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Information Today
October 21, 2002
Paula J. Hane |
iPhrase Technologies Enhances One Step Search Platform iPhrase Technologies, Inc., a provider of natural language search and navigation solutions for enterprises, has announced a new version of its One Step platform.   |
Searcher
March 2003
Stephen E. Arnold |
In Search of the Good Search: The Invisible Elephant Search remains a challenging human-computer issue. |
Information Today
June 2003
Donald T. Hawkins |
The Eighth Search Engine Meeting After last year's detour to San Francisco, the Search Engine Meeting returned to Boston April 7-8 for its eighth annual gathering. The Search Engine meetings annually show that searching is by no means a fully developed technology. |
Information Today
August 19, 2010
Avi Rappoport |
New Search Engine Promises Relevance, Now The new search engine, NowRelevant.com, says that it will find, "everything about your subject for the past two weeks." |
Information Today
June 2002
Donald T. Hawkins |
The Search Engine Meeting 2002 For anyone interested in search engines, this annual meeting is a major event on the conference calendar and should not be missed. The quality of the presentations is very high, as is the content... |
Entrepreneur
August 2004
Catherine Seda |
In the Click Want all the right people to notice your business? Gone are the days when adding keywords in meta tags to your site produced rankings. You need to make the most of today's hottest marketing method--search engine optimization. |
Searcher
October 2002
Richard Wiggins |
Beyond the Spider: The Accidental Thesaurus A robotic spider can be incredibly powerful and accurate -- or it can deliver a hit list full of irrelevant minutiae. Is it possible to offer the very best hits, specifically for those searches performed the most frequently? |
Search Engine Watch
February 20, 2002
Danny Sullivan |
Legal Rulings On Image Search & Meta Tags In the right circumstances, image search engines don't violate copyright and using another company's trademarks in meta tags isn't infringement, two separate court cases have found... |
ONLINE
Jan/Feb 2004
Greg R. Notess |
Internet Search Engine Update About.com sold its Sprinks ad network to Google... Amazon has entered the search field in a big way... AOL has renewed its use of the Google Web and ad databases... Ask Jeeves added an advanced search page... Gigablast has removed the date sort option... etc. |
Searcher
October 2000
Stephen E. Arnold |
The 'R' Technology Revolution: Relationship, Research Revenue Single letters are the marketer's touchstones. We have the ubiquitous "e" used in company names, and, as one pundit exclaimed, "E-nough." We want to focus on "R" --- relationship technologies gathering research to produce revenue... |
PC World
September 1, 2000
Kim Zetter & Harry McCracken |
How to Stop Searching and Start Finding Tired of wading through useless search-engine results? We test 20 engines to pinpoint the ones that really deliver the goods.... |
Search Engine Watch
July 1, 2003
Danny Sullivan |
The Search Engine Report - Number 80 Search Engine Watch News... SES San Jose Agenda Now Available... Microsoft's MSN Search To Build Crawler-Based Search Engine... Overture's Content Match Takes On Google's Contextual Ads... Google AdSense Expands Contextual Ad Placement Program To Small Sites... etc. |
Search Engine Watch
August 5, 2003
Danny Sullivan |
The Search Engine Report Search Engine Watch News... Early Bird Deadline For SES San Jose Tomorrow!... LookSmart Opens Deep Listings Option To Small Businesses... Yahoo To Buy Overture... Search Engine Resources |
Search Engine Watch
December 7, 2003
Danny Sullivan |
What Happened To My Site On Google? The outcry from webmasters about Google's recent ranking algorithm change has been unprecedented. This article takes a Q&A-style approach to examine many of the issues and questions that have arisen from the change. |
Search Engine Watch
September 2, 2003
Danny Sullivan |
The Search Engine Report Search Engine Watch News... SES Dates For 2004 Set... Search Engine Size Wars IV & Google's Supplemental Index |
D-Lib
Nov/Dec 2014
Volske et al. |
A Keyquery-Based Classification System for CORE We apply keyquery-based taxonomy composition to compute a classification system for the CORE dataset, a shared crawl of about 850,000 scientific papers |
Search Engine Watch
June 27, 2008
Chris Boggs |
SEO Basics: Effective Iterative Keyword Research in 2008 The value of any SEO effort lies in the keywords you choose. It's really that simple -- you can't overestimate the importance of strong keyword research. |
Searcher
October 2001
