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The Motley Fool February 2, 2005 Nathan Slaughter |
Souping Up for the Super Bowl What to expect from this year's Super Bowl advertisers, where the real contest will be waged. |
InternetNews February 1, 2008 Kenneth Corbin |
Who Says Geeks Don't Like Football? It's not just about beer and cars. As the Super Bowl approaches, tech companies have worked out their own advertising game plans. |
BusinessWeek January 15, 2007 Jon Fine |
TV's Last Man Standing Why the Super Bowl is still the biggest game in town for advertisers. |
Knowledge@Wharton January 15, 2003 |
The Super Bowl's Super-expensive Advertising: Does It Work? For the advertising industry and millions of television viewers, the upcoming Super Bowl broadcast, scheduled for Jan. 26 in San Diego, will be a string of entertaining commercials interrupted from time to time by a football game. But do the ads succeed as advertisements? |
InternetNews February 3, 2005 Tim Gray |
Back For More Super Bowl Fun: Dot-Com Ads Marketers disagree over whether a big ad spend during the Super Bowl is effective. |
The Motley Fool January 29, 2007 Rick Aristotle Munarriz |
Thanks for the Ads, Super Bowl XLI So who will win the big game? With 45.9 million homes tuning in to last year's game, is it any wonder whom the free-spending advertisers are rooting for? |
CIO March 15, 2004 |
Looking for Janet - Search Engines Janet Jackson's wardrobe malfunction was the most searched-for item in the history of the search engine Lycos. |
AskMen.com Steve Seepersaud |
Super Bowl Big Spenders Who the big Super Bowl advertisers are, how much they're spending in 2006, and what types of advertising they purchased -- at $80,000 per second! |
InternetNews February 3, 2004 Zachary Rodgers |
Reuters.com Joins the Video Brigade The news service launches a 15-second 'pre-roll' video ad offering, saying television's half minute is too long for the Web. |
PC World January 24, 2003 Frank Thorsberg |
Super Bowl Goes Digital Fan polls, contests, trivia games, and more expand the NFL championship far beyond a single screen. |