Video Store, with more than 1,400 individual video titles covering a broad range of subjects. mark for My Articles similar articles
BusinessWeek
December 3, 2007
Catherine Holahan
Pitching Between the Lines In-text ads tied to keywords on Web news pages are growing fast - and causing a stir in some newsrooms. mark for My Articles similar articles
The Motley Fool
August 28, 2007
Rick Aristotle Munarriz
Google + CNN = Good for You CNN strikes an online advertising deal with Google. mark for My Articles similar articles
Search Engine Watch
March 3, 2003
Danny Sullivan
Google Throws Hat Into The Contextual Advertising Ring Last week, Google unveiled a new method of distributing its paid listings, placing them on web pages, as opposed to the traditional means of inserting them into search results. mark for My Articles similar articles
Information Today
June 14, 2012
EBSCO's New Medical Ebook Collections EBSCO Publishing released three new medical ebook collections featuring Doody's recommended content. Doody's is an authoritative medical book review service designed to assist medical libraries and institutions with their purchasing decisions. mark for My Articles similar articles
The Motley Fool
October 15, 2009
Tim Beyers
Google Wants You Dead, Amazon! A new e-bookstore is set to open next year. mark for My Articles similar articles
InternetNews
March 12, 2007
Nicholas Carlson
Google Planning a TV Ad Takeover? Google is currently running a trial of test ads on cable as part of its larger plan to move into television advertising. mark for My Articles similar articles
Fast Company A Facebook User's Challenge To Facebook: Here's All My Data, Now Give Me Ads I Like Facebook, the world's largest social network, relaunched a brand-focused service that will allow companies to zap ads to your screens even when you aren't looking at Facebook. mark for My Articles similar articles
Entrepreneur
February 2004
Jerry Fisher
Getting Physical An ad inviting prospects to interact with the publication in which it appears can really grab attention. mark for My Articles similar articles
Search Engine Watch
August 19, 2004
Danny Sullivan
Lawsuit Filed Over Search & Gambling Ads Yahoo, Google and other major web sites have been hit with a lawsuit saying they carry online gambling ads in violation of California law. This comes after two of the major search companies earlier this year made moves that were supposed to remove online gambling ads entirely. mark for My Articles similar articles
The Motley Fool
September 26, 2005
Rick Aristotle Munarriz
Jet Li, I'm Sorry Movie theaters are having a hard enough time filling their seats, and now the studios are using their ads in the newspaper movie listings to promote upcoming DVD releases? mark for My Articles similar articles
InternetNews
November 19, 2007
Kenneth Corbin
AOL Seeks to Create Clickers From Tickers AOL's latest video ad initiative offers a new take on one of the great questions facing online advertisers. mark for My Articles similar articles
PC World
April 2004
Liane Cassavoy
Bye-Bye, Pop-Ups. Hello...? Pop-up ads, those reviled windows that intrude on your Web surfing, seem to be on the decline. But don't celebrate yet: New forms of advertising that may be just as annoying and even more intrusive are likely to replace them. mark for My Articles similar articles
Entrepreneur
June 2004
Catherine Seda
Taken Out of Context? You might be part of a contextual ad program without even knowing it. Visit the search engines' sites to learn more about contextual advertising and how to manage it. mark for My Articles similar articles
BusinessWeek
November 12, 2007
Catherine Holahan
So Many Ads, So Few Clicks Can more targeted pitches on Facebook and other sites reverse the shrinking response to online ads? mark for My Articles similar articles