Gary Price |
Web Search Engines FAQs: Questions, Answers, and Issues The Web search world changes on what sometimes seems like an hourly basis. What follows are a few selected tips and resources for some of the most well-known of engines... |
Search Engine Watch
December 22, 2008
Ron Jones |
SEO Site Structure 101, Part 1 Understanding why site structure is important for natural SEO. |
CIO
June 15, 2005
John Edwards |
Seek And Ye Shall (Hopefully) Find Are your employees and customers looking for answers? Enterprise search vendors promise to help you help them. |
Search Engine Watch
September 25, 2006
Catherine Seda |
Compare & Contrast: Search Ad Program Strategies Google, Microsoft and Yahoo's pay-per-click (PPC) programs are similar, but each have unique features that require different campaign tactics to use effectively. How do you get the maximum advantage from each program? |
Search Engine Watch
February 3, 2009
Carrie Hill |
Users and Search Engines Want the Same Things Optimizing your site for users is just as important as optimizing your site for search engines. While those are two very different things, you can often serve both audiences by being smart with your Web site development. |
ONLINE
May 2000
Danny Sullivan |
Avoid the Void: Quick and Easy Site Submission Strategies "If I build it, they will come."
This is one of the worst assumptions a Webmaster can make. No one will come unless you also promote your Web site, and search engines are one of the most important places to do this.... |
Search Engine Watch
October 4, 2007
Grant Crowell |
Search and the Law: Attorney Deborah Wilcox Deborah Wilcox, co-chair of a national intellectual property litigation practice, discusses changes in attitudes toward online intellectual property, the challenges courts face in litigating online IP and trademark cases, and consumer confusion over search ads. |
AskMen.com
January 31, 2001
Justin Becker |
How To: Use Search Engines Well, no need to feel lost anymore -- here is a map of which search engines I highly recommend, and which ones to use for specific searches. And since information is power, you'll feel like king of the world in no time... |
Technology Research News
October 22, 2003
Kimberly Patch |
Queries guide Web crawlers Search engines approach the problem of sorting out the vast amount of information on the Internet by casting their nets as widely as they can, then sifting through the catch. An algorithm that analyzes what people are looking for could point search engines toward more relevant pages. |
Search Engine Watch
January 24, 2006
Patricia Hursh |
Marketing in the Search Tail: Is the Pain Worth the Gain? Popular search terms tend to dominate the headlines, but there are literally millions of unique searches conducted every day, and savvy search marketers are taking advantage of the opportunities in the 'search tail.' |
T.H.E. Journal
August 2002
Killmer & Koppel |
So Much Information, So Little Time Evaluating web resources with search engines |
Search Engine Watch
December 22, 2003
Elizabeth Osmeloski |
Search Engines and Trademark Issues The use of trademarked phrases in search engine marketing is controversial, with owners of protected marks at risk of misuse from both competitors and affiliates. |
IEEE Spectrum
February 2006
Menczer et al. |
Googlearchy or Googlocracy? While search engines do not make for a level playing field, their use partially mitigates the rich-get-richer nature of the Web, giving new sites an increased chance of being discovered, as long as they are about specific topics that match the interests of users. |
Search Engine Watch
May 19, 2004
Patricia Hursh |
Search Engines Turning Trademark Law Upside Down Search engines, most notably Google, are pushing the limits of trademark law, allowing anyone to use these protected marks in advertising. Some trademark owners are fighting back. |
Search Engine Watch
October 3, 2007
Grant Crowell |
Search and the Law: Attorney Clarke Douglas Walton Clarke Douglas Walton, an attorney and former VP of an SEM firm, discusses trademark usage in PPC advertising, the Digital Millennium Copyright Act, and future legal issues on the horizon for search marketers. |
Search Engine Watch
October 17, 2007
Grant Crowell |
Trademark Law - What Search Marketers Should Know, Part 1 Since search became monetized, trademarks have been a front-and-center issue. Today, with the proliferation of paid and organic search listings, search and trademarks have fed off of one another to become a growing dilemma for search engines and advertisers alike. |
Information Today
November 2001
Paula J. Hane |
IT Interview - Sentius Corp.'s RichLink Embeds Content in Context Sentius Corp. is the developer of RichLink, a patented database linking and embedding technology that automatically adds content to Web sites... |
Information Today
November 18, 2002
Avi Rappoport |
Verity Buys Inktomi Enterprise Search Software Verity, an enterprise knowledge management vendor headquartered in Sunnyvale, Calif., announced that it is purchasing Inktomi's enterprise search software business for $25 million in cash. |
Search Engine Watch
December 5, 2002
Danny Sullivan |
Revisiting Meta Tags Follow up to October 2002 article about the demise of the meta keywords tag. |
Search Engine Watch
July 27, 2010
Eric Enge |
12 Ways Your SEO Mileage May Vary If you've spent time analyzing search results for a variety of queries, you've likely seen results you can't easily explain. Here's why this happens. |
Search Engine Watch
December 7, 2003
Danny Sullivan |
Google Dance Case Studies Real life stories of how sites were impacted by the recent Google ranking changes, with an analysis of factors that may be in play. |
Search Engine Watch
February 4, 2010
Jason Tabeling |
Review your PPC Keywords Search engines are always changing, and so are the ways people search for your products and services. So your keyword list should change as frequently. |
Search Engine Watch
October 5, 2009
Ron Jones |
International SEO 101, Part 2 One of the challenges with keyword research is to truly identify the language of the customer. With international SEO, this challenge is magnified by localization, different languages, and cultures. |
Search Engine Watch
June 23, 2004
Dana Todd |
Use Caution when Going Broad with Overture and Google Running a pay-per-click (PPC) campaign on Google and Overture can get complicated, especially now that both networks offer different types of keyword matching options when placing bids. Here's how to avoid trouble and maximize your campaign's effectiveness. |
Search Engine Watch
December 5, 2002
Danny Sullivan |
In Search Of The Relevancy Figure Where are the relevancy figures? While relevancy is the most important "feature" a search engine can offer, there sadly remains no widely-accepted measure of how relevant the different search engines are. Turning relevancy into an easily digested figure is a huge, but necessary, challenge. |
Pharmaceutical Executive
November 1, 2006
Cook & Witten |
Legal: Keyword: "Infringement?" Google and other search engines sell pharma companies' trademarks as keyword search terms. Seems okay. If not for one thing: Guess who's buying? Your direct competitors. |
ONLINE
Sep/Oct 2002
Greg R. Notess |
Internet Search Engine Update AllTheWeb claims it has increased the size of its database to over 2 billion fully indexed Web pages... AltaVista now really defaults to a Boolean AND... Ask Jeeves has a new, simpler design... Google has been promoting its fee-based Google Answers... etc. |
Search Engine Watch
November 11, 2008
Mark Jackson |
Google AdWords Quality Score -- That's Old-School for SEO By optimizing your Web site for organic search, and building out a bunch of pages for each keyword that you're honestly interested in targeting, you'll likely end up improving your Quality Scores as well. |
Search Engine Watch
October 1, 2002
Danny Sullivan |
Death Of A Meta Tag Now supported by only one major crawler-based search engine -- Inktomi -- the value of adding meta keywords tags to pages seems little worth the time. |
Wall Street & Technology
June 4, 2004
Jim Middlemiss |
CIO Challenge: Search Engines With digital data doubling each year and the number of available Web pages spiraling upward, helping investors find the information they seek online to make informed investment decisions is no easy task. |
Macworld
April 19, 2006
Lee Sherman |
DEVONagent 2.0 Aimed at casual Web surfers and serious researchers alike, DEVONagent 2.0 begins where Google leaves off. And you don't have to be a scientist to use it. |
Searcher
March 2001
Richard Wiggins |
Behind the Screen: Google, Disintermediation, and the Palm Beach Ballot When art meets design, the question always arises of whether form follows function. But good designers care a great deal about whether a given design --- for a ballot, or the radio controls in a Lexus RX-300, or a Web form --- misleads users... |
Bio-IT World
Jul/Aug 2006
Nosa Omoigui |
Going Beyond Search for the Enterprise Beyond standard search, technology exists to bring knowledge discovery to the desktops of life science workers. Understanding the difference between standard search retrieval and true knowledge discovery is an important step in helping knowledge workers gain insight and grapple with larger universal health and medical issues. |
